外贸英语函电考试要点

外贸英语函电考试要点要点信函功能：Thefunctionsofabusinesslettermaybesaidtobeltoaskforortoconveyinformation2tomakeortoacceptanoffer3todealwithmattersconcerningnegotiationofbusinessInaddition,thereareletterswithnootherpurposethantoremindtherecipientofthesendersexistence.用法：Esq.=Esquire特定阶级使用头衔Esq.islegallyrestrietedtocertainclassesofpersonsinAmerica(e.g.judges,magistrates,barristers)ForaddressingasiglepersonMr.orEsq.isusedinEngland.Mr.alwaysprecedesthename;Esq.alwaysfollowsthename.Eg:Mr.JohnHaylingJohnHayling,EsqMessrs.作为Mr的复数，仅用于公司的名称，且该公司的名称由人的姓名组成Eg：Messrs.J.Harvey&CoMessrs.MacDonald&EvanslMessrs只能用于公司，不能写给个人Eg：J.ASimpson,Esq.X2当公司的名称不是人名时，不能用MessrsEg：UtilityFurnitureCoX3当礼节性的名称包括在公司中,不能用MessrsEg：SirJamesMurphy&CoXDr.H.Willis&Co.LtdX4当以the开头的公司名称不能用MessrsEg：theRobinsonFurnitureCoX商务信函写作：SevenLs（7C原则）12、3.45、6、7、Concreteness具体的Correctness正确的Clearness清楚Conciseness简洁Courtesy礼貌Consideration体谅Completeness完整Layoutofbusinessletters(布局*格式)1、Semi-indentedstyle混合式格式2、Blockedstyle齐头式Theopenstyleofpunctuation减标点法Theclosedpunctuation加标点法Businesslettersevenparts:1. theletter-head2. thedatecardinalnumbers(1,2,3,4)基数ordinalnumbers(1st,2nd)序数3. insidenameandaddress信内名址4. thesalutation称呼5. themessage正文6. thecomplimentaryclose结束敬语7. thesignature签名MiscellaneousMatters其它杂项1、References=ref.编号2、SubjectHeadings标题MainHeadings主标题ParagraphHeadings分段标题3、Enc1osures=Enc1.附件4Postscript=PS.附注FirstEnquiry首次询盘Statusenquiries资信调査书信格式建立业务关系去信的写作步骤1:说明信息来源，告知对方你从何处渠道得知对方公司的情况Ex：lWehaveyournameandaddressfrom2Welearnfrom/through3Havinghadyournameandaddressfrom4YourcompanyhasbeenintroducedtousbyE32：对你的公司作简单介绍，比如公司的业务范围或要求釆购的东西等Ex：lWewishyointroduceourselvestoyouasa2Weareimportersof/exportersof3Thisistointroduceourselvesas4Wewritetointroduceourselves3：表达写信目的，表示愿意建立业务关系lWearewillingtoenterintobusinessrelationswith2Weexpressourdesireto3Wearewritingtoyoufor4Wetakethelibertyofwritingtoyouwithaviewto4：表达与对方合作，及早收到回复的愿望llookforwardto2Yourearlyreplyisappreciated3Welookforwardtoyourearlyreply4Withmuchinterest回复步骤:1感谢对方对你公司产生兴趣ThankyouforinterestinYourletterhasbeenreceiedwiththanksWearegladtolearnthat2表示对方建立业务关系意愿的兴趣Weshall3表示采取进一步行动Wearesellingyou资信调查函写作步骤1直截了当说明写作意图lOurprospectedcustomer（潜在客户）XXhavegivenusyournameasabankingreference2havereferedustoyouthatforinformationconcerningtheirstanding2. 说明想要调查或咨询的细节或原因lWewouldliketoknowthefinancialandcreditstandingoftheabovementionedcompany2Weshould,therefore,liketoknowwhetherornottheirfinancialandcreditstandingaresound3WeshouldbeobligedifyouwouldinformuslWecanassureyouthatanyinformationyoumaygiveuswillbetreatedinabsoluteconfidence.2Anyinformationyoucanfurnishastotheircapitalandreputationwouldbegreatlyvaluedandtreatedinconfidencebyus资信调查函回复的写作步骤1感谢对方信任，表达愿意提供信息的意愿Thankyouforyourenquiryaboutthebusinessstandingofwearepleasedtosupplyyouwiththefollowinginformation发两种:有利回复,不利回复有利回复:litenjoysagoodreputation2itispunctuallymeetingitscommitments3wearepleasedtosaythatwehaveenjoyconfidenceintheuprightnessofthisfirm4wewelcomethisopportunitytoassureyouofourcompleteconfidencein5thisfirmhasmetitsliabilitiesregularlyandpunctually不利回复lweregretthatwemustadviseyoutoregardtheirrequestforcreditwithcaution2ourexperiencewiththemhasnotbeensatisfactory3ourrecordsshowthatsomeoftheiraccountshasbeenoutstandingforlongperiods2.希望对方对所提供的信息进行保密Thisinformationisconfidentialandisgivenwithoutanyresponsibilityonourpart报价函的写作步骤1. 表示感谢（对对方的询价）wethankyouforyourenquiryofandarepleasedtoquoteasfollows2. 向对方提供所要求的信息3. 表明报价的有效期lwemuststressthatthisoffer/qnotationcanremainopenfor3daysonly2subjecttobeingunsold3wecantconsiderthesepricesforandifniteperiodbecauseofthesituationonthemarket4besubjectto受支配4. 表示希望对方接受报价并尽早下订单lwelookforwardtoreceivingyourordertoo2wehopeyouwillconsiderourcounterofferfavourablyandletushaveyouracceptancebytelex推销函写作步骤1介绍所推销的产品，使对方了解产品，对产品产生兴趣ReasonableinpriceModerateinpriceSuperiorinquality质量上乘Excellentincraftsmanship做工精细FashionindesighBeautifulinpattern样式精美Elegantinstyle款式好Matchingincolour色彩和谐Sellwell/fast产品畅销Tomeetwithwarmreception热烈欢迎2进行同类商品的比较，体现本产品的优势,进一步激发对方兴趣。TomakeacomparisonofXXinrespecttoXXTocomparefavorablywith3写清优惠条款，给予对方一定的优惠条件,激发对方购买欲望Offer/allow/give/grantaXXdiscountTogiveyouthefirstchance优先权4表示对方可以从交易中获利，希望尽早收到对方订单Toadviseyoutoavailyourselfofn.inyourowninterest1)你方1994年9月2日来函收到。我们很高兴告诉你，你所要的商品属我公司的经营范围YourletterofSeptember2,1994hasbeenreceived)Wearegladtoinformyouourofyourspecializeintheexportoftextilesandarewillingtoenterintobusinessrelationswithyou.3）遵照你方要求，我们正寄上一套布匹剪样。希望这些样品能及时到达，并使你满意Intheyouthatarticlesrequiredbyfallwithinthescopeofbusinessactivities.2）你地中国银行函告，你们是纺织品的进口商。我们专营纺织品出口业务，愿与贵公司建立业务关系TheBankChinaincityhasinformedusthatyouareimportersoftextiles）Wecompliancewithyourrequest,wearesendingyouarangeofcutsamplesofourcottonpiecegoods)Wehopetheyw订1arriveintimeandbefoundtoyoursatisfaction.4)你方9月4日来函收到。承告你们对肉类罐头有兴趣，并考虑试订。itemslistedmeetsyourinterest,pleaseinformus5）按照你方要求,我们附上一套小册子（说明书）连同价供考虑。若你对所列商品感兴趣，请告具体需要。ofyourspecificrequirements)Onreceiptofyourenquiry,weshal1forwardyouquotationswithoutdelay.6）贵国驻中国大使馆已把贵行作为中国罐头食品的买户介绍给我们。我们专WehavereceivedyourletterofSeptember4informingusthatyoufindourcannedmeatsatisfactoryandthatyouconsiderplacingatrialorderwithus.一俟收到询价，我们立即寄送报价单。Asrequested,weenclosearangeofpamphletstogetherwithourpricelistsforyourreference)Ifanyofthe营这一业务。希望在平等互利的基础上与你beendtousbyyourEmbassyinChinaasabuyersofChinesecannedgoods）Wewishtorelationswithyouonthebasisofequalityandmutualbenefit.建立业务关7）为了使你对我们经营的产品有一Yourfirm个概念，兹附上一整套注有规格和包recommende装的活页说明书。Togiveyouageneralideaoftheproductswehandle,weencloseacompletesetofleafletsshowingspecificationsandmeansofinformyoupacking.将由上海商品检验局检验。所装货物的品质,数量将由该局提供必要的证明Priortoshipment,ourgoodswillbetestedandinspectedbytheShanghaiCommodityInspectionBureau,whowillprovidethenecessarycertificatesinregardtothequalityandquantityoftheshipment.1）我们将与之进行业务往来的那家thatwe8）货物在装运前specializeinthislineandhopetoenterintotrade商行要我们向贵行了解有关他们的商业地位与信誉Thewithfirmwhomweintendtodealhasreferredustoyouforparticularrespectingtheirbusinessstandingandtrustworthiness.2）你若能对上述公司的财务状况和可靠性提出意见，我们当不胜感谢。Weshouldbemostgratefulifyouwouldfurnishuswithyouropiniononthefinancialstatusandreliab订ityoftheabovecompany.3）就我们所知，他们的财务情况良好。Asfarasweknow,theirfinancialstandingissound.4）你们所问讯的那家商号是我地区一家最可靠的进口商。多年来在同行中享有良好声誉reliableimportersinourdistrietandhasformanyyearsenjoyedagoodreputationamongthetraders）5）你地XX银行将给你提供有关我们的信誉和经营作风等方面的资料ThebankofyourcitywillgiveyouanyinformationyoumayrequireconcerningourcreditThefirmyouinquireaboutisoneofthemoststandingaswellaswitheverypossiblecautionourmannerofdoingbusiness.6）对你提供的任何资indealingwiththefirminquestion.8)该公司声誉好，资金储备雄厚料，我们都予以保密。AnyinformationyoumaybeabletopassontouswillbetreatedasconfidentiTheyareafirmofhighreputationandhavelargefinancialThereisasteadydemandherefortheabove-mentionedcommoditiesofhighqualityatmoderatePrices)al.7）我们劝你方与该商行进行业务往来时务必谨Weadviseyoutoproceedreserves.1）从纽约ABC公司获悉，你公司出口尼龙床单和枕套。对上述品质优良价格公道的商品，本地区常有需求2）我们另邮寄样品一批，深信一旦你们有机WelearnfromA.B.C)CompanyofNewYorkthatyouareexpectingNylonbed-sheetsandpillow-cases)会查看样品之后，定会承认该货品质优良，价Underseparatecover,wearesendingyouarangeofsamplesandwhenyouhavethechancetoexaminethem,wefeelconfidentthatyouwillagreethatthegoodsarebothexcellentinqualityandveryreasonableinprice.3)收到你公司5月14日询价，得悉你对我们手工制人造革手套感兴趣。现将你所需的详细资料，具有cataloguewillgive插图的目录和价格单附寄给你WeyoudetailsofthemodelinwhichareElyouespeciallyinterested)1)纸板箱作为一种包装容器己在国际贸易中广泛使用，因此，对它们的适航性，你们不必担心Cartonsasakindofpackingcontainershavebeenextensivelyusedinhavereceivedyourenquiryof14thMayandlearnofyourinterestinourhand-madeartificialleathergloves)Weareenclosingourillustratedcatalogueandpricelistgivingthedetailsyouaskfor)4) 所附价格单和图解目录将给你提供有关你方最感兴趣的型号的具体情况Theenclosedpricelistandillustratedcompaniesacceptgoodspackedintobeagainstcaseofandpilferageyoumaybeassuredthatyouwillgetindemnificationess.2）据我们所知，保险公司接受投保纸板箱装的fromtheinsurancecompanyconcerned.货物的偷窃.提货不8）出口商必须很好考虑运往国外货物的包装，并尽量按买方的要求包装货心，保险公司将会给予赔偿。Sofarasweknow,insuranceTheexporterhastogivedueconsiderationtothepackingofthegoodstobeshippedabroad,andtrycartonsinsuredTPND.Intheft物。internationaltrade,therefore,youneednotworryabouttheirseaworthin着险。万一发生偷窃、你们可以放hisbesttopackthegoodsinaccordancewiththeintruetionofthebuyers.9）出口包装的结构必须考虑到经济与实效。出口商应记住，货物应该采用一种能保证安全到达目的地和便于在转运中搬运的方式进行包玻。Intheconstmetionofanexportpackage,thwaysequallyassorted.1）我们另由航空寄上新品种的样品供你参考。该新品种价格公道，品质极好，我们认为及早推销对你们有利Underseparatecover,wehaveairmailedsamplesofournewarticlesforyourreference)Thesenewarticlesaremoderateinpriceandexcellentinquality)Wethinkitwillbetoyouradvantagetopushsalesofthematanearlydate)2) 由于所需的品种目前无货供应，我们想推荐下列库存产品，可以即装，我们这一推荐是照顾到双方利益的Sincetherequiredarticlesarenotavailable,wewouldliketorecommendtheundermentionedproductswhichcanbesuppliedfromstockforpromptshipment)Thisrecommendationismadeintheinterestofbothparties）3）你11月15日来信收到，谢谢。货号2112电扇我们歉难推销，因为你方价格太高，买方无意还盘WhilethankingyouforyourletterNov)15concerningelectriefanArt)2112,weregretbeingunabletopromotesalesasyourpriceistoohightointerestbuyerstomakeacounter-offer)4）关于申请参加广州交易会一事，我们正与有关当局联系。一俟申请获准，当即通知你方。WithregrettoyourapplicationforattendingtheGuangzhouFair,wearecontactingtherelevantauthoritiesandshallinformyouassoonastheapplicationisapproved5）为了支持你们推销,我们特地准备了一些府绸样品连同价格单随函附上，供你考虑）我们的府绸品质优良，价格公道，深受大多数欧洲国家欢迎，销售很的府绸在你市场销售是有利的Withaviewtosupportyoursales,wehavespeciallypreparedsomesamplesofourpolintogetherwithapricelist,whichareenclosedforyourconsideration)Owingtoitssuperiorqualityandreasonableprice,ourpolinhasmetwithawarmreceptionandquicksaleinmostEuropeancountries)Wethinkitistoyouradvantagetobuythisitemforsaleinyourmarket快。我们认为订购我们P42Paragraph1&6SpecimenM例Chinanationalimport&exportcorporation中国进出口公司Pill实盘&非实盘P123三种信函andConfidential私人的-一用法什么是statusenquiries（资信调査）Confidential机密PrivateP189前言、包装的形式paragraph1P191Specialdirectionsorwarnings