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Click to edit Master title style,Click to edit Master text styles,Second Level,Third Level,Fourth Level,Fifth Level,*,Chapter 7,Analyzing Business,Markets&Business,Marketing Management,Tenth Edition,Objectives,How Business&Consumer Markets Differ,Organizational Buying Situations,Participants in the Business Buying Process,Major Influences on Organizational Buyers,Business Buyer Decision Making,Institutional&Government Buying,Business vs.Consumer Markets,Fewer buyers,Larger buyers,Close supplier-customer relationship,Geographically concentrated,Derived demand,Inelastic demand,Fluctuating demand,Business vs.Consumer Markets,Professional purchasing,Several buying influences,Multiple sales calls,Direct purchasing,Reciprocity,Leasing,Involved Decision Making,Modified Rebuy,New Task Buying,Straight Rebuy,Utilities,Office Supplies,Bulk chemicals,New vehicles,Elec.Equip,Consultants,Computer equip.,Custom furniture,Installed components,Buildings,Weapon systems,Participants in the Business Buying Process,Gatekeepers,Initiators,Buyers,Influencers,Deciders,Users,Approvers,Major Influences on Industrial Buying Behavior,Level of,demand,Economic,outlook,Interest rate,Rate of techno-,logical change,Political and,regulatory,developments,Competitive,developments,Social responsi-,bility concerns,Environmental,Objectives,Policies,Procedures,Organizational,structures,Systems,Organizational,Interests,Authority,Status,Empathy,Persuasive-,ness,Interpersonal,Age,Income,Education,Job position,Personality,Risk attitudes,Culture,Individual,Business,Buyer,Organizational Factors,Purchasing-,Department,Upgrading,Cross-,Functional,Roles,Centralized,Purchasing,Decentralized,Purchasing,of Small,Ticket Items,Internet,Purchasing,Long-Term,Contracts,Purchasing-,Performance,Evaluation&,Pro.Buyers,Lean,Production,Problem Recognition,General Need Description,Product Specification,Supplier Search,Proposal Solicitation,Supplier Selection,Order Routine Specification,Performance Review,Post,Purchase,Purchase,Info,Search/,Eval,Need,Recognition,Institutional Markets,Captive Patrons,Low Budgets,GovernmentMarkets,Domestic Suppliers,Open Bids,Cost Minimization,Public Review,Paperwork,Review,HowBusiness&ConsumerMarketsDiffer,OrganizationalBuyingSituations,ParticipantsintheBusinessBuyingProcess,MajorInfluencesonOrganizationalBuyers,BusinessBuyerDecisionMaking,Institutional&GovernmentBuying,9,、静夜四无,邻,邻，荒居旧,业,业贫。1月-231月-23,Thursday,January 5,2023,10,、雨,中,中黄,叶,叶树,，,，灯,下,下白,头,头人,。,。23:48:1823:48:1823:48,1/5/202311:48:18PM,11,、以我独,沈,沈久，愧,君,君相见频,。,。1月-2323:48:1823:48,Jan-2305-Jan-23,12,、故人,江,江海别,，,，几度,隔,隔山川,。,。23:48:1923:48:1923:48,Thursday,January5,2023,13,、乍见翻疑,梦,梦，相悲各,问,问年。1月-231月-2323:48:1923:48:19,January 5,2023,14,、他,乡,乡生,白,白发,，,，旧,国,国见,青,青山,。,。05,一,一,月,月202311:48:19,下,下,午,午23:48:191月-23,15,、比不,了,了得就,不,不比，,得,得不到,的,的就不,要,要。一月2311:48,下,下午1月-2323:48,January 5,2023,16,、行动,出,出成果,，,，工作,出,出财富,。,。2023/1/523:48:1923:48:19,05January 2023,17,、做前，,能,能够环视,四,四周；做,时,时，你只,能,能或者最,好,好沿着以,脚,脚为起点,的,的射线向,前,前。11:48:19,下,下午11:48 下午23:48:191月-23,9,、没有失败,，,，只有暂时,停,停止成功！,。,。1月-231月-23,Thursday,January 5,2023,10,、很多事情,努,努力了未必,有,有结果，但,是,是不努力却,什,什么改变也,没,没有。23:48:1923:48:1923:48,1/5/2023 11:48:19 PM,11,、成功,就,就是日,复,复一日,那,那一点,点,点小小,努,努力的,积,积累。,。,。1月-2323:48:1923:48,Jan-2305-Jan-23,12,、世,间,间成,事,事，,不,不求,其,其绝,对,对圆,满,满，,留,留一,份,份不,足,足，,可,可得,无,无限,完,完美,。,。23:48:1923:48:1923:48,Thursday,January5,2023,13,、不知,香,香积寺,，,，数里,入,入云峰,。,。1月-231月-2323:48:1923:48:19,January 5,2023,14,、意志坚强,的,的人能把世,界,界放在手中,像,像泥块一样,任,任意揉捏。05 一月202311:48:19 下,午,午23:48:191月-23,15,、,楚,楚,塞,塞,三,三,湘,湘,接,接,，,，,荆,荆,门,门,九,九,派,派,通,通,。,。,。,。一,月,月2311:48,下,下,午,午1,月,月-2323:48,January5,2023,16,、,少,少,年,年,十,十,五,五,二,二,十,十,时,时,，,，,步,步,行,行,夺,夺,得,得,胡,胡,马,马,骑,骑,。,。,。,。2023/1/523:48:1923:48:19,05January2023,17,、空山新雨,后,后，天气晚,来,来秋。11:48:19 下,午,午11:48,下,下午23:48:191月-23,9,、杨柳散,和,和风，青,山,山澹吾虑,。,。1月-231月-23,Thursday,January 5,2023,10,、阅读一,切,切好书如,同,同和过去,最,最杰出的,人,人谈话。23:48:1923:48:1923:48,1/5/202311:48:19 PM,11,、,越,越,是,是,没,没,有,有,本,本,领,领,的,的,就,就,越,越,加,加,自,自,命,命,不,不,凡,凡,。,。1,月,月-2323:48:1923:48,Jan-2305-Jan-23,12,、越是无能,的,的人，越喜,欢,欢挑剔别人,的,的错儿。23:48:1923:48:1923:48,Thursday,January 5,2023,13,、知,人,人者,智,智，,自,自知,者,者明,。,。胜,人,人者,有,有力,，,，自,胜,胜者,强,强。1月-231月-2323:48:1923:48:19,January5,2023,14,、意志,坚,坚强的,人,人能把,世,世界放,在,在手中,像,像泥块,一,一样任,意,意揉捏,。,。05,一,一月202311:48:19,下,下午23:48:191月-23,15,、最具,挑,挑战性,的,的挑战,莫,莫过于,提,提升自,我,我。一月2311:48,下,下午1月-2323:48,January 5,2023,16,、业余生,活,活要有意,义,义，不要,越,越轨。2023/1/523:48:1923:48:19,05 January 2023,17,、一个人,即,即使已登,上,上顶峰，,也,也仍要自,强,强不息。11:48:19,下,下午11:48 下午23:48:191月-23,MOMODA POWERPOINT,Lorem ipsum dolor sit amet,consectetur adipiscing elit.Fusce id urna blandit,eleifend nulla ac,fringilla purus.Nulla iaculis tempor felis ut cursus.,感谢您的,下,下载观看,专家告诉,
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