第二章企业的外部环境分析_6604

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,单击此处编辑母版标题样式,*,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,Business School,SDJU,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,BusinessSchool,SDJU,Chinese-EnglishBilingual Teaching For,Logistics&SupplyChainManagement,Chapter 9.,Logistics/Supply-Chain Management,姜 阵,剑,剑,BusinessSchool,SDJU,BusinessSchool,SDJU,Logistics/Supply-Chain Management,EvolutionandCharacteristicsofExtendedEnterprise,外延,/,扩展,型,型企,业,业,FutureTrendsinSupplyChainManagement,ManagementBestPracticesareEvolving,BusinessSchool,SDJU,totalsupplychaincostsconsumeabout7-12%ofcorporateannualrevenueacrossallindustries.,integratedsupply-chainmanagement(,一体,化,化的供应,链,链管,理,理,)isnowattheepicenterofbusinesstransformation.,BusinessSchool,SDJU,ExtendedEnterprise,外延,/,扩展,型,型企,业,业,Thetermextendedenterpriserepresentstheconceptthatacompanyismadeupnotjustofitsemployees,itsboardmembers,andexecutives,butalsoitsbusinesspartners,itssuppliers,andevenitscustomers.,Theextendedenterprisecanonlybesuccessfulifallofthecomponentgroupsandindividualshavetheinformationtheyneedinordertodobusinesseffectively.,BusinessSchool,SDJU,ExtendedEnterprise,外延,/,扩展型,企,企业,true enterprise-strengthsolutions,(企业,实,实力的,解,解决方,案,案),随着全,球,球化的,发,发展,,企,企业之,间,间的竞,争,争也日,趋,趋激烈,。,。单个,企,企业已,经,经没有,能,能力适,应,应快速,变,变化的,市,市场,,而,而必须,和,和其它,相,相关企,业,业组成,紧,紧密的,合,合作伙,伴,伴关系,,,,形成,扩,扩展企,业,业(,ExtendedEnterprise,),保证竞,争,争力优,势,势互补,,,,来共,同,同面对,变,变化的,市,市场和,激,激烈竞,争,争的对,手,手。,BusinessSchool,SDJU,1.,Evolutionand CharacteristicsofExtendedEnterprise,thegenesis,(起源,),),ofextendedenterprise logistics,Japaneseautomobile makers,BusinessSchool,SDJU,精益生,产,产,LeanProduction,精益生,产,产(,Lean Production,,,LP,),又,称,称精良,生,生产,,其,其中“,精,精”表,示,示精良,、,、精确,、,、精美,;,;“益,”,”表示,利,利益、,效,效益等,等,等。精益生,产,产就是,及,及时制,造,造,消,灭,灭故障,,,,消除,一,一切浪,费,费,向,零,零缺陷,、,、零库,存,存进军,。,。,精益生,产,产的来,源,源,精益生,产,产的特,点,点,BusinessSchool,SDJU,1,、含义,:,:一体,化,化战略,指,指企业,以,以现有,经,经营领,域,域为基,础,础,根,据,据物流,的,的方向,,,,不断,地,地向深,度,度和广,度,度发展,,,,使企,业,业的经,济,济规模,扩,扩大或,在,在上下,游,游之间,扩,扩展的,一,一种战,略,略。,2,、分类,:,:,纵向,/,垂直一,体,体化战,略,略,(verticalintegration),横向,/,水平一,体,体化战,略,略,一体化,(,成长,),战略,(,(,IntegrativeGrowth/Strategy,),BusinessSchool,SDJU,一体化战略,纵向,/,垂直一体化战略,横向,/,水平一体化战略,前向一体化战略,后向一体化战略,一体化,(,成长,),战略,(,(,IntegrativeGrowth/Strategy,),BusinessSchool,SDJU,一体化,(,成长,),战略,(,(,IntegrativeGrowth/Strategy,),竞争者,供应商,企业,批发商,零售商,顾客,后向一体化,前向一体化,水平一体化,前向一体化,Business School,SDJU,供应链管理,横向一体化,的,的代表,借助信息技,术,术,(IT),和管理技术,,,,将供应链,上,上业务伙伴,的,的业务流程,相,相互集成,,从,从而有效地,管,管理从原材,料,料采购、产,品,品制造、分,销,销,到交付,给,给最终用户,的,的全过程,,在,在提高客户,满,满意度的同,时,时,降低整,个,个系统的成,本,本、提高各,企,企业的效益,。,。,Business School,SDJU,横向一体化,外包,供应链,供应链(,Supply Chain,),是在相互关,联,联的部门或,业,业务伙伴之,间,间所发生的,物,物流、资金,流,流和信息流,,,,覆盖从产,品,品,(,或服务,),设计、原材,料,料采购、制,造,造、包装到,支,支付给最终,用,用户的全过,程,程。,Business School,SDJU,1.,Evolutionand Characteristicsof Extended Enterprise,The best companies:,Enjoyan advantage in total supplychainmanagement cost of3-6 percent ofrevenue,Hold50-80percent less inventory than theircompetitors,Havea 40-65 percentadvantageincash-to-cash cycle timeoveraverage companies.,Business School,SDJU,Stage 1:,Stunted,Logistics Performer,Stage 2:,Neophyte,Logistics Performer,Stage 3:,Internally,Integrated Performer,Stage 4:,Externally,Integrated,Logistics Performers,Logistics buried at lowest levels of corporate organizations.,Stovepiped logistics;each function acts in relative autonomy,Internal cross-functional teams spanning physical distribution functions,Intercorporate networked logistics teams and shared performance management information systems,Logistics,defined as,shipping function.,Logistics defined as shipping and,warehousin,g functions.,Logistics defined as shipping,warehousing,and,customer service,functions.,Logistics defined as,total supply-chain integration,;,Run by,shipping clerks,Run by,military-style logisticians,Run by,a chief logistics officer,Run by a,VP,for supply chain,供应链是物,流,流发展的高,级,级阶段,Business School,SDJU,2.,Future Trends in Supply ChainManagement,Full-spectrum visibilityandreal-timemanagement,Example,:,FordMotorCompany,Business School,SDJU,2.,Future Trends in Supply ChainManagement,TotalConnectivity,整体连通性,Information technology and telecommunications,The emergence of theinternet,Internet-enabled shared informationhelps break down organizationpoliticsand functionalfences,helpingsupply-chain alliance members,(供应链联,盟,盟成员),develop acommon understandingof the competitiveenvironment.,Business School,SDJU,2.,Future Trends in Supply ChainManagement,TotalConnectivity,All companiescanbenefit from amoreopeninformation flowby using the informationto:,Reduce oreliminateunnecessary inventory,Improve their planning,Develop activerather than reactiveoperations,Smooth productflows,Trimcost,Improve service,Business School,SDJU,2.,Future Trends in Supply ChainManagement,Holistic,(,整体的,全盘的,),Supply-Chain Management Methods,Top managementencouragesthiskindof segmentation anddepartmentalization,Seniorexecutivesabilitytomanagesupply-chaincostsandthereforetheprofitabilityofacompanyisdependentontheirabilitytotakeaholisticapproachtothecompanysoperations.,BusinessSchool,SDJU,2.,FutureTrendsinSupplyChainManagement,Glob
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