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单击此处编辑母版标题样式,*,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,UNIT TWO,Inquiries,Inquiry U the act or process of asking,questions in order to get,information about a product,with an intention to buy,C a letter(letter of inquiry/,inquiry letter)a buyer writes,in order to get information,about a product he/she,intends to buy 询购函,“information,Availability or supply of goods,Quotations or prices,Discounts allowable,Delivery times,Method of transport,Insurance,Terms of payment,Inquiries may also include Requests,for:,Leaflets,Booklets/pamphlets/brochure,Catalogs,Samples,Two Kinds of Inquiries,First/Initial Inquiries:made by new or,prospective buyers,Routine Inquiries:made by old or long-,standing customers,A First Inquiry,Opening sentence-a brief mention of the source of the information about the supplier,Some indication of the demand for the goods inquired for,Details of the inquirers requirements,Closing sentence-highlighting the inquirers expectation,Possible Sources,The Internet,Chambers of commerce,Embassies or consulates,Banks,Trade directories,Trade fairs or exhibitions,Advertisements,Business associates,Routine Inquiries,No fixed form of letter writing,Sometimes an inquiry form will do,A Comparison,L2-1 L2-2,More than one questions are asked,Interrogatives Declaratives,Listing Statement,Alternative Version(L2-1),We would like to know whether the program is an integrated package or it comes in several modules,whether the user can switch from function to function without down-loading,whether the user can customize the billing periods,whether there is any provision for security,and what the price of the software is.,Alternative Version(L2-2),Would you mind answering the following questions?,1.Are the cassettes leading brand names,or are they made by small independent companies?,2.Would they be suitable for recording classical music or only dictation and messages?,3.Are you offering any trade discounts?,Possible Conclusion,Listing Clear,Interrogatives/Questions,Conversational,as such,being such a person;in such a position,1.Hes the author of this article,but he doesnt desire to be known as such.,2.Mere good looks,as such,will not take you far.,貌美未必前途广。,Comments on L2-3,The wording is relatively formal:,in addition beside,application use,construction making/building,Comments on Specimen Letters,L2-1,-2,-3,and-5:sources of suppliers information are mentioned.,L2-1,-2,-5 and-8:inquiries are made in detail.,L2-6 and-7:brief inquires are made.,L2-1 and-8:inquiries are made by listing.,Request-making Expressions,1.Would you mind answering?,2.Could you tell us?,3.May we have your reply,?,4.We would be grateful if you would,5.It would be helpful if you could,6.I would appreciate your sending,7.Please send us your current catalog,Business Terminology,trade discount,(sales)representative,principal,chain store,price list,stand,quantity discount,Business Terminology,(contd),list price,bill of exchange,documents against payment(D/P),import agent,delivery schedule,V O Collocation,To customize a product,etc.,To quote a price,To advertise a product,To place an order,To offer a discount,To meet/supply an order,To modify a product,etc.,A N Collocation,Leading brand names,Independent small companies,Competitive prices,Substantial/very large orders,Suitable quality/prices,A wide range/selection of goods,Latest/current catalogs/price-lists,Confidential information,Notes to Bonus Glossary,Allowance (usually refers to discounts),Art.No.(not:艺术号码“!,Associate(usually business associate 业务伙伴,生意伙伴,Bulk buyer(occasionally big buyer),Notes to Bonus Glossary,(contd),Concern=business concern(generally not used in a companys name ABC Concern,but in the phrase a family concern 家族企业),Business relations (always in plural form,Business relationship(usually in singular form),Notes to Bonus Glossary,(contd),Business status,(not,business condition/,situation,),Chamber of commerce,(not,commercial chamber,),Client,(generally,a buyer of services,;cf.,Customer:,generally,a buyer of goods,),Commercial counselor,(also:,Commercial councilor,),Notes to Bonus Glossary,(contd),Commodity,C,(cf:,merchandise,U),Consulate,(,consulate general,总领事馆,instead of,general consulate,),Deal 生意,C;informal,(cf.,transaction,C;formal;,business,U),Demonstration,(colloquial:,demo,),Lines of business,(generally,line,s,when meaning 业务范围),Notes to Bonus Glossary,(contd),Manufactures(plural),Pamphlet=brochure=booklet,(in business,),Parent company,(occasionally,mother company,;not:,father company,),Retailer,(,retailing,/,retail trade,零售业;cf.:,wholesaler,;,wholesale trade,批发业),Notes to Bonus Glossary,(contd),Sales literature(not:“销售文学),Specifications(usually in plural form),Specific inquiry(not:concrete inquiry),specific vs.general,concrete vs.abstract,Subsidiary company(not:son company),Notes to Bonus Glossary,(contd),Supplier(service supplier;also:service provider;but 供给商 generally not:provider),Trade association(or:行业协会;but not:同业工会!or 贸易协会),Trading association(in singular form!),Trade journal(a
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