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按一下以編輯母片標題樣式,按一下以編輯母片文字樣式,第二層,*,A member of ASE Group,New Product DevelopmentNPD(新產品開發流程),陳堅慈(Fred Chen),June 14-2002,New Product DevelopmentNPD(新,為何需要新產品開發與流程?,新產品開發是什麼?,一個團體根據需要,訂定計劃,組織人員,開發設計與驗證樣品,並使之能大量複製與販售之過程稱之新產品開發流程.,為何需要新產品開發?,一個以服務產生營利之團體,為使之利潤來源能持續不斷,必需在,原有產品利潤降低或開拓新事業領域時,進行新產品開發以維持適當利潤使團體存活.,新產品開發風險,大量複製代表大量材料與金錢投入,若產品有任何重大瑕疵,將會造成產品退貨,輕者損失商譽賠錢解決,嚴重可能使公司經營發生困難,降低風險提升利潤,經由適當有效流程控制,複製經驗,確保產品開發品質控管機制,以提升量產之品質,減低公司營運風險;經由經驗分享,減少犯錯機會,降低開發時間,使產品快速上市,以取得最佳利潤.,2,為何需要新產品開發與流程?新產品開發是什麼?,PDCA Loop,Plan,:To have a plan,(What it is,How and When to do,How to check ),Do,:Follow plan to do,Check,:Follow plan to do checking,Action,:To assess the effectiveness of result with plan,PDCA(Plan/Do/Check/Action),Plan,Do,Check,Action,(Quality/品質,Cost/成本,Delivery/交期 ),3,PDCA LoopPlan:To have a plan,Life Cycle of Product,市場,Marketing,終止,End of Life,企劃,Planning,開發設計,Design,試作/Sample,評價/Evaluation,試產,Pilot Run,量產,Mass Production,4,Life Cycle of Product市場終止企劃開發設,Resource of Development,Product,Design,Capability,POWER,Publication,Product,Engineering,Thermal,Design,Mechanical,ID,BIOS,S/W,F/W,Electronic,Hardware,Reliability,Testing,Compatibility,Testing,Testing,Program,Testing,Fixture,PCB,Layout,Simulation,Pre_Load,Manufacturing,EMC/Safety,5,Resource of Development Produc,Concept Design,DVT,MVT,EVT,Mass Production,Start,Planning,EVT:Engineer Verification Test ,DVT:Design Verification Test ,MVT:Manufacturing Verification Test,Product Development Control Flow,Pass,Pass,Pass,Fail,Fail,Fail,Gating,Gating,Gating,開發設計,Development,Design,樣品製作,Sample Build,樣品評價,Verification,Validation,試產,Pilot Run,NPD,NPI,NPD:New Product Development,NPI:New Product Introduction,6,Concept DesignDVTMVTEVT Mass,NPD/NPI,NPI,Operation,Mass Production,ODM Project,OEM Project,NPI,Operation,NPD,Operation,NPI:New Product Introduction,Focus on a product be phased in,manufacturing related,activities.,NPD:New Product Development,Except the NPI activities,It also,included product design and design,verification and validation related,activities.,Pass,Fail,Gating,NPI Operation,7,NPD/NPI NPI Mass Production,NPI (New Product Introduction),NPI,:A process to make a product be produced,delivered,to customer or market.,Product document transferring,Pilot Run,Mass Production,Yield rate improvement,Technical/Quality requirement,Failure analysis,reliability test,Early Manufacturing Involvement,DFM/DFT review&feedback,Manufacturing Readiness Review,Plan,Tooling,spec.,document,Set up project team,Project team list,depends on cooperation model,E.,C.,M.,Prototyping 1,2,Sample making,E.C.M.:Engineering Change Management:ECR/ECN,8,NPI (New Product Introduct,Customer,request,Prepare,Initiator,Check,Section manager of initiator,Circulate,Related Department,Approve,QRB Chief,Release,Document center,Agree,Reject(if someone disagree),Get approval from customer,request for change (material,process),PDM work flow,Initiator,USI internal,related dept.,Implement,ECR/ECN in PDM,9,CustomerPrepare InitiatorCheck,1.,2.,3.,.,.,21+Chapters,MM*/Site,5 Books,Quality,Manual,Function Procedures,&,Product Instructions,Individual Product spec.,Drawing,etc.,(大QM),(500 q),Current Structures,T.P.D.,OF,Product,Material,Method,(Process),Machine,BOM,Drawing,Spec.,Instruction,過期或不,適用資料,T.P.D.,Related,Within Dept.,Cross Dept.,Cross Function,New Structures,New Requirement of:,Y2K International Standards,USI Global Structure,SOM*/Dept.,40 Books,10+chapters,TPD in Quality System Structure,Date:Apr.20,2000,Plan,DQA,MQA,VQA,SQA,TQA,5 Milestone,40 Task,Goal/Process,SPCM,CB,Management Manual:,Updated and globalized,QM+Gen.etc.,(ADM/FD/MIS/,Supporting Groups),Revise,Upgrade,MM,(Corporate,MM,(Business/Sites,SOM/Division or dept.,TPD,ECN,Reports,etc.,per product type.,(0),(1),(2),(3),(4),(5),(6),(7),1999 2000 Standard,for International and Global,(8),TQA,TQM,Best Class,INTERNAL,CE,GE,EXTERNAL,FEEDBACK/INTERNAL,FOLLOW UP,TW,Head Quarter.,EXT.CUSTOMER,Oversea Site,RD/PM/P SITE INTERNAL,ECN,ECR.,CI.,FOLLOW UP CI/ECN,.,Procedure,T.P.D,ECR,CI&ECN,FLOW,HQ DC,SITE DC,Standardization Implementation,SITE QRB/DC,QRB,DC,PM,MM/TPD,SOM,TPD:Technical Product Document,10,1.MM*/SiteQualityFunction Proc,NPI TPD Documentation,11,NPI TPD Documentation 11,Concept Design,DVT,MVT,EVT,Mass Production,Start,Planning,EVT:Engineer Verification Test ,DVT:Design Verification Test ,MVT:Manufacturing Verification Test,Pass,Pass,Pass,Fail,Fail,Fail,Gating,Gating,Gating,開發設計,Development,Design,樣品製作,Sample Build,樣品評價,Verification,Validation,試產,Pilot Run,NPD,NPI,NPD:New Product Development,NPI:New Product Introduction,Product Development Control Flow,12,Concept DesignDVTMVTEVT Mass,What is EVT/DVT/MVT?,Purpose:Increase Product Development Quality,Reduce Risk of Development and Cost.,EVT:Engineering,Sample,Verification Test,-Early engineering sample meet product specification requirement without,severity bugs,the sample may be made by mechanical mockup,earlier version,hardware and software.,-With small sample quantity,less test resource involvement,Key and
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