麦肯锡-广电股份全套咨询方案-summary

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,*,Click to edit Master title style,Click to edit Master text styles,Second level,Third level,Fourth level,Fifth level,Unit of measure,*,资料来源:,机密,Document,Date,此报告仅供客户内部使用。未经麦肯锡公司的书面许可,其它任何机构不得擅自传阅、引用或复制。,Click to edit Master title style,Click to edit Master text styles,Second level,Third level,Fourth level,Fifth level,Guangdian Week One Summary,SVA Electronics Co., Ltd.,机密,Exhibits,April 24, 2001,此报告仅供客户内部使用。未经麦肯锡公司的书面许可,其它任何机构不得擅自传阅、引用或复制。,CURRENT ORGANIZATION STRUCTURE AND MANAGEMENT PROCESS,Headed by EVP,Including TV, digital AV, PC, DRTV, etc.,All manufacturing enterprises are independent legal entities with their own sales and purchasing systems (exception: Jinxing),SVA,Terminal Devices,New Business,Asset,Manag-ment,Staff functions,Headed by GM and delegated to Assistant GM,Non-performing assets with book value at RMB 140 mil and employees 7500 strong,Headed by Vice Chairman,Responsible for the investment and operation of Ethernet, SH I&T and E-commerce,Preliminary Diagnostics:,Lack of a clear definition of the new IT strategy,The Terminal Devices group includes most of the current core businesses and new products,At least 15 businesses to be divested.,35 minority JVs provide the main income for SVA currently,The current corporate center is typical of an investment holding company,There are no systematic approach and proven skills to select, build and manage risky new investments.,Most subsidiaries have their own procurement, manufacturing, and marketing functions, with sub-optimal scale.,Current management processes ineffective.,FOR DISCUSSION,1,EVALUATION OF SVA SUBSIDIARIES*,*,Not include minority-share-holding companies,*,Evaluation of core business performance is based on 1999 and 2000 ROIC analysis,*,Good investment record,Source: McKinsey analysis,Strong,Poor,Core business performance*,High,Low,Future strategic importance,Black CE,White CE,CE components,IT,Communications,Trading,Divested properties,Jinxing,Education. Equip.,Plastic Molding,Mold Shaping,Guanglian,Kaige Auto Elec.,Feiting Elec.,Zhongling,Feiyue Lighting,Guangxing Elec.,Computer,Telecom Equip.,Yiren,Kaige,Radar,Pudong Ltd.*,Imp.Exp.Co,Foreign Tech. Coop.,Kaige Intl. Trading,Lianwei Elec.,Gongxiao,Feiyu Industrial,Kaige Industrial,Huizhong Industrial,Kaige Wash. mach,Feiyue Elec.,Kaige Radio,Feiyue Microwave Oven,Digital AV,Sales Center,E-Commerce?,IT (Net-access services),Flat display systems,Intraction,(Ethernet),Break-even,2,FIVE GROUPS OF SVA SUBSIDIARIES OR INVESTMENTS,Source: SVA, McKinsey analysis,OEM Business,Jinxing Electronics Co.,Digital AV Elec. Co.,Guanglian Electronics Co.,Kaige Radar Com. Equip. Pl.,Zhongling Elec. Enterprise,Feiyue Lighting Elec. Inst. Pl.,Feiting Electrical Appl. Co.,Kaige Auto. Elec. Equip. Pl.,Mold Shaping Pl.,Yiren Comm. Term. Equip.,Guangfei Plastic Molding,Computer Co.,Trading, services,& management,Lianwei Electronics Co.,Sales Center,TV Elec. Imp. Exp. Co.,Kaige Intl. Trading Co.,Foreign Tech. Coop. Co.,Pudong Ltd.,Kaige Radio Pl.,Educational Equip. Co.,Feiyue Comm. Equip. Pl.,Telecom Equip. Ltd.,Guangxing Electronics Co.,Feiyue Industrial Co.,Huizhong Industrial Co.,Kaige Industrial,Kaige Washing Machine Pl.,Gongxiao Co.,New business,Feiyue Microwave Oven Pl.,IIT (net-access services),Flat Screen Disp. Sys.,Intraction (Ethernet),E-Commerce?,Hold,To be divested,Minority Investments,35 JVs,3,B,U,1,B,U,2,B,U,3,B,U,4,Ether-net,SH I&T,E-commerce,ORGANIZATIONAL STRUCTURE IN TRANSITION,Original structure,Chairman/,CEO,Finance,Asset Manage-ment,Quality Control,Invest-ment planning,Admin,Office,Market-ing,Auditing,HR,Super-vision,R&D,Majority JVs,Minority JVs,Wholly-owned ventures,Transitional structure,Chairman/,CEO,Staff functions*,Asset manage-ment,New business,Headed by EVP Mr. Sun,Headed by Deputy Chairman Mr. Xu,Headed by Assistant GM Mr. Zhao,Terminal Device,Closure ventures,BU head,BU head,Management Committee 2,*,Only related staff functions are included in management committee,Management Committee 1,4,NEW ORGANIZATIONAL STRUCTURE,Board of,Directors,Chairman/,CEO,Secretary to,Board,Corporate,R&D,Staff,functions,Consumer,Electronics,PC,Net-access,equipment,Sales/,Marketing,Product,Engineering,Procurement,Net-access,service,Product,3,Product,2,Product1,New product line development,R&D support,FOR DISCUSSION,Centralize procurement,Leverage E-purchasing platform,OEM,Group,New,Investment,Sales Co,Asset,Management,Product,4,Product Design,Production process development,TV、DVD、PC and plastic modeling can be put into OEM group,Obtain manufacturing orders,Account management,Closure/ divesture,Ethernet,E-commerce,Screen and assess new investment opportunities,VC-like management of new project,Transition mature investment into BUs,Manage the brand of SVA,Source products from OEM,Minority,Investment,Minority,JVs,CFO,5,
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