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,Click to edit Master text styles,Second level,Third level,Fourth level,Fifth level,a,*,Click to edit Master title style,商务英语视听说,-8,商务英语视听说-8,Unit Ten:Company Performance,Listening,Background Information,Learning Objectives,Assignment,Video,2,a,Unit Ten:Company PerformanceL,Learning Objectives,After completing this unit,students should be able to:,Understand and use basic vocabulary used to describe graphs and charts,Identify speed and degree of changes in business graphs and charts,Effectively use communicative skills to,Describe graphs and charts,Introduce company performance,3,a,Learning Objectives After com,Background Information,By the end of each financial year,all publicly traded companies will release a report to tell their shareholders,prospective investors,customers and others about the company performance in the past year.We call this the annual report.The report includes both quantifiable and unquantifiable information.Reading annual reports is an excellent way to familiarize yourself with a company and its markets.,4,a,Background Information By,Background Information,Definition of Annual Report,An annual report is a report presented each year by the director to the members and shareholders of a company,giving information about the companys trading activities and including certain documents which must be produced by law,namely the balance sheet,the profit and loss account,and the auditors and directors report.,5,a,Background Information Definit,Background Information,Format of Annual Report,Most annual reports follow a very similar format in spite of the different types of information they contain.,Common sections are:,Letter from Company Chairman/The Chairmans Statement,Financial Highlights,Balance Sheets,Profit and Loss Statements,New Business Reports,Annual Review/Business Review,Projections,Outstanding Stock Shares and Value,Complete list of Board Members,6,a,Background Information Format,Warm-up,Work in pairs.Graphs and charts are often used to describe company performance.Basically there are four kinds:line graphs,pie charts,bar charts and area charts.Match them with the following graphs and charts.,7,a,Warm-upWork in pairs.Graphs a,Warm-up,Discuss the following graphs and charts where you ever read.If you were to prepare PPTs for presentations on two topics:,Employee opinion survey on management;,Income growth in Guangzhou,Shanghai and Beijing(2005-2008),What kind of graph or chart you would choose.,8,a,Warm-up Discuss the following,Warm-up,Language Expansion,Verbs and nouns for describing changes and trends,9,a,Warm-up Language ExpansionVerb,Warm-up,Language Expansion,Adjectives and adverbs to indicate speed and degree of changes,10,a,Warm-up Language ExpansionAdje,Listening Practice,Listen to the automobile Sales Manager describing the sales performance of,the Jeep V6.and decide which of the following graphs the manager is referring,To.,11,a,Listening PracticeListen to th,Video 1,Column A,Market share,New routes,Customer complaints,Number of passengers,Cargo service,Training program,Column B,Dropped by 50%,Is growing fast,Increased significantly,Opened,Developed,Continues to rise,Watch the video.Try to match the items in Column A with the descriptions in Column B.,12,a,Video 1Column AColumn BWatch t,Video 2,Work in pairs.Here are 2 graphs.Graph 1 shows a companys sales over a 12 month period whereas Graph 2 is blank.Describe Graph 1 to your partner so that he/she can complete Graph 2 according to the information you supply.Then change roles and repeat the exercise.,13,a,Video 2 Work in pairs.,Assignment,Work in groups and find an annual report of a publicly traded company and study it with members of your group.Select one representative to give a report to the class.,PR manager,Marketing manager,HR manager,Financial manager,chairman,14,a,AssignmentWork in groups and f,Follow-up and Evaluation,15,a,Follow-up and Evaluation15a,Thank You!,Thank You!,
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