新职业英语1 Unit 1 Organization

,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,Unit 1,职业综合英语,1,ENGLISH FOR CAREERS,Unit 1,Organization,新职业英语,Warm-1,Task 1,Look at the following,logos,and give the names of the,countries,in which the companies are headquartered.,Germany,_,_,Japan,USA,Car Companies,_,_,Germany,USA,France,_,_,Republic,of Korea,P. R. China,Finland,Supermarket,Companies,Mobile Phone,Companies,Warm-2,Task 2,List at least,two companies,for each type of the,following,products,.,TCL, Sony, Panasonic, Philips,Lenovo, Apple, IBM, Sony,Li-Ning, Adidas, Nike, Reebok,Text A-1,Google,Anyone who has ever used the,Internet,has,seen Google, and many people would just,“,google it,” when they try to,find information,about something on the Internet. As the worlds,most popular Internet,search engine, Google is,one of the greatest examples of,online success,.,Reading A,Text A-2,It all,began,in January 1996 as a research project at Stanford University by Ph.D. student Larry Page. Trying to find a better way for,web users to,search for,relevant,pages, Page had an idea that this could be,achieved,by examining the relationships between web pages. He thought that,web pages,which had,the most links,to them from other web pages must be the most popular. The technique,appeared to be,successful.,Reading A,Text A-3,Page,and his partner,Sergey Brin,set up,their company on September 7, 1998 and,registered the,the following week.,The search engine quickly grew in popularity,and in 2000 Google began to,sell advertising,on,their website. After a few years of growth,fueled,by eager investors, Google,went public,. Many,Google employees became,instant,millionaires.,Reading A,Text A-4,Google has recently,acquired,YouT,which,is the Internets largest videosharing,website and continues to,add new,features,every day including,tool,bars, email, and advertising,. Of course,with growth and success there also comes,competition,.,Microsoft,has recently tried,to acquire,Yahoo,in order to compete with,Google in the Internet search engine area.,Reading A,Text A-5,In addition to,its growth and popularity,Google has also been named,the number one,company to work for,in the United States. It,tends,to,stay away from,typical,office designs,and tries,to make the office a place where employees are,comfortable and free to,excel,at their work.,Reading A,Text A-6,Today, Google owns YouTube, Blogger and,other,hot websites,and has become the leader,in terms of,ad-based revenue,on the web.,The,brain child,of two students has become,a billion-dollar company and one of,the best-known,trademarks,in the world.,Googles history,serves as,a perfect model and inspiration for,Internet entrepreneurs today.,Reading A,A-Trans-1,谷 歌,上过互联网的人都见过谷歌，许多人要在互联网上查找某方面的信息时，他们都会去,“,谷歌,”,一下。作为全世界最有名的互联网搜索引擎，谷歌是网络业界功成名就的最好范例之一。,Reading A,A-Trans-2,谷歌始于1996年1月斯坦福大学博士生拉里,佩奇的一个研究项目。为了找到一种能帮助网络用户搜索到相关网页的更好方法，佩奇设想可以通过检索网页之间的关系来实现。他认为其他网页链接最多的那些网页一定是最受欢迎的，这项技术结果看起来是成功的。,Reading A,A-Trans-3,佩奇和他的合作伙伴谢尔盖,布林于1998年9月7日创建了自己的公司，并在之后的一周注册了这一网址。这个搜索引擎很快声名鹊起，2000年谷歌开始在自己的网站出售广告。在投资者的热情资助下，经过几年的发展，谷歌上市了，谷歌的很多雇员一夜之间成了百万富翁。,Reading A,A-Trans-4,谷歌最近收购了互联网最大的视频共享网站YouT，而且每天都在不断增加一些新功能，如工具栏、邮件和广告。当然，成长与成功也带来了竞争。微软最近就试图收购雅虎以便能在互联网搜索引擎领域与谷歌抗衡。,Reading A,A-Trans-5,随着,公司的壮大与知名度的提高，谷歌,在,美国公司就业吸引力,的,排名,也上升到,第一。他们尝试打破传统的办公室设计，努力把办公室变成员工感觉舒适、并能充分发挥自己才华的地方。,Reading A,A-Trans-6,现在，谷歌已拥有YouTube、Blogger和其他一些热门网站，并且成为网络广告收入方面的领头羊。当初两个学生的一个小点子已发展成为一家拥有十亿美元资产的大公司，谷歌也成为全球最著名的商标之一。谷歌的发展史为当今的网络企业家树立了一个完美的典范，也提供了灵感。,Reading A,a,dj,.,closely connected with,the subject you,are,d,iscussing or the situation you are thinking,about,Reading A,relevant,e.g.,What experience do you have that is,relevant,t,o,this position?,be relevant to = be connected with,e.g.,1.,After 10 years of hard work, he finally,achieved,success in his business.,2.,Britain has,achieved,the highest rate of,economic,growth in Europe this year.,achieve + N (success/rate),Reading A,achieve,v.,to,succeed in,reaching a particular goal,or standard,by making an effort for a long time,e.g.,1. She,appeared to be,in her late thirties.,2. They,appeared not to know,what was happening.,Reading A,appear to be/do,to,give the impression,of being or doing something,e.g.,1. His words,fueled,her anger still more.,2.,The stored oil could,fuel,the nation for six,months.,fuel + N (anger/nation),fuel ones anger,在某人怒气上火上浇油,Reading A,fuel,v.,to supply something with,material,that,can be burnt,to produce heat or power,to,increase,something; to make something,stronger,;,e.g.,This company is among the first ones that,went public,in China.,Reading A,go public,(of a company) to start,selling shares,on the,Stock Exchange,e.g.,1. She took an,instant,dislike to me.,2.,instant,coffee,/,instant,noodles,take a dislike to = dislike,讨厌,Reading A,instant,adj.,happening,immediately,;,(of,food,) that can be made,quickly and easily,e.g.,1. The company,has,just,acquired,some new properties.,2.,She,has,acquired,a good knowledge of English.,acquire knowledge of,获取知识,Reading A,acquire,v.,to,gain possession,of; to,gain something,by ones,own efforts, ability or behavior,e.g.,An important,feature,of Van Goghs paintings is their bright colors.,Reading A,feature,n.,something,important, interesting or typical,of a,place or thing,e.g.,The new car,features,high speed and safety.,v.,to,include,a particular person or thing as a,special,feature,as well as; besides,Reading A,in addition to,e.g.,In addition to,the apples you asked for, I bought,you some oranges and bananas.,1) I bought the apples you asked for,as well as,some oranges and bananas.,2) I bought the apples you asked for.,Besides,I,bought you some oranges and bananas.,e.g.,1. Women,tend to,live longer than men.,2. When Im tired, I,tend to,make mistakes.,tend to be + adj. / tend to do sth.,Some of them,tend,to,be,more independent.,Reading A,tend to,to,be likely to,do something or to happen in a particular way because this is what often or usually happens,not to go near,a particular person or,place,Reading A,stay away from,e.g.,I want you to,stay away from,my home.,a,dj,.,having,the usual qualities or features,of a,particular,group or thing,Reading A,typical,e.g.,This advertisement is a,typical,example of their,marketing strategy.,v.,to,be very good at,doing something,Reading A,excel (at/in),e.g.,1.,The school,excels,in,sports.,2.,She,has,always,excelled,at foreign languages.,from the point of view of; with regard to; concerning,Reading A,in terms of,e.g.,In terms of,environmental protection, this project,is excellent.,an idea or invention,of,one person or a small group of people,Reading A,the brain child (of somebody),e.g.,This festival was,the brain child,of Tony Smith.,to be suitable for a particular use,Reading A,serve as,e.g.,The sofa will,serve as,a bed for a night or two.,A-Task 1,Task 1,Read the passage and find out,important events,in the,different periods,of,Googles history. Write down these events.,Period,Events,1996,1998,2000,Recently,Google began as Larry Pages research project.,Page and Sergey set up the company and registered the .,The search engine grew quickly and it began to sell advertising on the website.,Google has acquired YouT and continues to add new features.,Google has also owned Blogger and other hot,websites and become the leader in terms of,ad-based revenue on the web.,Reading A,A-Task 2-1,Task 2,Correct the following statements according to the,passage. An example has,been given.,Reading A,1. Google is the worlds most popular website.,Internet search engine,2. Google went public before it began to sell advertising on the website.,3. Email has been one of Googles features since the first day of the company.,after,recently,A-Task 2-2,Reading A,4. Google is now a billion-dollar company and has been named to the Top 500 list of the world.,5. Googles employees work in places where typical office designs are used.,6. Google has become the Internet leader in terms of technology.,the No. 1 company to work for in the US,ad-based revenue on the web,where employees are comfortable and excel at their work,Words,online,adj. online game,popularity,n. popular adj.,advertising,n. advertisement n. advertise v.,investor,n. invest v. investment n.,employee,n. employer n. employ v. employment n.,inspiration,n. inspire v.,Business Know-how,Making a Company Introduction,A company introduction usually contains the following information:,History;,Number of employees;,Management structure ,Products or services.,L-Task 4,Task 4,Listen to the conversation and choose the best answer to each question you hear.,Listening,1.,A. A government office.,B. A hotel.,C. An insurance company.,D. A travel agency.,2.,A. Grey.,B. Green.,C. Red.,D. White.,3.,A. The 3rd office on the right on the 5th floor.,B. The 5th office on the right on the 5th floor.,C. The 3rd office on the left on the 3rd floor.,D. The 5th office on the left on the 3rd floor.,L-Task 5-1,Task 5,Listen to the following speech twice and fill in the blanks with what you hear.,Listening,Ladies and gentleman:,My name is David Truman and I am the _ of Simons Facilities Corporation. Thank you for inviting me to speak here today about future energy technologies. _, let me introduce our company, SFC, to you.,Simply put, SFC is one company with two lines of _power and water, and our history dates back to over 100 years ago. Today we are,chairman,First of all,business,L-Task 5-2,Listening,one of the 50 largest companies in the UK. More than 20,000 of our employees build and _ power and water facilities in England, Scotland and Wales.,With this _ as background, now I would like to come to the topic of my speech today: What new energy technologies are there and where can they take us?,manage,information,W-Task 1,Task,1,Match the envelope items of an English letter with their typical positions.,Writing,1. the recipients address,2. the senders address,3. stamp,the upper right corner of,the envelope,b. the upper left corner of,the envelope,c. the middle of the envelope,W-Task 4,Task,4,Write an envelope for your letter to Tom Jones, who works for Green Technologies as Sales Manager. The company is in New York, at No. 135 on West 20th Street. The zip code is 10011.,Writing,Tom Jones,Sales Manager,Green Technologies,135 W 20th St.,New York, 10011,U.S.A.,YOUR NAME,YOUR ADDRESS,ZIP CODE,LL-Task 5-1,Task 5,Translate the following into English using the given words or expressions.,Language Lab,1.,这一切不是一朝一夕可以实现的。,(achieve,overnight,),2.,下午六点钟左右体育馆通常很忙。,(,the gym, tend to),3.,这个地区现在不安全，还是远离它为好。,(stay away from),4.,就销售而言，他们是该地区五大超市之一。,(in terms of),5.,这间房既要作卧室又得作客厅。,(serve as),6.,生产部负责监督这个项目的进展。,(,the production department, be responsible for, monitor),7.,上个月经理忙于一项对营销活动的研究工作。,(be involved in,marketing activities,),8.,现在许多大公司都利用网站来推销他们的产品和服务。（,promote,）,LL-Task 5-2,Language Lab,1. All this cannot be achieved overnight.,2. The gym tends to get very busy at around 6 oclock in the afternoon.,3. This area is not safe at the moment, so its better to stay away from it.,4. They are one of the top five supermarkets in the area in terms of sales.,5.This room has to serve as both bedroom and living room.,6.,The production department is responsible for monitoring the progress of this project.,7. The manager was involved in a research on marketing activities last month.,8. Many big companies now use websites to promote their products and services.,Keys,职业综合英语,1,ENGLISH FOR CAREERS,新职业英语,Thank You!,