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单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,Lecture 5 Enquiry,Objectives: After this section you will:,be able to translate and make an enquiry.,be able to translate and write a reply to an enquiry.,KEY TO PRACTICE,(Unit 2),Translate the following business terms and expressions,1.,Co, Ltd.,2. good standing,3. business relations establishment,4. catalog,5. in the line of,6. handle / deal in / be in the line,7. Commercial Counselors Office,8. good / fine quality,9. competitive price,10. fine / excellent workmanship,II. Translate the following sentences into Chinese.,1.,因此，我方欣然告知贵方我们是一家制鞋厂商。,2.,本地生产的产品经仔细测试证明情况良好。,3.,设计样式已在我方随附的带有插图的目录上清晰地说明。,4.,我方今日特致此函希望与贵方建立业务关系。,5.,随函附上一份关于目前可供主要产品的带有插图目录。,6.,期待贵方早日答复。,7.,承蒙李先生介绍贵方给我方为潜在的客户。,.,8.,我方愿意在平等互利的基础上与贵方建立直接的业务关系。,9.,我方经营轻工业品出口业务已逾,30,年了。,10.,如贵方对我方产品目录上任何产品感兴趣，请尽快告知。,III.,Translate the following sentences into English.,1. We take pleasure in informing you that we are a shirts manufacturer.,2.We assure you that our goods are fine in quality,(are of fine quality),and reasonable in prices.,3.We have been in this line for more than 20 years and enjoyed good reputation here.,4.From your letter of May 5，we learn that you are in the market for our silk products.,5.From the Commercial Counselors Office of your,Embassy in our country, we know that you are,interested in our goods.,6.Wed like to establish business relations with you.,7.Good business relations can promote both business and friendship.,8.From the web of Al,i,ba,b,a, we learn that you are interested in purchasing green tea from China. We have been in the line for over ten years,and wish to enter into business relations with you.,9.We are a local medium-sized exporter of toys, and enjoy a good reputation in European and American market.,10.We are looking forward to your early reply.,Homework: Write a letter with the following hints.,经你方商会的介绍，我方欣悉贵公司的姓名和地址。,我公司专门经营中国纺织品出口，并愿意在平等互利的基础上与贵公司建立业务关系。,为使贵公司对我方产品有全面的了解，我方另函,(under separate cover),寄去一本目录册,(catalog),及一套小册子,(,pamphlets ),以供参考。,如对目录中所列之任何产品感兴趣，请具体询价，我方将立即报价。,望尽快答复。,Key Words & Expressions,enquiry,learn,quote,terms (and condition),discount,delivery,order,A,letter of enquiry,is a request for some specific information usually about a product or service.,1. Inquiry n.,询问，询价，调查,make an inquiry about,sth,询问某种商品的价格,Inquiry Note = Inquiry Sheet,询价单,make an inquiry to,sb,向,某人询问,make an inquiry into,sth,调查某事,inquiry-office,问事处,inquiry-desk,询问台，问事处,Language Points,Language Points,我们高兴地得知贵方已接受我们的订单。,2.learn vi get to know or become aware of, usually accidentally,获悉；得知,to learn from / to note that,/to understand that,to know,（,colloquial,）,We are glad to learn from your letter of June 18 that you have booked our order.,从你,12,月,30,日来信得知你方对我羊绒衫感兴趣,。,We note from your letter of Dec. 30 that you are interested in our cashmere sweaters.,请就上述货物向我方报,CIF,西雅图最优惠价，含佣金,5%,。,1),Please quote us your most favorable price CIF Seattle for the above goods, including our commission 5%. (CIFC5%),2),We are going to give you a quotation which is based upon the prevailing international market price.,我们准备按当前的国际市场价格给你报价,。,3.,quote:,name the price of,报价,Language Points,Language,Points,4,.,terms and conditions,：,条款与条件,条款与条件：这两个词常常连用，条款指大的方面，如价格、支付、交货期等。条件指具体方面，如一旦确定用信用证支付后，由什么银行开证、什么时候开证等等细节问题。实际上，在商业书信中要求的并不严谨，两词连用或任用其中一个均可，区别不大，但正规合同还是使用,terms and conditions,Term: a clause in a contract that refers to a particular obligation between the contracting parties.,Condition: a major term of a contract that, if unfulfilled, constitutes a fundamental breach of contract and may invalidate it.,Language Points,5. discount n,折扣,a reduction of the price of the goods,cash discount,现金折扣,quantity discount,数量折扣,to give (allow, make, grant),sb,a discount,打折扣,at a discount,削价，降价，无销路的,a special discount,特别折扣,trade discount,同业折扣，商业折扣,exceptional discount,额外折扣,Language Points,We agree to give you 15% discount provided you order 100,000 sets.,我们不能同意你们增加折扣的要求。,We cannot agree your request for an increase in discount.,我们对这种商品最多只能打九折。,The highest discount we can allow you on this article is 10%.,我们同意给你方百分之十五的折扣，但你得订购十万套才可以。,6. delivery n,交货,effect delivery,交货,make delivery,交货,take delivery,提货,To ensure fastest delivery, you are required to forward the above order by air freight.,为保证最快交货，我方要求对上述订单用航空运货。,Language Points,Language Points,We must insist on delivery within the time dated, and reserve the right to reject the goods, should they be delivered later.,我们坚持在原定日期内交货，若迟交则保留拒收的权利。,Will you be able to deliver within 5 weeks of receipt of order?,你方能否在收到订单后五周内交货？,Language Points,7. place an order with,sb,for,sth,向某人订购某物,place a,large,order with,sb,for,sth,向某人大量订购某物,place a,substantial,order with,sb,for,sth,向某人大批量订购某物,If your price is reasonable, we may place a large order with you.,若你方价格合理，我们可能向你大量订购,。,As your womens dresses are of high quality and prices are reasonable, well place a substantial order with you.,因为你方的连衣裙质量好、价格合理所以我们向你方大量订购,。,Language Points,the latest catalogue,最新目录,illustrated catalogue,附有说明书（插图）的目录,list,货单,display cards,展览卡,brochure,小册子,leaflet,单页的商品说明书,pamphlet,小册子,sample book,样本,sample cuttings,剪样,8. workmanship n,工艺，手工,9. catalogue n,商品目录册,the full/further details of -,的全部细节,the full/detailed information about,有关,-,的全部资料,publicity material,公开性资料,technical information,技术资料,all necessary information,所有必要的信息,Chinese version of letter 1,敬启者,/,执事先生：,我方从兄弟公司获悉贵方是桌布出口的领军企业。,贵方可否把包括大小、颜色、价格的具体信息和不同材质的样品发给我方。我方主要经营纺织品。我们相信这方面我们合作的前景广阔。如果贵方价格较低，产品达标，我方考虑长期订货。,报价时请回答以下问题：,1.,何种付款方式？,2.,折扣多少？,3.,如订购,1,，,000,打桌布，何时交货？,期盼早复。,谨上，,杰克,ABC,有限公司,Chinese version of letter 2,敬启者：,感谢贵方,3,月,15,日发来邮件，我们很乐意与贵方合作。,我们随信附上我们最新的插图目录和价格单。我们也分别给你们寄送了样品，相信你看过样品后也会发现我们的产品质量上乘。如果你的订单超过,1,，,000,打，我们会给予,5%,的折扣。我们接受不可撤销信用证交单付款。我们会在收到信用证后,3,个月内交货。,若有其他需要知道的信息，请告知。,谨上，,露西,BCD,有限公司,How to inquire,Analyzing the Letter a specific enquiry,Paragraph One:,how his name is known,Paragraph Two:,what you need,Paragraph Three:,reference about your,company,Paragraph Four:,hope for business & reply,Writing Steps,Introducing yourself and where you heard about the product or company;,Explaining why you are writing;,Listing the specific information you need in the form of detailed questions;,Closing your letter with appreciation and a request for an early reply.,Letter of enquiry normally consist of following parts:,How to reply to a letter of enquiry,Analyzing Letter 2,Paragraph One:,gratitude/acknowledgement,+ restating the date and the request,Paragraph Two:,answers (clear and,comprehensive) to the inquiry,Paragraph Three:,wish of further contact (hope that the information will be of help and the hope for an immediate reply ),HOMEWORK,Finish Ex. in Unit 3.,Thank you!,
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