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Click to edit Master title style,Click to edit Master text styles,Second level,Third level,Fourth level,Fifth level,*,*,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,CCID Consulting,中国,IT,与消费电子市场趋势展望,赛迪顾问股份有限公司,马翚,2003,8,28,Tendency of China IT&CE Market,2003-2007,报告内容,市场现状,市场预测,产业趋势,赛迪建议,市场回顾,Market Review,日趋平稳的中国,IT,市场,25.2%,16.8%,16.0%,100M RMB,Total Revenue:1072.7 Yi RMB,100M RMB,Growth Rate:7.5%,SARS,导致市场增长放缓,(2003H1),2003H1,中国主机产品市场,(,出货量,),Total Of Units:517,GR:10.4%,10KUnits,2003H1,中国主机产品市场,(,销售收入,),Product,2002H1,2003H1,GR(02-03),台式,PC,279.0,287.3,3.0%,PC,服务器,29.30,29.70,1.4%,笔记本电脑,55.10,69.07,25.4%,RISC,服务器,30.28,31.61,4.4%,Unix,工作站,8.3,8.5,2.9%,NT,工作站,2.39,2.58,8.0%,总计,404.3,428.7,6.0%,100M RMB,2003H1,中国主要外设产品市场,100M RMB,产品,Shipments,Revenue,GR(Units),GR(Revenue),手机,2,890.3,486.8,-0.7%,-2.1%,PDA,69.5,12.4,-21.6%,-26.2%,闪存盘,211.6,3.7,112.2%,48.0%,移动硬盘,19.7,2.5,36.9%,1.2%,数码相机,38.5,10.5,87.1%,45.4%,MP3,播放机,53.2,5.8,247.7%,166.8%,DVD,影碟机,675.2,51.6,58.8%,0.6%,彩色电视机,1,605.0,299.0,5.7%,8.7%,2003H1,中国主要消费电子产品市场,出货量：万台；销售收入：亿元人民币,2003H1,中国网络产品市场,100M RMB,Share:77.8%,Share:12.1%,100M RMB,2003H1,中国软件市场,7.1%,66.7%,26.2%,Middle,Platform,APP.,Market Share,Categories,中间件软件市场规模与增长,2003,H1,中间件软件平行市场结构,邮政,交通,能源,流通,媒介,科研,教育,政府,电信,医疗,制造,金融,-10%,-5%,0%,5%,10%,15%,20%,25%,30%,35%,0.0,2000,4000,6000,8000,28.4%,网络服务,34.9%,专业服务,36.0%,支持与维护,29.1%,IT Services,2003H1,中国信息服务市场,100M RMB,03H1Rev.=72.1,亿元人民币,2003H1,中国专业服务市场,100M RMB,100M RMB,2003H1,中国区域市场变化,2003H1,中国垂直市场状况,邮政,交通,能源,流通,媒介,科研,教育,政府,电信,制造,医疗,建筑,金融,其它,-10%,-5%,0%,5%,10%,15%,20%,25%,30%,35%,0.0,50.0,100.0,150.0,200.0,平均规模：,76.8,亿元,增长速度：,7.5%,03H1,市场规模，亿元人民币,02-03H1,增长率,2003H1,中国行业,IT,投资状况,市场预测,Market Forecast,03-07CAGR:17.4%,2,644.5,3,131.4,3,785.6,4,495.8,5,234.9,Total,100M RMB,永不停顿的中国,IT,市场,(2003-2007),应用加速的中国,IT,市场,(2003-2007),Avg.Scale,：,872.5,03-07CAGR,：,17.4%,03-07CAGR,Market Scale 100MRMB,(900,21.1%),(305,17.8%),(490.2,15.1%),(500.8,9.4%),(1773.9,14.8%),(1265,24.1%),2007,年细分市场规模与增长,Notebook,115.0,170.0,235.0,320.0,415.0,Desktop,1030.0,1220.0,1420.0,1620.0,1780.0,Server,27.6,33.7,41.6,50.6,60.0,Total,1172.6,1423.7,1696.6,1990.6,2255.0,Shipments,CAGR=16.0%,Revenue,CAGR=17.4%,10K Units,100M RMB,中国,PC,市场增长预测,(2003-2007),Year,2003,2007,CAGR(03-07),Mobile Phone,1076.7,1101.5,0.4%,PDA,Professional,6.46,18.72,32.6%,Wireless,31.49,244.38,74.4%,Information,8.76,8.78,-4.5%,Storage,Flash,14.61,24.98,27.0%,Mobile HD,9.35,30.90,39.8%,Digtal Cameral,31.1,85.5,36.3%,MP3,11.45,56.96,53.2%,中国消费电子产品增长预测,(2003-2007),100M RMB,100M RMB,中国彩电、,DVD,产品市场预测,(2007),CAGR=21.1%,100M RMB,中国软件市场预测,(2003-2007),Platform,15.5%,Middle,33.3%,Applications,21.9%,CAGR,100M RMB,细分软件市场增长状况,(2003-2007),CAGR=24.1%,100M RMB,中国,IT,服务市场增长,(2003-2007),S&M,14.7%,Professional,23.8%,Networks,32.9%,100M RMB,三大类服务市场增长预测,(2003-2007),专业服务市场增长状况,(2007),03-07CAGR,Market Scale 100MRMB,西部地区,18.7%Market Share,22.1%03-05CAGR,南部地区,20%Market Share,19%03-05CAGR,东部地区,32.2%Market Share,21.7%03-05CAGR,北部地区,29.1%Market Share,18.2%03-05CAGR,中国区域市场规模变化,(2005),东西向,IT,投资加速,商业驱动,政策驱动,03-05CAGR,Market Scale 100MRMB,中国垂直市场规模变化,(2005),行业,IT,投资与增长预测,(2003-2005),03-07CAGR,Market Scale 100MRMB,产业趋势,Tendency of Industry,ICT,计算,Computing,消费电子,Consumer Electronics,通信,Communication,产业融合日趋明显,分化的,IT,技术,个性化的,IT,应用,大众化的,IT,市场,市场规模快速扩张,产品价格不断下降,竞争环境日益恶劣,市场,&,客户细分化,产品,&,技术差异化,应用,&,整合专业化,IT,Profit,Profit,两极分化的,IT,产业趋势,Consumer,Commercial,初级应用,核心竞争力,Entry,Integration,Competitive,系统整合,基础架构,桌面应用,LAN,信息互联,/,网络集成,资源,/,流程重组,应用优化与整合,IT,与企业一体化,打造,IT,竞争壁垒,尽现,IT,竞争优势,1990-2005,2001-2010,2005-2015,Competitive,Time,商业,IT,应用发展趋势,宽带、移动、无线商机凸现,B,road Band,W,ireless,M,obile,Computing,Software,Services,Networks,Internet,Communications,Consumer,Commercial,Semiconductor,信息内容与管理,网络服务,信息数据安全,移动数据业务,移动计算,Wi_Fi,无线业务,家庭数码,产业成熟,市场局限,PC,产业链,网络普及,技术融合,大众化,IT,应用趋势,互联网服务,信息安全,数字电视,新兴产业,宽带产业、信息内容提供,软件与信息服务,Wi_Fi,、网络服务、网络安全,时尚数码产品、多媒体移动终端,DTV,产业链,产业创新,新兴产业,宽带,移动与无线,BMW,市场突破,产业创新,软件与信息服务,系统整合,优化与创新,谢谢大家！,Thanks a Lot!,谢谢观看,/,欢迎下载,BY FAITH I MEAN A VISION OF GOOD ONE CHERISHES AND THE ENTHUSIASM THAT PUSHES ONE TO SEEK ITS FULFILLMENT REGARDLESS OF OBSTACLES.BY FAITH I BY FAITH,内容总结,中国IT与消费电子市场趋势展望。2003,8,28。Tendency of China IT&CE Market。Total Revenue:1072.7 Yi RMB。Total Of Units:517,GR:10.4%。Market Scale 100MRMB。18.7%Market Share。Wi_Fi、网络服务、网络安全。Thanks a Lot。谢谢观看/欢迎下载,
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