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训练3.七选五Though Thaler, a behaviorism psychologist, hasnt specifically studied the field of communication, his principle works just as well if your mission is to reach and engage your audience. “If you want to get somebody to do something, make it easy.” _1_ Herere the ways of applying Thalers approach:Develop a single high concept to summarize your message. The idea is that to make it easy for your audience, you should distill (提炼) what youre trying to convey in a short phrase or sentence.Lead with your point. And now that youve figured out the most important message to communicate, you should make that your headline or subject line. _2_ It attracts their attention. It promises the solution to a problem.Emphasize the benefit. Answer your audiences key questions: “_3_” “Whats in it for me?”Be briefer than you ever thought possible. Dont worry about the word count; just cut and cut until only the most important is left._4_ Were living in a visually mediated society, and most people would much rather watch a video or scan a photo or spend time on an infographic (信息图) than read.Reduce friction. In communication, friction occurs when an audience member is intrigued (使着迷) by a topic, but then meets with resistance on his or her quest (追求) to engage with content. _5_Provide a clear way to learn more. Most people will want just a bite of information, but some will long for a snack. So provide an easy way to get more substance.AWhy do you think so?BHow does this affect me?CUse visuals to instantly convey your meaning.DThats the first thing audience members notice.ESo you should lower your voice before the audience.FSo think about how to make the experience easier.GHow does this relate to improving communication?篇章导读:本文是一篇说明文。文章主要介绍了与观众交流沟通时的一些技巧。1G该空格前讲到Thaler所提出的原理同样适用于与观众的交流沟通中,空格后的句子“Herere the ways of applying Thalers approach”表示作者下面要介绍Thaler的原理如何适用于与观众的交流沟通中,故空处为一个过渡句,而G项(这与改善交流沟通有什么关系)符合文意,所以选G项。2D根据该空格前的句子“And now that youve figured out the most important message to communicate, you should make that your headline or subject line.”可知,把最重要的信息置于头条,这样观众第一眼就能够注意到,所以选D项。3B根据该空格前的句子“Answer your audiences key questions”以及空格后的句子可知,空处应是问句;又根据本段的主题句“Emphasize the benefit.”可知,应选B项。4C设空处为段落的主题句。本段的关键信息visually mediated与C项中的visuals相照应,所以选C项。5F本空位于句末,空格前提到与观众产生摩擦及其原因,故空处应讲如何减少与观众的摩擦,F项中的the experience指的就是前面提到的与观众产生摩擦。所以选F项。.语法填空China has developed a unique festival food culture throughout the years. Eating dumplings is a common folk custom for many Chinese on the day of winter solstice (冬至), especially those _1_ live in the north.When midwinter comes, vital movement begins to decline and calm down. In this period, _2_ eaten in a right amount, some nuts such as peanuts, walnuts, and chestnuts are good for ones body.People in Suzhou, Jiangsu Province, _3_ (be) accustomed to eating wontons in midwinter. According to an old story, during the midwinter feast 2,500 years ago, the King of Wu _4_ (feed) up with all kinds of costly foods and wanted to try _5_ (variety) things. Then, the beauty Xishi made wontons to honor the kings wish. He ate a lot and liked the food very much. Later, the people of Suzhou had wontons to celebrate the festival _6_ (official)In places such as Shanghai, people eat tangyuan, a kind of small dumpling ball _7_ (produce) with sticky rice flour (粉). In Yinchuan, Ningxia, people call midwinter the “Ghost Festival”. On that day, it is customary for people there to eat mutton soup and the dumplings in it. They give the midwinter soup a strange name and call it “brain”, which they usually share with their _8_ (relative)People in Taiwan keep the custom of providing ninelayer cakes _9_ their ancestors. People from the same family gather at their ancestral temples to adore their ancestors in order of their ages. After _10_ (hold) the sacrificial ceremony, there is always a grand dinner.1_2._3._4._5_6._7._8._9_10._篇章导读:本文是一篇说明文。多年来,中国形成了独特的节日饮食文化。本文介绍了一些中国不同地方的不同节日饮食。1who考查定语从句的引导词。此处those作先行词,指人,后面的定语从句中缺少主语,故答案为who。2if/when考查连词。句意:在这段时间里,如果/当吃得适量,一些坚果,如花生、核桃和栗子,对人的身体是有益的。故用if或when引导条件/时间状语从句。3are考查主谓一致。陈述事实,句子用一般现在时,主语是people (集体名词),后面的谓语动词用复数形式,故答案为are。4was fed考查动词的语态。根据“2,500 years ago”可知句子用一般过去时,再根据“the King of Wu”和“feed”之间是被动关系,故此处用一般过去时的被动语态,主语是单数第三人称,故答案为was fed。5various考查词性转换。此处形容词修饰名词,故答案为various “各种各样的”。6officially考查词性转换。副词修饰动词,故答案为officially。7produced考查非谓语动词。句意:在像上海这样的地方,人们吃汤圆,这是一种用糯米粉制成的小团子。ball与produce之间为被动关系,故此处用过去分词作后置定语,故答案为produced。8relatives考查名词。根据句意可知此处用名词的复数形式,故答案为relatives。9for考查介词。provide sb. with sth./provide sth. for sb. “提供给某人某物”,故答案为for。10holding考查非谓语动词。此处after为介词,故其后用v.ing形式,故答案为holding。.短文改错My classmates and I decide to do something for our coming graduation. After the heated discussion, we agreed on making a video to record their school life experiences.Material collecting took us a whole weekwe interviewed our teachers or took pictures of almost every aspect of our school life. Edit the interview videos and pictures was tough. We debated about what to put into the video. Some compromises and arguments were unavoidable, but the video turned out to be perfectly. Several days late, when the video played at the graduation ceremony, it was well received. The classmates and teachers had a great time. That surely gave us a great sense of achievements.答案:My classmates and I to do something for our coming graduation. After heated discussion, we agreed on making a video to record school life experiences.Material collecting took us a whole weekwe interviewed our teachers took pictures of almost every aspect of our school life. the interview videos and pictures was tough. We debated what to put into the video. Some compromises and arguments were unavoidable, but the video turned out to be . Several days , when the video played at the graduation ceremony, it was well received. The classmates and teachers had a great time. That surely gave us a great sense of .书面表达假定你是李华,你的美国朋友Paul告诉你他对中国文化很感兴趣,希望了解中国古典音乐。请你给他回复一封邮件,内容包括:1简单介绍中国古典音乐(乐器、音乐风格和西方音乐的不同等);2你会送他一张二胡音乐的CD。注意:1.词数100左右;2可以适当增加细节,以使行文连贯;3开头和结尾已给出,不计入总词数。Dear Paul,How is everything going? Yours,Li Hua精彩范文Dear_Paul,How_is_everything_going? Im so glad to know you adore Chinese culture. Without doubt, classical Chinese music is one of the typical symbols. Actually, in China, classical Chinese music is never out of date. It is often played by many gifted musicians who play traditional Chinese musical instruments like guzheng, yangqin, pipa, xiao and so on.Different from Western music, traditional Chinese melody is connected to Chinese poetry, which makes it more charming. When you listen to it, you must be personally on the scene, just like communicating with the composer. In order to let you know more about it, I will send you a CD of music played by erhu. After you experience elements from different cultures, you will know the power and the beauty of the music. Hopefully you will enjoy it!Yours,Li_Hua- 5 -
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