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单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,*,*,Unit 8,Teaching Procedures,1.Spot Dictation,2.Passage Listening Comprehension,3.News,Part 1 spot dictation,Background Information,Corporate Social Responsibility,(CSR),Corporate Social Responsibility is a new business mentality in post industrial society,企业社会责任是后工业社会中企业全新的经营理念。,Terms,Relating to CSR,Corporate social responsibility,(CSR),also known as corporate responsibility,corporate citizenship,responsible business,sustainable responsible business(SRB),or corporate social performance,，,is a form of corporate self-regulation integrated into a business model.,The Function of CSR,Ideally,CSR policy,would function as a built-in,self-regulating mechanism whereby business would monitor and ensure its support to law,ethical standards,and international norms.,The practice of CSR,It is much debated.Proponents argue that there is a strong business case for CSR,in that corporations benefit in multiple ways by operating with a perspective broader and longer than their own immediate,short-term profits.,The Subject of the CSR,:,Human resources,A CSR program can be an aid to recruitment and retention,particularly within the competitive graduate student market.Potential recruits often ask about a firms CSR policy during an interview,and having a comprehensive policy can give an advantage.,Section one Part one,1.greedy,2.rapacious,3.workers,4.consciences,5.customers,6.nonprofit,7.serve society,8.start,e up with,10.statement,11.Sustainable Development,12.be obliged to,13.consequences,14.faulty production,15.are highlighted in the media,16.take account of,17.investment decisions,18.from which,19.have contributed to,20operate in,Listening for Gist,Listening Tips:,the topic sentence always lies in the beginning,but the information after“but”is more important,Exercise,Directions:Listen to the passage and find its topic sentence.,The topic sentence is,In downtown Dickson.Tennessee.a group of retail merchants have banded together to win back their customers who have been attracted to shopping areas in the neighboring big city.,Small retailers across the United States are facing the same challenge:competition from shopping malls and chain stores.,But,in downtown Dickson,Tennessee,a group of retail merchants have banded together to win back their customers who have been attracted to shopping areas in the neighboring big city.,Dickson is a typical small American city.It has quiet residential areas and a nice little downtown that was once a thriving retail center.But according to David Hamilton,president of Dicksons Chamber of Commerce,highway construction over the past several years changed that.Being just 65 kilometers away from a big city like Nashville,Mr,Hamilton says,presents another challenge to Dicksons downtown shopping area.Because were so close to Nashville,and because so many people work in Nashville,when they think about shopping,they think of going to Nashville malls.,But small business owners in downtown Dickson didnt give up.Instead,they decided to fight back.More than 40 of them founded the Retail Merchants Association of Downtown Dickson.Members of the new association are committed to success;they pay monthly dues and meet periodically to suggest and discuss creative ways of attracting more shoppers to downtown.,Mr,Williams says one idea is creating events modeled on the annual Christmas parade through the downtown area that attracts a large number of city residents.Free refreshments and giveaways will be part of these regular events.,Mr,Williams says the group is also planning to beautify the downtown area with plants and paint.,Though it might seem hard to compete with big chain stores,small retailers have an advantage.,They have a personal approach in serving customers.Chamber of Commerce president David Hamilton agrees.He says retailers in his city serve customers well,and customers in return,should support them by shopping in their stores.,The downtown area is the heart of a city.And members of Dicksons new Retail Merchants Association are determined to work together to keep the heart beating-to revitalize downtown Dickson so it is once again a busy,welcoming place for people to come and shop.,Section 2:Part 1,Background Information,It is an authentic conversation between a guest and a midwife about where a mother to have her baby.,The hesitation,repetition,interruption and insertion words in the conversation make it difficult to hear clearly about the speakers views.,The first part of the dialogue is about a new service provided by the hospital.,What is it?,The second part of the dialogue is a comparison between having a baby at a hospital and having a baby at home.,Who is Margaret?,Word power,Midwife,：,a woman skilled in aiding the delivery of babies,The,midwife,delivered the baby.,助产士接生下这个婴儿,maisonette,:apartment,theatre:,operating theater,delivery suite,:,待产室,staphylococcal infection,Vancomycin,was still the most effective drug to treat the infection of Staph
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