为您制定生态企业战略

单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,2021/2/8,#,为您制定生态企业战略,Developing a Strategy for your Eco-Enterprise,This session,本部分,Understanding different strategies,Choosing a strategy appropriate for your organization,Step 2,Introduction to the Eco-enterprise Toolbox,选择战略,第二步,介绍生态企业工具箱,6 Steps to Eco-enterprise,通向生态企业的六个步骤,Situation,analysis,2.Strategize,3.Plan,4.Implement,5.Check,6.Review,plans,practices,measures,priorities,business case,形势分析,提出战略,制定计划,实施,检查,回顾,计划,实践活动,优先考虑的问题,公司案例,措施,Step 2:Strategize,第二步：提出战略,Develop strategy,Step 1 should produce a better understanding of,Stakeholders,Sustainability issues facing the business,The companys ability to deal with them,Your,response must be right for,your,business,business case for sustainability is not one-size-fits-all,Your strategy needs to build on the issues identified in Step 1,制定出战略,通过第一步，我们应该对以下几点有更为深刻的理解：,利益相关部门,公司面临的可持续性发展的问题,公司处理这些问题的能力,你的对策应该是适合你的公司的,公司可持续性发展的案例不是万能钥匙,你的战略需要建立在第一步鉴别出的问题的基础之上,Environmental Strategies,环境战略,Every organization has an environmental strategy,Often it is not known,Must be defined and made explicit,A companys strategy determines the kind of environmental management that is needed,and the kinds of tools and techniques that are required.,How to to place and select a strategy for your enterprise?,每一个组织都有自己的环境战略,经常是不被察觉的的,应该被界定出来，而且应该很明确,公司的战略决定了需要的环境管理的种类，以及需要的工具和技术的种类,怎么样为你的企业选择和确定战略呢？,Dimensions to consider in developing a strategy,制定战略的过程中需要考虑的因素,Short term vs.long-term,Compliance vs.beyond compliance,Does the enterprise want to exceed regulatory compliance expectations?,Local vs.regional vs.global,At what scale does the enterprise operate?,Site vs.business unit vs.corporate level,Is the strategy for one site,many sites,or for a entire global corporation?,Internal vs.external,Risk vs.opportunity,Operational vs.strategic,Reactive vs.proactive,Follower vs.leader,短期的,vs.,长期的,柔性的,vs.,刚性的,地方的,vs.,区域的,vs.,全球的,具体场所,vs.,业务组,vs.,公司层面,内部的,vs.,外部的,风险,vs.,机会,操作性的,vs.,战略性,被动的,vs.,主动的,跟随者,vs.,领导者,The Change Curve,变化曲线,Willingness to change,Number of enterprises,Criminals,Laggards,Followers,Opportunists,Leaders,企业的个数,违法者,落后者,跟随者,机会主义者,领先者,变化的愿望,OPPORTUNISTS,机会主义者,Respond to market pressures to address customer environmental requirements,回应市场压力，强调客户的环境方面的要求,LAGGARDS,落后者,Reluctantly comply with laws and regulations which impact the organization,不情愿地接受影响企业的法律和法规,FOLLOWERS,跟随者,Stay informed and participate in development of regulations and standards,保持消息的灵通，参与法规和标准的制定,Reactive,被动性的,Operational,操作性的,Proactive,主动性的,Strategic,战略性的,Use environment to achieve competitive advantage in the marketplace,利用环境在市场中取得竞争优势,LEADERS,领先者,Choosing a Strategy,选择战略,Financial opportunities through environmental management,环境管理过程中产生的财务机会,Criminals,Laggards,Followers,Opportunists,Leaders,COSTS,you money,费,你的钱,+,$,-,REDUCES costs,减少,成本,Preserves REVENUE,保持,收入,Creates,REVENUE,创造,收入,违法者,落后者,跟随者,机会主义者,领先者,Strategy,Systems,Programs,Tools,EMS(ISO 14001),Product stewardship,Vision,Mission,Values,Concepts,Principles,Green Supply-Chain Mgnt,Eco-Industrial Parks,Green Buildings,Eco-design,Reporting,Env.Risk Assessment,Env.Impact Assess,Env.Auditing,Ecolabeling,Indicators,LCA,Strategy,Systems,Programs,Tools,Eco-Enterprise Toolbox,环境管理系统,(ISO 14001),产品管理,目标,任务,价值,概念,原则,绿色供应链管理,生态工业园,绿色建筑,生态设计,报告,环境风险评估,环境影响评价,环境审计,生态贴标,指数体系,产品生命周期分析,Choiceoftoolsisverycase-dependant,Toolsforriskreductionandcontrol,Necessaryforbasicoperation,Supportsregulatorycompliance,Short-termbenefit,Toolsforfacilitiesandoperations,Voluntary,mostly,Mayberequired,Longerterm,Toolsforproducts,Voluntary,Enablesinnovationandmarketsupport,用,于,于,风,风,险,险,减,减,少,少,和,和,控,控,制,制,的,的,工,工,具,具,对,基,基,本,本,的,的,运,运,营,营,是,是,必,必,须,须,的,的,有,助,助,于,于,对,对,法,法,规,规,的,的,履,履,行,行,短,期,期,的,的,利,利,益,益,用,于,于,设,设,备,备,和,和,运,运,营,营,的,的,工,工,具,具,大,部,部,分,分,是,是,自,自,愿,愿,的,的,可,能,能,是,是,义,义,务,务,性,性,的,的,长,期,期,的,的,用,于,于,产,产,品,品,的,的,工,工,具,具,自,愿,愿,的,的,保,证,证,了,了,创,创,新,新,和,和,市,市,场,场,支,支,持,持,三,个,个,类,类,别,别,的,的,工,工,具,具,作,出,出,选,选,择,择,要,要,具,具,体,体,情,情,况,况,具,具,体,体,分,分,析,析,BusinessSuccessFactors,公,司,司,成,成,功,功,的,的,因,因,素,素,(,rowsinthematrix,矩,阵,阵,中,中,的,的,行,行,),Revenuegrowthandmarketaccess,收,入,入,增,增,长,长,和,和,市,市,场,场,占,占,有,有,Costsavingsandproductivity,成本的节,省,省和生产,率,率,Access to capital,资本的使,用,用,Riskmanagementandlicenseto operate,风险管理,和,和经营许,可,可,Human capital,人力资本,Brand valueandreputation,品牌价值,和,和声望,BusinessFactor#1:Examplerevenuegrowthandmarket access,公司成功,因,因素之一,：,：,收入增长,和,和市场占,有,有,Situation:,Supplierofautoparts,Automotive manufacturersrequireISO14001 certification,Strategy,Opportunist,Getcertified fast,gainbusiness from competitors,Follower,Do whatthecustomerdemands,maintain market access,形势,汽车零件,的,的供应商,汽车制造,商,商需要通,过,过,ISO140001,的认证,战略,机会主义,者,者,很多的获,得,得认证，,从,从竞争者,那,那里抢占,商,商业机会,跟随者,满足顾客,的,的需求，,维,维持市场,分,分额,BusinessFactor#2:,Costsavingsandproductivity,公司成功,因,因素之二,：,：,成本的节,省,省和生产,率,率,Situation,Manufacturer,Wastefuluseofenergy and raw materials,Rising costsofwater,energy,resources,Strategy,Leader,Developnewapproaches to betterproduction,Follower,Compareyourselftointernational