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单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,*,*,Speaking Test for Unit 58,Section A: Problem Solving,Directions: In this section, you will be asked to solve a business problem by yourself. You have two minutes to prepare.,Task One,You are going to do a market research, as for the respondents, what should be paid special attention?,Tips:,(1) Who may be the respondents?,(2) If the respondents are customers while the buyers and the users are different because the product is milk powder, who should be the respondents?,(3) As for a market research concerning cosmetics, who should be the main respondents?,(4) As for a market research concerning liquor, who should be the main respondents?,Task Two,Directions: As a manager of a company, if you want to know about the true situations of the market, whom would you choose to do such a market research, your own staff of a professional company of market research?,Tips:,(1) Who may be more reliable?,(2) Who may be more professional?,(3) What about the reliability and accuracy of the research results?,Reference Answers,The staff of your own company may be more reliable. But a professional company of market research may be more professional. As for the reliability and accuracy, you may choose a professional company.,Presentation One,Directions: What would you say if you want to know about the business activities of a company? And what would you say if you ask for some catalogues or pamphlets? Make a presentation in which you are trying to know the business activities of a company, and ask for some catalogues or pamphlets.,Reference Key Sentences,Could you tell me what are the business activities of your company? 您能告诉我你们公司举办有哪些商业活动吗？,Would you please give me a catalogue/ pamphlet? 您能给我一份产品目录或者宣传手册吗？,Tips,Choose one of the laptops you are familiar with and try to introduce its advantages as much as you can.,Role Play One,Situation: John, an investigator of a machinery factory, is going to ask a customer about his/her impressions on the company, products, and ads, and then the company may improve them based on his/her opinions.,Cue Card A,You are John, an investigator of a machinery factory, and are going to ask a customer about his/her impressions on the company, products, and ads.,(1) Ask the customer about the impressions on your company.,(2) Ask the customer about the impressions on your newest products and ads.,(3) Answer the customers question about the distinctive advantages of your products in the industry.,(4) Answer the customer how many workers your company employs.,Sample Dialogue,A: What have you learned about our company from customers, employees, or others? B: I actually called several of the key customers mentioned in your brochure. Two of the customers I spoke with explained why they continued to buy from you year after year. Your distribution operation is phenomenal. And could you tell me what do you think of the newest products and ads? A: It seems that the new ads are trying to show that breakfast time is family time, with certain wholesomeness.,B: What do you think of your distinctive advantages in the industry?,A: First, our advantage is the distinctive technical domain in product and service. Second, our advantage lies in our work team composed by the top designers. Third, the,guaranteed,quality,and,quantity, low cost are also our advantage in this industry.,B: Good. Can you tell me how many workers you employ here?,A: Roughly about 2,000.,B: Is the staff of engineers big?,A: We have design engineers and production engineers on the factory floor. All in all it comes to about three hundreds.,B: I see you use up-to-date technology in the factory. The factory is not overmanned, is it?,A: Not if you take into account the total annual output and the range of production. In fact, most of the shops are highly automated as you can see.,B: Thats good.,Role Play Two,Situation: Mary, who is a regular customer, is going to ask the,marketing,representative,a few questions about the new products in the product launch.,Cue Card A,You are John, a,marketing,representative,of Brien Company. You may answer a few questions of Mary, who is a regular customer of your company.,(1) Welcome the customer Mary.,(2) Answer Mary why your company always brings new products.,(3) Tell Mary the prices of your products.,(4) Explain to Mary why the price is high,(5) Ask Mary what price she offers for it.,(6) Finally, you make a deal with Mary.,Sample Dialogue,A: Good morning.,B: Good morning. Its our pleasure to have you at our product launch. I hope our products can make this product launch energetic.A: I hope so. Can I ask you a question?,B: Yes, please.,A: Why can you always bring new products?,B: We always focus on the research to improve the quality and catch up with the trend.,A: This new product sells well in China.B: I think it will be in great demand in your market.,A: What is the price?,B: Articles of this description cost on an average two thousand dollars each.,A: That is far more costly than I expected.,B: The quotations in our price list are the cheapest. Moreover, the dearer the article, the better it is.,A: Im afraid the price is unacceptable.,B: What price did you offer for it?,A: Will you reduce your price by 10%? I think it is a fair price.,B: OK. Ill respond to your counter-offer by reducing our price by 10%. Fine quality and reasonable price will help push the sales of the products.,A: Its been a pleasure to do business with you, Mr. Smith.,B: The pleasure is ours.,
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