天猫各类目费率年费一览表

天猫各类目费率年费一览表2011-12-23出处：天猫天猫各类目费率年费一览表备注：1）涉及跨类目问题费用缴纳及返还，全部参照相对高的类目的标准，即入驻时缴纳年费的金额参照商户选择经营 的类目中对应年费金额的最高档；结算时参照有效月份内销售额占比最大类目对应的返还标准；2）由于类目划分较细，二级类目仅列出与一级类目扣点或固定年费不同的类目，各一级类目下完整的二级类目列 表以商品发布页面为准。天猫经营大类一级类目技术服务费费率二级类目技术服务费费率三级类目技术服务费费率技术服务费年费（元）返50%年费对应年销售额（元）返100%年费对应年销售额（元）服饰服饰配件/皮带/ 帽子/围巾5%30,000180,000600,000女装/女士精品5%60,000360,0001,200,000男装5%60,000360,0001,200,000女士内衣/男士 内衣/家居服5%60,000180,000600,000鞋类箱 包箱包皮具/热销 女包/男包5%60,000180,000600,000女鞋5%60,000180,000600,000流行男鞋5%60,000180,000600,000运动户 外运动鞋new5%60,000360,0001,200,000运动服/运动包/ 颈环配件5%60,000360,0001,200,000运动/瑜伽/健身/球迷用品5%电动车/电 动车配件2%60,000180,000600,000山地/公路/便携自行车2%60,000180,000600,000其他5%60,000180,000600,000户外/登山/野营/旅行用品5%60,000180,000600,000珠宝配 饰ZIPPO/瑞士军刀/眼镜5%60,000180,000600,000品牌手表/流行手表5%60,000180,000600,000饰品/流行首饰/ 时尚饰品新5%60,000180,000600,000珠宝/钻石/翡翠/黄金5%黄金/K黄 金0.50%60,000180,000600,000其他5%60,000180,000600,000彩妆/香水/美发/工具4%30,000360,0001,200,000美发护发/假发4%30,000360,0001,200,000美容护肤/美体/ 精油4%30,000360,0001,200,000基础建材2%30,000180,000360,000家居饰品5%60,000180,000600,000五金/工具5%30,000180,000360,000电子/电工5%电线2%30,000180,000600,000其他5%30,000180,000600,000特色手工艺5%60,000180,000600,000家装主材5%热水器2%30,000180,000600,000浴霸2%30,000180,000600,000油漆2%30,000180,000600,000乳胶漆2%30,000180,000600,000其他5%30,000180,000600,000商业/办公家具5%60,000180,000600,000住宅家具5%60,000180,000600,000床上用品/布艺 软饰5%60,000180,000600,000古董/邮币/字画/收藏5%60,000180,000600,000鲜花速递/花卉 仿真/绿植园艺5%60,000180,000600,000书籍/杂志/报纸2%30,000180,000600,000音乐/影视/明星/音像2%30,000180,000600,000乐器/吉他/钢琴/配件2%30,000180,000600,000吃喝玩乐折扣 券2%30,000180,000600,000电影/演出/话剧2%30,000180,000600,000本地化生活服 务2%30,000180,000600,000化妆品（含美容工具）家装家具家纺图书音乐器服务大个性定制/设计服务/DIY2%30,000180,000600,000网店/网络服务/软件2%30,000180,000600,000家居服务2%30,000180,000360,000汽车佣品/配件/改装/摩托3%汽车美容/ 保养/维修2%30,000180,000600,000汽车零配 件2%30,000180,000600,000汽车影音/ 车用电子/ 电器2%30,000180,000600,000汽车GPS导航仪及配件2%30,000180,000600,000摩托车/骑士装备2%30,000180,000600,000实体服务2%30,000180,000600,000加油卡0.50%30,000180,000600,000其他二级类目3%30,000180,000600,000新车/ 一手车0.50%新车全款0.50%60,000360,000600,00010%新车定金10%60,000360,000600,000电子凭证2%餐饮美食1.80%30,000180,000600,000其他2.00%30,000180,000600,000居家日用/婚庆/创意礼品5%节日/派对 庆典用品60,000180,000360,000保暖贴/怀 炉/保暖用 品60,000180,000360,000钟60,000180,000360,000竹炭包/竹酢/竹醋液60,000180,000360,000创意礼品60,000180,000360,000防护用品60,000180,000360,000鞋用品60,000180,000360,000美体/减肥/ 塑型/增高 用具60,000180,000360,000收纳整理/家庭 清洁/卫浴用品5%收纳用具60,000180,000360,000整理用具60,000180,000360,000防尘用具60,000180,000360,000汽车及配件电子票务凭证居家日衣物洗/晒/ 护理用具60,000180,000360,000家务/地板清洁用具60,000180,000360,000个人洗浴护理用具60,000180,000360,000卫浴用具/ 卫浴配件60,000180,000360,000洗护清洁剂/卫 生巾/纸/香薰2.50%洗发沐浴/ 个人清洁60,000180,000360,000家庭环境清洁剂60,000180,000360,000家私/皮具 护理品60,000180,000360,000衣物清洁剂/护理剂60,000180,000360,000室内除臭/芳香用品60,000180,000360,000香薰用品60,000180,000360,000卫生巾/护 垫/成人尿 裤60,000180,000360,000纸品/湿巾60,000180,000360,000驱虫用品60,000180,000360,000厨房/餐饮用具5%60,000180,000360,000宠物/宠物食品 及用品5%犬主粮2.50%30,000180,000360,000犬零食2.50%30,000180,000360,000猫主粮2.50%30,000180,000360,000猫零食2.50%30,000180,000360,000其他5%30,000180,000360,000奶粉/辅食/营养 品2%30,000180,000600,000童装/童鞋/亲子 装5%60,000180,000600,000孕妇装/孕产妇 用品/营养5%孕产妇营养品2%60,000180,000600,000孕产妇护肤/洗护/祛纹2%60,000180,000600,000妈妈产前2%60,000180,000600,000母婴产后用品孕产妇奶 粉2%60,000180,000600,000其他5%60,000180,000600,000玩具/模型/动漫/早教/益智5%早教/音乐/ 智能玩具5%点读学习2%60,000180,000600,000早教书籍2%60,000180,000600,000其他5%60,000180,000600,000学习/绘画文具2%60,000180,000600,000儿童包/背 包/箱包5%60,000180,000600,000尿片/洗护/喂哺/推车床2%背带/学步 带/出行用 品5%汽车安全 座椅/安 全背带3%30,000180,000600,000其他5%30,000180,000600,000童床/婴儿 床/摇篮/餐 椅5%30,000180,000600,000婴儿手推车/学步车5%30,000180,000600,000其他2%30,000180,000600,000零食/坚果/茶叶/特产2%茶饮料/蔬 果汁/机能 饮料1%30,000180,000600,000其他2%30,000180,000600,000粮油/蔬果/干货 /速食/水产/预 定2%油/米湎粉/杂粮1%30,000180,000600,000其他2%30,000180,000600,000传统滋补品/其 他保健营养品3%30,000180,000600,000品牌保健品3%30,000180,000600,000OTC药品/医疗 器械隐形眼镜 /计生用品3%30,000180,000600,000网络设备/网络 相关2%30,000360,0001,200,000台式机/ 一体机/ 服务器2%30,000360,0001,200,000数码相机/单反 相机/摄像机2%30,000360,0001,200,000食品保健品医药保3C数码QQMP3/MP4/iPod/录曰毛2%30,000360,0001,200,000手机2%30,000360,0001,200,000电脑硬件/显示 器/电脑周边2%30,000360,0001,200,000笔记本电脑2%30,000360,0001,200,0003C数码配件市 场2%30,000360,0001,200,000闪存卡/U盘/存储/移动硬盘2%30,000360,0001,200,000电玩/配件/游戏/攻略2%30,000360,0001,200,000平板电脑/MID2%30,000360,0001,200,000办公设备/耗材/相关服务2%30,000360,0001,200,000电子词典/电纸书/文化用品2%30,000360,0001,200,000影音电器2%30,000360,0001,200,000厨房电器2%30,000360,0001,200,000生活电器2%30,000360,0001,200,000大家电2%30,000360,0001,200,000个人护理/保健/ 按摩器材5%剃须刀2%30,000360,0001,200,000其他5%30,000360,0001,200,000网络游戏点卡0.50%10,000360,0001,200,000腾讯QQ专区10,000360,0001,200,000移动/联通/电信 充值中心0.50%10,000360,0001,200,000手机号码/套餐/增值业务0.50%手机号码3%10,000180,000600,000合约购机1%10,000180,000600,0003G无线上网资费卡1%10,000180,000600,000新入网手机号套餐3%10,000180,000600,000其他0.50%10,000180,000600,000特价酒店/特色客栈/公寓旅馆2%15,000180,000360,000景点门票/度假 线路/旅游服务2%15,000180,000360,000家用电网游及话费通旅游