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Click to edit Master title style,Click to edit Master te t styles,Second level,Third level,Fourth level,Fifth level,8/16/2019,#,1999-2014 I Web Hosting.All rights reserved,CONTENT,MARKETING,101,How To Make Your Content Marketing,Strategy Better.,1999-2014 I Web Hosting.,1,1999-2014 I Web Hosting.All rights reserved,1 What Is Content Marketing?,2 Why Is It important?,3 Most Shared Content Types,4 How To Make Your Content Strategy Better!,5 Conclusion,1999-2014 I Web Hosting.,2,1999-2014 I Web Hosting.All rights reserved,What Is Content Marketing?,It involves creation(and distribution)of informative and engaging content that aims at increasing customer loyalty as well as business prospects.,A few of the tactics of content marketing include:,Blogging,E-Books,Webinar,Press Release,1999-2014 I Web Hosting.,3,1999-2014 I Web Hosting.All rights reserved,1999-2014 I Web Hosting.,4,1999-2014 I Web Hosting.All rights reserved,And It Is Important.,.because in a world where we have access to unlimited information in a matter of seconds,information based marketing has become vital.,1999-2014 I Web Hosting.,5,1999-2014 I Web Hosting.All rights reserved,With The Most Shared Content Being.,1999-2014 I Web Hosting.,6,1999-2014 I Web Hosting.All rights reserved,Heres Something Good To Know!,60%of consumers enjoy reading relevant content from brands.,82%of consumers feel more positive about a company after reading custom content.,70%of consumers feel closer to a company as a result of content marketing.,1999-2014 I Web Hosting.,7,1999-2014 I Web Hosting.All rights reserved,1999-2014 I Web Hosting.,8,1999-2014 I Web Hosting.All rights reserved,Sign Up With A Web Host!,The first and the foremost thing to do is to sign up for services.When your content gets shared,people click through and get redirected to your website,and your website needs to be running efficiently.,Remember:First impression is the last impression.,webhosting,1999-2014 I Web Hosting.,9,1999-2014 I Web Hosting.All rights reserved,Why Choose I Web Hosting?,Affordability,Cutting edge technology at reasonable prices.touch to your business.,Scalability,Ability to fle hosting plans in sync with the increasing needs of the website.,Reliability,The 24/7 technical support is prompt and never lets your website down.,Security,Certified by the likes of McAfee,I servers provide the most secure environment for hosting your web logs.,1999-2014 I Web Hosting.,10,1999-2014 I Web Hosting.All rights reserved,Gather Topics!,Before you start creating your content plan and strategy,its always better to research and shortlist a handful of topics that are not just relevant to your business,but also trending in your circles.,Talking about“whats in”helps you keep your audience hooked.,1999-2014 I Web Hosting.,11,1999-2014 I Web Hosting.All rights reserved,Why Choose I Web Hosting?,Dont always go for an all season look,get a makeover based on climate,festivities,etc;it gives a human touch to your business.,A human business is more relatable than one that sounds also robotic and only sales oriented.,If overhauling the website every time isnt a feasible option;opt for changing the looks of your social profiles.,For e ample,bring some variation in your cover pictures on Facebook if you feel like keeping the profile picture constant to your business logo.,1999-2014 I Web Hosting.,12,1999-2014 I Web Hosting.All rights reserved,Indulge In Chit Chat Sessions!,Conversations are the best way to keep someone engaged.Try and frame content that not just makes the reader feel you want to talk,but also nudges them to make an interaction.,1999-2014 I Web Hosting.,13,1999-2014 I Web Hosting.All rights reserved,Become Click Happy!,No one has the time to go through te t heavy posts;but who doesnt like bright images?Stock up on a lot of images that are unique to your business and fit them in your content strategy.,They are the most shared post type across online platforms.,1999-2014 I Web Hosting.,14,1999-2014 I Web Hosting.All rights reserved,Share Values!,Do you have a customer or employee friendly policy in place?If yes,share it with your followers and let them know you care!Sharing values helps in bonding with your customers.,1999-2014 I Web Hosting.,15,1999-2014 I Web Hosting.All rights reserved,Work Together!,If not literally,at least to some e tent!Try and get real time reviews on your products/services.Ask questions about what your customers e pect ne t and try to fit some of those suggestions into your work.This helps establish a rapport and shows you off as being customer driven.After all,this is e actly what people look for-to be heard!,1999-2014 I Web Hosting.,16,1999-2014 I Web Hosting.All rights reserved,Tell Your Story!,People want to know the thought process behind your business and how it came about to be.Share your story and your unique e periences along the way.It makes your business more relatable.,1999-2014 I Web Hosting.,17,1999-2014 I Web Hosting.All rights reserved,But Heres The Ch
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