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,单击此处编辑母版标题样式,*,*,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,Procter&Gamble for short P&G,Procter&Gamble for short P&G,Website ,Headquarters Cincinnati,OH,Size 5000+Employees,Founded 1837,Type Company-Public(PG),Industry Manufacturing,Revenue$10+billion(USD)per year,History,Size,Scope of Business,Sustainability,Core Strengths,last,1837,William,Procter and James Gamble settle in the Queen City of the West,Cincinnati,and establish themselves in business William as a candle maker and James as a soap maker.The two might never have met had they not married sisters,whose father convinced his new sons-in-law to become business partners.As a result,in 1837,a new company was born:Procter&Gamble.,1837,年威廉宝洁詹姆斯赌博定居在城市西部的女王,辛辛那提,建立自己在业务,威廉作为蜡烛制造商和詹姆斯作为肥皂制造商。这两个可能永远都不会见到他们没有结婚的姐妹,他的父亲说服他的新女婿成为商业伙伴。因此,在,1837,年,一个新公司诞生了,:,宝洁。,History,1879,P&G launches its first branded product,Ivory Soap.,1879,年宝洁公司推出其首批名牌产品、象牙肥皂,1886,Production starts at Ivorydale.The factory incorporates the latest technological advances with a pleasant work environment for employees a progressive approach at that time.,1886,年在象牙谷生产开始。工厂包含了最新的科技进步与一个愉快的工作环境为员工,当时一种循序渐进的方法。,1901,King,C.Gillette creates the KC Gillette Razor.,1901,年,King C.Gillette,创建,KC,吉列剃须刀。,1923,P&G becomes one of the first companies to advertise on commercial radio.,1923,年宝洁公司成为第一个公司在商业电台广告。,1946,Tide,the“washday miracle,”is introduced to the US market.,1946,年潮,“,洗衣日奇迹,”,引入美国市场。,1955,Crest is introduced,dramatically changing the way people think about oral care.,1955,年介绍了顶,极大改变了人们看待口腔护理。,1961,P&G introduces Pampers,the first affordable,successful,disposable diaper.,1961,年宝洁帮宝适介绍,第一个负担得起的,成功的,一次性尿布。,1981,Researchers isolate the naturally occurring yeast that produced nutrient-rich ferment.This led to the development of SK-II.,1981,年研究人员分离天然酵母,发酵生产营养丰富。这导致了,sk-ii,的发展。,1991,Pantene Pro-V is introduced and becomes the fastest growing shampoo in the world.,1991,年潘婷只介绍,成为世界上增长最快的洗发水。,2004,P&G creates the Childrens Safe Drinking Water program by using revolutionary water purification sachets.,2004,年宝洁创建儿童安全饮水项目通过使用革命净水香囊。,2010,P&G launches Olympics“Thank you,Mom”campaign.,2010,年宝洁公司推出奥运”谢谢你,妈妈”的活动。,2012,P&G celebrates its 175th Anniversary and looks towards the future to continue building brands that will touch and improve the lives of billions of people around the world.,2012,年宝洁公司庆祝成立,175,周年,看上去对未来继续打造品牌,将触摸和改善数十亿人的生活的世界各地的人们。,back,Procter and Gamble World Headquarters,50 Leadership Brands,which are among the worlds best known household names and which account for more than 90%of sales and profits.Leadership Brands include 25 Billion-Dollar Brands(each generating more than$1 billion in annual sales).,P&G serves approximately 4.8 billion people around the world with its brands.,Consistently one of the worlds top advertisers,investing$9.7 billion in FY 2013.,Size,Our Innovation Hubs,We have dedicated innovation facilities on five continents in the U.S.,England,Switzerland,Brussels,and the recently announced end-to-end innovation hubs in Beijing and Singapore.,我们的创新中心我们有专门的创新设施五大洲,在美国,英国,瑞士,布鲁塞尔,和最近宣布的端到端的创新中心在北京和新加坡。,Procter&Gamble,Consumer&Market Knowledge,Finance&Accounting,Human Resources,Marketing,Product Supply,Research&Development,Business Units,back,Our Programs,Our Enablers,Environmental Sustainability,Social Responsibility,Employees,Stakeholders,Sustainability is about ensuring a better quality of life today,for people and our planet.,Sustainability,back,P&G focuses on five core strengths required to win in the consumer products industry.We are designed to lead in each of these areas.,宝洁关注五个核心优势必须赢在消费品行业。我们的目的是在这些领域的领先。,Consumer Understanding,Uncovers the unarticulated needs of consumers,Innovation,Translates consumer desires into new products,Brand-Building,P&G brands are among the worlds best known household names,Go-to-Market Capabilities,Reaches retailers and consumers at the right place and time,Scale,Drives efficiency and consumer value,Core Strengths,back,Beauty,Health Care,Baby Care,Family Care,Scope of Business,Head&Shoulders,For over 50 years,Head&Shoulders has provided millions of consumers with superior scalp care.,Rejoice,Rejoice has been the top-selling haircare brand in China for over 20 years.,Crest,As a trusted leader in oral health,Crest helps consumers maintain healthy,beautiful smiles,for life.,Safeguard,Empowering mothers over the world to protect their families health with trusted germ protection,day in and day out.,Oral-B,The Oral-B brand is a worldwide leader in the brushing market.,Prestobarba/Blue,The Prestobarba/Blue brand stands for trusted,good value disposable razors that provide a smooth shave,helping consumers to look and feel more attractive.,Tide,For over 60 years,Tide has been caring for the clothes of American families and helping to provide the everyday miracle of clean clothing.,Ariel,Ariel helped to transform the world of washing,and innovation has been a core part of its life ever since.,Duracell,Trusted everywhere,Duracell has been meeting the power needs
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