新编商务英语函电第六单元 Acceptance and Orders

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,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,Company Logo,*,单击此处编辑母版标题样式,LOGO,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,*,新编商务英语函电,编著:郑书燕,Chapter 6,Acceptance and Orders,受盘与订单,6.1 Case 1,6.1.1 Background&Task,Background业务背景,鉴于“Elite公司在还盘函中对市场状况作出了准确有力的分析,说明欧美韩国等各国知名文具生产商为扩大销售抢占市场份额均在大幅降低价格,“Pilot公司决定接受“Elite公司的降价要求,并向“Elite公司发出降价后的报盘。接到“Pilot公司的最新报价后,“Elite拟确认接受其最新报盘。请参考下面的信息拟写确认函。,Company Logo,Senders information:,Sender:Miss Lucy Luo(Manager of Purchase Department),Company:Elite Stationery Co.,Limited,Address:15 Jian She Road,He Ping District,Tianjin,China 300067,Telephone:0086-22-23202159,Fax:0086-22-23202158,E-mail address:,Status:After receiving the latest price quoted by Pilot,Elite decides to confirm the acceptance of Pilots offer.,Company Logo,Recipients information:,Recipient:Mr.Kevin Funakoshi(Manager of Sales Department),Company:Pilot Corporation,Address:3-6-22,Kyobashi,Chuo-ku,Tokyo 104-8304,Japan,Telephone:81-3-3538-3700 ext.210,Fax:81-3-3538-3701,E-mail:,Status:“Pilot decides to expand its market share by reducing its price level.,Company Logo,Task工作实施,“Elite公司以电子邮件的方式迅速确认接受“Pilot公司的最新报价。在感谢对方对于市场情况和降价要求理解的同时,请求及时安排发货以确保在开学前有足够的时间分销货物。拟写邮件时,请参考以下要点:,Key points:,尽可能使用简单明了的表达方式,确认接受报价,对降价表示感谢,请求尽快提供正式的售合同,催促尽快发货以免错过销售旺季,对今后的合作前景表示积极态度,Company Logo,6.1.2 Specimen Letter,To:Mr.Kevin Funakoshi,From:Lucy Luo,Date:August 2,2021,Subject:Confirmation of your offer on August 1,2021,Dear Mr.Kevin Funakoshi,Thank you for your latest quotation extended to us on July 31,2021.,Company Logo,We hereby confirm to accept your offer above mentioned.We appreciate your effort to hold our current share in the Chinese stationery market.Please send us a copy of your formal sales contract soon.,Meanwhile,please kindly manage to make the delivery by the end of next week.As most of the Chinese schools will be opened around the end the August,we must have enough time to catch the timeline.Please keep us informed about the shipment information.,Should you have any question,please do not hesitate to call me at 0086-22-23202159 ext.112 or send e-mail to me at.,Yours truly,Company Logo,Lucy Luo,Manager of Purchase Department,Elite Stationery Co.,Limited,Telephone:0086-22-23202159 ext.112,Fax:0086-22-23202158,E-mail:,6.1.3 Key words and phrases关键字词,1,latest adj.最新的、最近的,如:the latest news 最新消息,The L/C is opened in conformity with the latest version of,UCP.信用证是根据最新版本的同一规那么开立的。,n.最新的东西;最迟,最晚,The shipment should be dispatched by the end of this month,at latest.货物最晚应于本月末发出。,Company Logo,2,late adj.晚、迟到;接近结尾,We must firstly apologize for the late delivery.我方必须首先,对延误发货表示歉意。,You are two days late.Our offer has expired since this,Monday.你方晚了两天。我方报盘已于本周一失效。,I will send our offer to you by late afternoon.我将于黄昏发给,你我方的报盘。,3,be extended to us 给予给我方,extend v.提供,给予表示;延伸;延长;扩展,Wed like to extend a warm welcome to our foreign clients.我,们对外国客户的到来表示热烈的欢送。,We hereby acknowledge that the validity of the letter of credit,has been extended to September 30,2021.我们在此确认信,用证效期已延长至2021年9月30日。,Company Logo,We plan to extend the sales of our products in European market.,我方方案将产品的销售扩展到欧洲市场。,extension n.扩大,延伸;展期,延长期;的分机,Wed better ask the client to give us an extension in advance.,我方最好提前请求客户给予延期。,extended adj.延长了的,扩展了的;延期的;详尽的,An extended report on the market trend is required before we,can make any price reduction.在我方作出任何降价之前,需要,一份详尽的市场走势报告。,4,hereby adv.在此,5,manage v.管理经营;努力办到,设法完成;成功处理问题,应付困境,Communication skills can help you to manage customers better.交流技巧能帮你方更好的管理客户。,Company Logo,Can you manage to make the delivery one month earlier?你能想方法提前一个月发货吗?,We do not know how he managed under such a difficult circumstance.我们不知道他是怎样在如此困难的情况下将问题处理好的。,6,make the delivery 发货,7,by the end of 在某时间末之前,8,around prep.在某时间、数字左右,9,catch v.赶上;抓住;发现,catch someones attention/interest 引起注意、兴趣,catch someones eye 引起注意,catch on 流行;意识到,catch up(with)赶上,Company Logo,6.2 Case 2,6.2.1 Background&Task,Background业务背景,我国医药器械采购商“Hanson公司在接到德国生产商“Ace Group的最新报盘后,发现其价格仍高于日本和美国的同类产品。但是考虑到品牌和质量效应,仍决定确认接受对方的报盘。请参考以下信息拟写确认函内容:,Senders information:,Name:Jennifer Li,Company:Hanson Medical Equipment Co.,Limited,Address:151 Hong Qi Road,Nankai District,Tianjin,China 300112,Telephone:0086-22-23234658 ext.126,Company Logo,E-mail:,Status:Hanson decides to accept the latest quotation of Ace Group though the price quoted is still higher than the level of American and Japanese manufacturers.,Recipients information,Name:Mr.Friedrich Kilian,Company:Ace Group,Address:,Johann-Maus-Str.271254 Ditzingen Germany,Telephone:49-7156-303-0,Fax:49-7156-303-30309,E-mail:,Status:In order to establish business relations with Hanson,Ace Group provided Hanson with their counter-offer at a lowered price.,Company Logo,Task工作实施,“Hanson公司以 向“Ace Group发出接受函,确认接受其最新报价,并请其尽快寄出正式合同文本。请参考以下提示拟写 :,Key points:,确认接受相关还盘的价格,要求对方尽快提供正式合同,说明己方接受高于同类产品价格的原因,感谢对方给予降价,指出希望今后能提供优惠价格,提供己方联系方式,Company Logo,6.2.2 Specimen Letter,Hanson Medical Equipment Co.,Limited,151 Hong Qi Road,Nankai District,Tianjin,China 300112,Telephone:0086-22-23234658 ext.126 Fax:0
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