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Click to edit Master title style,Click to edit Master text styles,Second Level,Third Level,Fourth Level,Fifth Level,*,*,*,International Business Environment(IBE),By,Dou Weilin,Welcome,Talk 1,Introduction to,IBE Course,Have a general overview of the course,Be aware of the importance in learning international business environment,understand how we learn the course,Learning Objectives,Course description,Course Objectives,Textbooks,Course Methodology,Instructors expectation for class,Performance Evaluation,Syllabus,Course description,Coming into the 21st century,the world economy is diversified and complex.,In order to better understand todays world economy,fundamental knowledge of global business environment is necessary.,This course aims to provide some basic concepts of business environment.Topics will include political,economic,cultural and social,legal and ethical,and technological environment facing and affecting international business.,Prerequisite:Fundamental business courses are required.,Learning objectives,To highlight the diverse character of the international environment and to indicate how that,environmental diversity,affects international business.,To point out that international business firms face different types of problems and opportunities in each of those,economic groups,and to show how such firms have reached to those problems and opportunities.,To explain the nature and basis of,political,risks,related to international business operations and to describe the principal strategies that international companies have utilized to avoid or reduce political risks.,Learning objectives,(Cont.),To list the main types of,legal systems,and explain how they differ,describe the major legal issues facing international companies,and explain how home and host country laws can affect the international marketplace.,To gain an overview of the,ethical environment,in international business and know how operation respond to the pressure of social responsibility by establishing codes of conduct.,To consider and illustrate the many complex ways in which,culture,and,society,can affect a firm that is doing business in several countries and to emphasize the need for cultural sensitivity and adaptability on the part of such firms.,To show the different,technical environments,around the world,and appreciate the role of technological change in economic progress.,Textbooks,International Business Environment,?国际商务环境?，窦卫霖,对外经济贸易大学出版社，2021。,Global Business Today,3e Charles W.L.Hill,University of Washington,McGraw-Hill,2003.,Tentative Topics of Lectures,Background of IBE:an overview,External and Internal environment of business,Political environment facing business,Economic environment facing business,socio-cultural environment facing business,legal and ethical environment facing business,technical environment facing business,Global change and challenges of IBE,Three part of the course,Teachers topic-classified lectures to deal with the knowledge;,Students task-based experience to learn by doing(reading,group discussion,case study,etc.);,Team-performed outcome to share students findings and demonstrate their capabilities(group presentation,),Instructors expectation for class,To read the assigned textbooks and reference materials,To attend all classes,To participate in all activities,To turn in assignments and papers when due,Performance Evaluation,attendance(10%),class participation&group presentation(20%),final paper,(70%),Total:100%,Reference websites,The Edge:the E-Journal of Intercultural Relations website:,Chinese Communication Association Forum website:/,International communication Association website:/,AFS website:/,International Academy for Intercultural research website:/users/academy,Intercultural Press website:/,Preview Chapter 1,Form groups of 4 students;select a group leader.,Insert the phrase“international business environment into a search engine on the internet and report to your group what you can find out about the studies of IBE.,Assignments,Thank You!,
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