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Click to edit Master title style,Click to edit Master text styles,Second level,Third level,Fourth level,Fifth level,*,*,单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,*,单击此处编辑母版标题样式,单击此处编辑母版文本样式,二级,三级,四级,五级,2019年12月11日星期三4时19分28秒,#,IBM081,Enhance the Competitiveness of Boxes Shops,Team Triple-L,Cecilia(,L,i Xiaokun),Rainy(,L,iu Ying),Wilson(,L,i Rongliang),Introduction,Outline,Findings,Recommendations,Summary,Cecilia,Wilson,Rainy,Rainy,Introduction,background,Methodology,scope,Introduction,Introduction,Introduction,Slight investment,Professional sales service,Cheap,Convenient,attractive,Introduction,Figure out problems,sum up suggestions,improving the competitiveness,of boxes shops,Introduction,Introduction,Findings,Findings Outline,Overall,Status,Goods,Management,Situations about Boxes Shop,Findings,Overall Status:,94.7%,5.3%,Yes,Have you ever heard this retail mode?,73.7%,12.6%,So so,How do you think about the operating status of boxes shop?,Satisfied,Boxes shop has already developed its popularity;however,it still has large room for improvement.,Conclusion:,Findings,Problems about goods:,77.9%,53.7%,inconvenience of communicating with the sellers and the lack of after-sale services,Whats the biggest defect of boxes shop?,no quality warranty,The quality of the goods needs guarantee and improvement.,Conclusion:,Findings,Problems about goods,What is the key indicator for choosing boxes shop?,27.4%,How much do you spend on boxes shop each time?,Under 50 Yuan,Reasonable,prices,Half of respondents thought that there should be a price limitation for the goods,and all of these people prefer the prices with a maximum of 100 Yuan.,Various,Kinds of good,33.3%,Conclusion:,Setting reasonable prices and also a limitation for the price are effective approaches to attract more consumers.,Findings,Problems about goods,What is the defect of,boxes shop?,60%,unclassified goods,Moreover,cosmetics and daily necessities account for a large part of the goods,while crafts and foods are rarely seen.,Conclusion:,Incomprehensive categories of goods and inefficient assortment are the great drawbacks of boxes shops.,Findings,Problems about managements:,Would you like to rent a shop and run it?,77.89%would,not like to,32.63%knew little about how to run it,Conclusion:,Their social needs,are not met,The ways the shop owners to advertise,66.67%advertise only through the posters,40%have no interest,Because,Conclusion:,Advertising approaches were simplex which led to a result that few customers knew the details about the box shops hence they had little interest.,Findings,Problems about the managements:,77.89%of the respondents thought that the main defects of the shops were the lack of communication with the sellers.,Conclusion:,Shop owners lack communication with the box keepers,and thus fail to ensure the quality of goods.,Findings,Problems about the situation of boxes shops:,Comfortable environment,The own style of each shop,33%thought that people in the shops were in a muddle and the shopping environments were unpleasant,Conclusion:,There exist problems in boxes shops environment and decorating style.,Findings,Problems about the situation of boxes shops:,46.32%of people chose to go shopping in box shops for its convenience in location.Hence,it is necessary to locate the shops well.,Recommendations,Goods,Management,Situations about the boxes shop,Recommendations,Recommendations on goods,We suggest that,Check on the quality of the goods,Especially for cosmetics and food,Provide origin of the goods,Guarantee after-sale services,Recommendations,Recommendations on goods,We suggest that,Reasonable Prices,location of the shops,the consumer group,the consuming capacity,Recommendations,Recommendations on goods,We suggest that,Classification,classify into several categories,paste cards in different colors on different boxes,Recommendations,Recommendations on Management,We suggest that,Advertising,Internet Media,shop-front advertisements,Recommendations,Recommendations on Management,We suggest that,A periodical mechanism,Make an agreement,Contact list of box keepers,Recommendations,Recommendations on,Situations about the boxes shop,We suggest that,Decoration,unique style,fashionable elements,Recommendations,Recommendations on,Situations about the boxes shop,We suggest that,Location,A high pedestrian flow,Boxes,shop,Recommendations,Recommendations on,Situations about the boxes shop,We suggest that,Inside environment,closed-circuit television,one or two shop keepers,Summary,Introduction,Findings,Recommendations,Q&A,Question Time,Triple L Team,Good Bye,谢 谢,10月-24,22:44:10,22:44,22:44,10月-24,10月-24,22:44,22:44,22:44:10,10月-24,10月-24,22:44:10,2024/10/2 22:44:10,
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