新职业英语经贸英语Unit2课件

经贸英语经贸英语经经 贸贸 英英 语语E EN NG GL LI IS SH H F FO OR R C CA AR RE EE ER RS S新职业英语新职业英语深圳职业技术学院应用外国语学院经贸英语经贸英语Warming-upReading AListeningSpeaking4123Reading B5Writing6Project7Vocabulary and Structure8Unit 2 Business Background Check1010经贸英语经贸英语Unit 2 Business Background CheckTask 1 Talk about what aspects should be covered in the business background check.Business Backgroundcreditassetsbasic company informationLitigation recordreputation 经贸英语经贸英语Unit 2 Business Background CheckTask 2 Discuss with your classmates to arrange the above aspects in the order of priority.basic company informationreputation Litigation recordassetcredit经贸英语经贸英语Reading ATextTask 1Task 2Task 3Task 4Background InformationUnit 2 Business Background Check经贸英语经贸英语Reading ABackground Information A business background check is a process that allows potential customers,investors,and partners to become acquainted with pertinent information about the history of the company.At the same time,running a background check on a corporation will reveal or verify data about the current status of the business.This data includes financial data that would be important to know before investing inthe company or entering into a partnership with the corporation.Conducting a business background check involves looking into a number of different types of public records in order to get a true picture of the history and present status of the company.Unit 2 Business Background Check经贸英语经贸英语Reading ATask 1 Before reading the passage,see how much you know about business background check by answering the following questions.1.Why do companies need to conduct business background checks?2.What do you think is the most important part of a business background check?Unit 2 Business Background CheckJust as you dont want to make friends with people who might fool you,you want to enter into business with partners whom you can rely on.Business world is more complicated than personal life.There are news and stories widely spread that how a company has been framed by its partners and the consequence can be fatal.As a result,one must be careful about whom to cooperate with and be sure that the company is reliable.The most common way to do so is to conduct a business background check.Well,that is not an easy question.If I have to choose which part is the most important,I would like to choose“criminal records”.Nobody likes to do business with a company that has been sued many times or has been involved in business criminals.It is just too dangerous.Dealing with a small company or company with ill reference,one might run into the risk of poor goods or service quality,while working with a big company with criminal records,one might be dragged into lawsuits or put into prison.经贸英语经贸英语Reading AHow to Conduct Business Background Checks There are more and more news stories about companies that defraud investors of millions of dollars.Therefore,it is important to be certain that the company you are intending to establish a relation with is reputable and the usual practice to do so is to run a business background check.In order to do this,the following straightforward steps are recommended:(1)Finding Basic Information of a Company Always start at the local level,especially for a small company,as this may be the only source of information available.All companies must conform to local laws or codes since they are essentially rooted in a community.City records are a good place to start.They will provide the information about the origin of the business,tax evasion,judgments filed or actions against the business.The information is normally public and available to all who ask.Unit 2 Business Background Check经贸英语经贸英语Reading A Unit 2 Business Background Check 投资者被某公司骗数百万美元的报道屡见不鲜。因此，投资者被某公司骗数百万美元的报道屡见不鲜。因此，确定合作伙伴有好的信誉尤为重要，而进行商业背景调查是确定合作伙伴有好的信誉尤为重要，而进行商业背景调查是最常用的一种方法。下面是进行商业背景调查的基本步骤：最常用的一种方法。下面是进行商业背景调查的基本步骤：（1 1）调查公司基本信息）调查公司基本信息调查公司的基本信息通常应从公司所在地区开始，特别是对调查公司的基本信息通常应从公司所在地区开始，特别是对于小公司来说，因为这里可能是信息的唯一来源。所有的公于小公司来说，因为这里可能是信息的唯一来源。所有的公司都必须遵守当地的法律法规，因为他们是植根于此的。调司都必须遵守当地的法律法规，因为他们是植根于此的。调查可以从城市记录入手，它们提供有关公司的起源、逃税情查可以从城市记录入手，它们提供有关公司的起源、逃税情况、起诉判决以及违法行为等信息。这些信息正常都向查询况、起诉判决以及违法行为等信息。这些信息正常都向查询者公开。者公开。经贸英语经贸英语Reading A (2)Checking a Companys Reputation References can be excellent sources of confirmation of both a companys reputation and its ability to live up to its commitments.Before you do business with a company,it is imperative that references be contacted by either telephone or email.Generallyformer clients will provide a well-rounded picture of the company in question and its personnel.Another valuable reference is the companys vendor list.Anybody who provides either goods or services to a company can attest to their credit worthiness.(3)Exploring the Litigation of a Company The issue of litigation,either past or present,is vital in understanding the scope of the business practices.Has the company been sued?Are there any records of judgments or liens outstanding?Such information is significant as one does not want to do business with a company that has been sued repeatedly.When searching any criminal database,remember to consider all variations of a companys name.Unit 2 Business Background Check经贸英语经贸英语Reading A Unit 2 Business Background Check （2 2）调查公司信誉）调查公司信誉 第三方证明是肯定一个公司声誉及其履约能力的很好的第三方证明是肯定一个公司声誉及其履约能力的很好的资源。在与一个公司做生意之前，必须通过电话或电子邮件资源。在与一个公司做生意之前，必须通过电话或电子邮件的方式联系第三方证明人。一般来说，以前的客户会提供被的方式联系第三方证明人。一般来说，以前的客户会提供被调查公司及其人员方面比较全面的情况。另外一个很有价值调查公司及其人员方面比较全面的情况。另外一个很有价值的参考是被调查公司的供货商。任何为被调查公司提供货物的参考是被调查公司的供货商。任何为被调查公司提供货物或服务的单位都可以证明该公司的信誉情况。或服务的单位都可以证明该公司的信誉情况。（3 3）调查公司诉讼情况）调查公司诉讼情况 公司的诉讼情况，不论是过去还是现在，对于理解公司公司的诉讼情况，不论是过去还是现在，对于理解公司的业务操守都很重要。该公司有没有被诉讼过？该公司有没的业务操守都很重要。该公司有没有被诉讼过？该公司有没有任何还未落实的判决或抵押？这些信息非常重要，因为没有任何还未落实的判决或抵押？这些信息非常重要，因为没有人愿意与官司不断的公司打交道。在检索犯罪记录数据库有人愿意与官司不断的公司打交道。在检索犯罪记录数据库的时候，记住要注意公司所使用的不同名称。的时候，记住要注意公司所使用的不同名称。经贸英语经贸英语Reading A There is no national criminal database available to the public;thus the easiest way to do an in-depth criminal records search is to employ the services of an information-provider.(4)Searching for the Assets of a Company and Its Principals The three most basic assets that can be discovered are real estate,automobiles or other significant property such as a boat or other tangibles.(5)Checking a Companys Credit Rating It is imperative to know a companys credit rating before entering into a business relation.Knowing what possible liabilities a company is facing and if it will fulfill its commitment is a significant factor.Companys credit reports are available for anyone to inspect.Many large corporations publish annual reports that are available through their public information office.Unit 2 Business Background Check经贸英语经贸英语Reading A Unit 2 Business Background Check 现在还没有全国性的犯罪记录数据库向公众开放，因此，现在还没有全国性的犯罪记录数据库向公众开放，因此，最简单的进行深度犯罪记录调查的方法是雇佣私人信息调查最简单的进行深度犯罪记录调查的方法是雇佣私人信息调查公司进行调查。公司进行调查。（4 4）调查公司及其负责人的财产状况）调查公司及其负责人的财产状况 三种最基本的资产包括不动产、汽车、其他财产如船舶三种最基本的资产包括不动产、汽车、其他财产如船舶或其他有形资产。或其他有形资产。（5 5）调查公司的信用等级）调查公司的信用等级 在进行合作之前，必须了解公司的信用等级。了解合作在进行合作之前，必须了解公司的信用等级。了解合作伙伴可能所面临的债务状况和其履约能力非常关键。伙伴可能所面临的债务状况和其履约能力非常关键。公司信用报告任何人都可以查看。许多大公司都会公布公司信用报告任何人都可以查看。许多大公司都会公布公司年度报告，这些信息由公共信息办公室发布。公司年度报告，这些信息由公共信息办公室发布。经贸英语经贸英语conform conform(to sth.)keep to or comply with(generally accepted rules,standards,etc.)符合或遵守（公认的规则、准则等）符合或遵守（公认的规则、准则等）EX.The building does not conform to safety regulations.conform with/to sth.agree or be consistent with sth.与某事物相符合或相一致与某事物相符合或相一致EX.His idea do not conform with mine.Reading AUnit 2 Business Background Check经贸英语经贸英语live up to behave in accordance with sth.依照某事物行事依照某事物行事,表现出符合某事物的标准表现出符合某事物的标准failed to live up to his principles,his reputation,his parents expectations Reading AUnit 2 Business Background Check经贸英语经贸英语Reading ATask 2 Read the passage,and match each step with the corresponding aspect.Finding Basic Information of aCompanyConfirm whether the companyhas been sued.Checking a Companys ReputationStart with local source of information.Exploring the Litigation of a CompanyReach former clients.Searching for the Assets of a Company and Its PrincipalsCredit rating must be known.Checking a Companys Credit RatingReal estate and automobilemust be covered.Unit 2 Business Background Check经贸英语经贸英语Reading ATask 3 Read the passage again and tick off the facts mentioned in the passage.reasons for conducting business background checks the role of business background check in establishment of business relationship the steps to conduct a business background check companys credit rating criminal records of principals corporations annual reportUnit 2 Business Background Check经贸英语经贸英语Reading ATask 4 If you are entrusted with the mission of conducting the business background check of a company what will you do to get much information as soon as possible.Unit 2 Business Background Check经贸英语经贸英语Task 1Task 2Task 3Task 4Task 5ListeningUnit 2 Business Background Check经贸英语经贸英语ListeningTask 1 Mike is asking his assistant Mary to investigate YACs background.Listen to the conversation and fill in the blanks with what you hear.Mary:Well,what can I do for you?Mike:I dont know much about the company.So could you check _ for me?Mike:I will cc you the email from YAC,which gives a brief _ of the company,quite impressive with a long list of references.And I also want you to check how its _ suppliers see it.Unit 2 Business Background Check_ its background_accountexisting经贸英语经贸英语ListeningMary:OK,I get it.When do you want it?Mike:The sooner,the better.Just keep me of your progress.Mary:I see.I will start right now.Unit 2 Business Background Checkinformed经贸英语经贸英语Script Mike:Hi,Mary.Its Mike.I have just received an email from YAC,who wants to cooperate with us.Mary:Well,what can I do for you?Mike:I dont know much about the company.So could you check its background for me?Mary:Sure.Mike:I will cc you the email from YAC,which gives a brief account of the company,quite impressive with a long list of references.And I also want you to check how its existing suppliers see it.Mary:OK,I get it.When do you want it?Mike:The sooner,the better.Just keep me informed of your progress.Mary:I see.I will start right now.Mike:Good.Thank you.Mary:You are welcome.Unit 2 Business Background CheckListening Back Back经贸英语经贸英语ListeningTask 2 Mary is phoning Frank to ask something about YAC.Listen to the conversation and match the questions with the correct answers.Questions1.What is the experience like with YAC?2.What about the quality of YACs goods?3.What about the delivery of YAC?Answersa.It is pleasant to cooperate with YAC.b.Pretty good.c.Much better than previous supplier.d.It is a big but new company.e.The clients in North America speak well of them.f.Most of the goods ordered are delivered as scheduled.Unit 2 Business Background Checka,db,ec,f经贸英语经贸英语Script Mary:Hello,this is Mary talking.Could I speak to your source manager,Frank?Frank:This is Frank.Can I help you?Mary:Hello,Frank,we met in the exhibition in Berlin last month.Frank:Oh,I remember.You are the manager assistant of Cooper Company,right?Mary:Yes.Frank:What can I do for you?Mary:I have learned that you are one of YACs suppliers.YAC is trying to establish abusiness relationship with us.So I want to know what your experience is like with it.Frank:Oh,it is a new but big company.Generally speaking,it is a pleasant experience to cooperate with it.Mary:Great.What about the quality of its goods?Frank:Pretty good.Our clients in North America speak quite well of it.Mary:And the delivery?Frank:To the best of my knowledge,most of our goods ordered are delivered as scheduled.Its much better than our previous supplier.Mary:It seems like a good partner.Thank you for your time.Frank:My pleasure.Unit 2 Business Background CheckListening Back Back经贸英语经贸英语ListeningTask 3 Mike is making a phone call to Mary.Listen to the conversation and decide whether the following statements are true(T)or false(F).1.The investigation has been completed.2.Mary has contacted six clients of YAC.3.All clients find YAC nice to cooperate with.4.Generally speaking,YAC gives quick responses to customers request.5.One customer is complaining about YACs delayed delivery.6.Mike was asked to submit a report by the end of this week.Unit 2 Business Background CheckFTFTFF经贸英语经贸英语Script Mike:Good morning,Mary.How is the investigation going?Mary:In progress.So far I have contacted six companies which have business with YAC.Mike:What are their comments on it?Mary:Most of them are positively impressed by YAC and find it a good supplier.The goods are of high quality and delivery schedule is well kept.And it gives quick responses to customers request.Mike:Sounds good.It seems like a good potential partner.But wait,you just said“most”.Are there any negative comments?Mary:Yes.One of its customers is complaining about short weight of delivery and is going to lodge a claim against YAC.Mike:Well done,Mary.Could you have a report prepared about all your findings regarding the YAC by the end of this month?Mary:It is challenging,but I will try my best.Unit 2 Business Background CheckListening Back Back经贸英语经贸英语ListeningTask 4 Mike is talking about the business background report with Mary.Listen to the conversation and tick off what Mike has asked.Where the financial status of YAC comes from?Has Mary consulted Alice for report coverage?Who issued the credit report?Has YAC been sued?Who was intending to lodge a claim against YAC?Has the report been revised as he requested?Unit 2 Business Background Check经贸英语经贸英语Script Mike:Good afternoon,Mary.I have read your report.It is quite impressive and informative.Mary:Thank you very much.Mike:But I have some questions to clarify.First,where do you get the financial status?Mary:The financial status and market share was stated in the companys homepage andverified by banks credit report.Mike:By which bank was the credit report issued?Mary:It is BEA,the same bank which issued ours.Mike:Good.And I remember you said that one of its customers was intending to lodge a claim against it.I would like to know whether YAC has been sued.I cant seethat in your report.Mary:I had not thought of that.Well,I will look into it and revise the report as soon as possible.Mike:Thank you.It is a nice report,and it can be better if you consult Alice for the standard report coverage and organization.Unit 2 Business Background CheckListening Back Back经贸英语经贸英语ListeningTask 5 Alice,another assistant to Mike,is talking to Mary.Listen to the conversation and answer the following questions.1.What does Mary consult Alice about?2.How does the report impress Alice at her first sight?3.What is missing in the report besides the assets of the company?4.What do the assets of a company usually include?Unit 2 Business Background CheckStandard report coverage and organization.It looks nice.Assets of the company and its principals.Real estate,vehicles,or other property that costs a lot.经贸英语经贸英语Script Mary:Good morning,Alice.Here is the business background report of YAC I prepared.Mike said you can help me with the standard coverage and organization.Alice:Oh,let me have a look.It looks nice.We have basic information of the companyhere.Well,we usually put the comments from the clients under the title of Company Reputation.Mary:Oh,I see.Alice:Well,lets go on.It is imperative to have the credit in the report.I havent found any records of judgments or liens outstanding.Nobody wants to cooperate with a company which is often sued.Have you done the research?Mary:Not yet.It makes sense.Anything else?Alice:Basic information,reputation,credit report.Oh yes,the assets of the company and its principals.If possible,put them into the report.Mary:Thank you for mentioning it,but what do they usually include?Alice:Real estate,vehicles,or other property that costs a lot.Mary:Thank you.It helps a lot.Alice:You are welcome.Unit 2 Business Background CheckListening 经贸英语经贸英语Reading BUnit 2 Business Background Check2.2.所有权所有权 股东名字股东名字 投资额投资额 股份比例股份比例 备备 注注扬子农业化工集团扬子农业化工集团 92,171,00092,171,000元元 58.82%58.82%创办者之一创办者之一,国有法人股国有法人股重庆草原化工厂重庆草原化工厂 29,910,500 29,910,500 元元 19.09%19.09%创办者之一创办者之一,国有法人股国有法人股3.3.市场分额市场分额本公司是中国西部最大的农用化学制品和化学产品制造商，其农业化学产品的销售量在本公司是中国西部最大的农用化学制品和化学产品制造商，其农业化学产品的销售量在20072007年、年、2008 2008 年分列全国第年分列全国第4 4 位、第位、第5 5 位，铬酸盐制品销量位居全国同行业首位，约占全国市场分额的位，铬酸盐制品销量位居全国同行业首位，约占全国市场分额的20%20%。4.4.厂房厂房地地 址：址：中国重庆北碚区经济桥路中国重庆北碚区经济桥路330 330 号号数数 量：量：10 10 栋栋建筑面积：建筑面积：138,000 138,000 平方米平方米所所 有有 权：权：自有自有5.5.银行贷款银行贷款日日 期：期：2000 2000 年年7 7 月月20 20 日日银行名称：银行名称：中国建设银行双北支行中国建设银行双北支行贷贷 款款 额：额：20,000,000 20,000,000 元元贷款类型：贷款类型：有担保的长期贷款有担保的长期贷款贷款用途：贷款用途：固定资产融资固定资产融资6.6.财务状况分析财务状况分析在过去的三年中，子公司营业额约三亿八千万元，净收入超过两千万元。在过去的三年中，子公司营业额约三亿八千万元，净收入超过两千万元。2008 2008 年公司的毛利润年公司的毛利润约六千五百万元，比约六千五百万元，比2007 2007 年下降年下降3.1%3.1%。毛利润的下降主要是因为农业化学产品价格降低。丰厚。毛利润的下降主要是因为农业化学产品价格降低。丰厚的利息收益主要来自母公司扬子农业化工集团。的利息收益主要来自母公司扬子农业化工集团。经贸英语经贸英语Reading BTask 1 Read the report above and tick off the statements which are true.1.The bank rating of YAC Ltd is 4A2.2.YAC Group Corporation was self-owned.3.YAC Ltd is the largest chromate and agrochemical producer in Western China.4.The companys agrochemical sales were ranked fourth in 2008.5.Premises and Property of YAC Ltd is self-owned.6.YAC Group Corporation is the parent company of YAC Ltd.Unit 2 Business Background CheckTFFFTT经贸英语经贸英语Reading BTask 2 Match the following terms with their Chinese meaning.1.export right2.shareholder3.property4.repayment5.premises6.revenue7.market share8.gross profit9.subject company10.ranka.a.子公司子公司b.b.偿还偿还c.c.收入收入d.d.市场份额市场份额e.e.毛利润毛利润f.f.股东股东g.g.房产房产h.h.经营场所经营场所i.i.排名排名j.j.出口权出口权Unit 2 Business Background Check经贸英语经贸英语Reading BTask 3 Work in groups and discuss the following questions.Unit 2 Business Background Check经贸英语经贸英语WritingTask 1Task 2Unit 2 Business Background Check经贸英语经贸英语WritingTask 1 Suppose you are a general manager.Your company is trying to establish a relationship with a Chinese press.To make a well-informed decision,you are writing an email to your assistant Laura,asking her to make a business background check and submit you a report.Unit 2 Business Background CheckDear Laura,I have just received an email(see attachment)from a Chinese supplier requesting to establish business relationship with us.The attachment gives a brief introduction to its business,which is not informative enough for me to make a decision.Can you conduct a check about its history and background so that I can have a better picture of the potential partner?I would greatly appreciate it if I could have your report by the end of this week.Yours faithfully,Mike Brown经贸英语经贸英语WritingTask 2 Please complete the table on page 29 representing the content of standard credit report.Unit 2 Business Background Check(1)Business address/Registration/Former Name,etc.(2)Ownership(3)Premises and Property(4)Operating&Financial Status(5)Litigation Record(6)Conclusion(7)To offer credit rating by professional technique经贸英语经贸英语ProjectThis project aims to go through the process of conducting a business background check.The whole task is divided into three steps,with the first step focusing on your abilityto access various sources for information necessary,the second step demonstratingthe strength of selecting and analyzing the information collected,and the third stepemphasizing your ability to develop a formal report on business background check.Please follow the Task Description to complete the project.Project GuidelinesProject GuidelinesUnit 2 Business Background Check经贸英语经贸英语ProjectTask DescriptionStep OneStep Two Step ThreeUnit 2 Business Background Check经贸英语经贸英语ProjectStep One Organize a small group with 4-6 people in your class;Share your responsibility to search for information about a company(such as background,assets,criminal records or anything else that can prove its credibility and reputation);Students exchange the information they collected.Unit 2 Business Background Check经贸英语经贸英语ProjectStep Two The group work together to review all the information collected;Identify the missing information and appoint responsible students to collect it;Group review updated