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,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,*,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,*,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,*,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,*,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,*,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,*,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,*,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,*,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,*,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,*,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,*,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,*,国际商务函电第二版,主编：李宏亮,出版社：对外经济贸易大学出版社,Unit 4,Offer,国际商务函电第二版,Study Aims,应知目标,1.To know the writing steps of a firm offer.,2.To know the writing steps of a non-firm offer.,3.To know the difference between a firm offer and a non-firm one,4.To know the knowledge of“Lead in Part.,5.To know the knowledge of“Business Link Part.,应会目标,1.To be able to translate a firm offer properly.,2.To be able to make a letter of firm offer properly.,3.To be able to translate a non-firm offer correctly.,4.To be able to make a non-firm offer properly.,Contents,V,Task Practices,IV,Cases study,III,Key Sentence Patterns,II,Writing skills,I,Lead-in,V,I,Business Link,V,I,I,More to,Practice,Part I Lead in,Since the potential buyer has made an enquiry,it is the seller that offers him the information he needs.An offer is a promise made by the seller to supply goods on terms stated.,There are two types of offers:firm offer and non-firm offer.A firm offer is irrevocable offer with engagement while a non-firm offer is the revocable offer without engagement.General speaking,most offers are non-firm offers with reservation words such as“The offer is subject to，“The offer holds goods until,A firm offer should satisfy the following conditions:,1)There should be no ambiguous words such as“about,“reference price;,2)The terms should be clearly and completely stated,which include the quality,the quantity,packing,price,shipment,payment,validity,etc.,3)There should be no reservation words such as“subject to our final confirmation,“subject to goods being unsold,Part II,Writing skills,Step 1:To express thanks to the reader for the enquiry,Step 2:To explain the details of price,discount,and delivery etc.,Step 3:To show validity of the offer,Step 4:To express the wish that the offer can be accepted,Part III,Key Sentence Patterns,1.Thank you for your letter of May 9.,2.In reply to your letter of November 12,we have pleasure in enclosing a detailed quotation for our table cloth.,3.Its a pleasure for us to offer you the goods as follows:,4.Referring to your e-mail dated July 10 in which you inquired for leather bag,we have pleasure in giving you an offer as follows:,5.We regret being unable to quote on FOB basis,as it is our general practice to do business with all our clients on CIF terms.,6.We can offer you a quotation based upon the international market.,7.Our offer is RMB300 per set of tea pot,F.O.B.Shanghai.,Part III,Key Sentence Patterns,8.My offer was based on reasonable profit,not on wild speculations.,9.This offer is based on an expanding market and is competitive.,10.Our offers are for 3 days.,11.The offer holds good until 4 oclock p.m.3rd of June,Beijing time.,12.This offer is subject to the goods being unsold.,13.The offer is given without engagement.,14.We are looking forward to your early reply.,15.We are waiting for your order.,Part IV,Cases study,Case,1,Business background,Senders information:,Name:,Jim,Company:,Happy House Trade Co.,Ltd.,Add:,58 Zhongshan Rd Zhengzhou,Henan,P.R.China 450000,Tel:,0086-371-88886666,Fax:,0086-371-88886667,Website:,Email:,Business scope:,teapots,cups,handmade pots,hand-painted china,Overseas markets:,Europe,America,Canada,South Africa,Part IV,Cases study,Case,1,Business background,Recipients information:,Name:,Elizabeth,Company:,Canada Household Goods Trade Co.,Ltd.,Add:,8288 11th Avenue,Burnaby,Toronto,Canada,Tel:,001-647-985-6666,Fax:,001-647-985-6667,Website:,Email:,Business scope:,teapots,household products,Overseas markets:,Europe,America,Asia,Part IV,Cases study,Case,1,Task description,J,im,on behalf of Henan Happy House Trade Co.,Ltd(herein called HHHT Co.,ltd)got the enquiry from Mary of Canada Household Goods Trade Co.,Ltd.(herein called CHGT Co.,ltd)on December 3rd.He will send an email to Elizabeth to explain the details of prices,terms of payments and so on.,Hints,make an expression of thanks for the enquiry,offer the name of commodities,quality,quantity,offer the details of prices,terms of payment or discount,offer the packing and date of delivery,the validity of the offer,express the wish to accept the offer,Case,1,Specimen letter 1,Key:,From:happyjimhotmail (HHHT Co.,Ltd.),To:beautyeligmail (CHGT Co.,Ltd.),Date:Dec 8,2021,Subject:an offer,Attachment:our catalog,Dear Elizabeth,In reply to your enquiry letter of December 3rd,we have pleasure in making an offer for teapots.,Besides those advertised in the Economist,our illustrated catalogue enclosed shows various
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