日本设计中的“双轨制”ppt课件

黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米日本设计中的“双轨制”日本设计中的“双轨制”1黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米前 言Foreword“双轨制”定义“双轨制”在日本形成的原因“双轨制”定义：日本的设计在世界上是有独特魅力的，“日本设计”一词常会使人联想到两类截然不同的东西。一类是传统的手工艺品如木制家具，漆器及瓷器等，这类手工艺品朴素、清雅、自然、具有浓厚的东方情调;另一类则是批量生产的高技术产品，如高保真音响、照相机、摩托车、汽车及计算机等。日本设计在处理传统与现代的关系中采用了所谓的双轨制。即：一方面在服饰，家具，室内设计，手工艺品等设计领域系统的研究传统，以求保持传统风格的延续性;另一方面在高技术的设计领域则按现代经济发展的需求进行设计。这些设计在形式上与传统没有直接联系，但设计的基本思维还是受到传统美学观念的影响，如小型化，多功能及对细节的关注等。通过这种双轨制，使传统文化在现代社会中得以发扬光大，并产生了一些优秀的作品。“双轨制”在日本形成的原因：首先，日本是一个历史悠久的国度，大和民族十分注重本土文化同时又十分善于吸收外来文化。其文化受到了中国传统文化的巨大影响，具有典型的东方底蕴，同时也形成了其自身的特色。其次，由于日本是一个岛国，自然资源相对贫乏，出口电器便成了它的重要经济来源，此时设计的优劣直接关系到国家的命脉，因此日本人将设计视为民族生存的手段，日本政府也十分关注日本的设计。所有这些导致了“双轨制”这一特殊的设计理年在日本的形成。下面我将主要以图片形式份创痛产品类、高科技产品类和日本著名设计师柳宗理三大部分分别向大家介绍日本设计中的“双轨制”。前 言Foreword“双轨制”定义“双轨制”在日“双轨制2黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米日本传统设计类The Industrial Design Department Of HUNAN UNIVERSITY日本传统 设计类日本是一个历史悠久的国度，日本设计在处理传统与现代的关系中采用了所谓的“双轨制”。在服装、家具、室内设计、手工艺品等涉及领域系统的研究传统，以求保持传统风格的延续性。简洁强调自然材质规整形状日本传统设计类The Industrial Design D3黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米日本灯具设计一日本灯具设计一JAPANESE LAMP日本灯具设计一日本灯具设计一JAPANESE LAMP4黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米LAMPJapanese Design/Lamp/No.1LAMPJapanese Design/Lamp/No5黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米LAMPJapanese Design/Lamp/No.2Product Code:LMPNARAOur Nara Lamp has a Solid Wooden Frame with Bamboo Matchstick insertsAvailable in 2 FinishesUL Approved Dimensions:8 X 8 X 18H Our Authentic Akida LampAvailable in 3 FinishesUL Approved Dimensions:8 X 8 X 17H Our Authentic Ido LampAvailable in 3 FinishesUL Approved Dimensions:10 X 10 X 17H Our 18 Window Pane Shoji Lamp,has a Wooden Lattice design and is backed with White Rice Paper.UL Approved.Dimensions:18H X 8W X 8DLAMPJapanese Design/Lamp/No6黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米LAMPJapanese Design/Lamp/No.3Our Authentic Akida LampAvailable in 3 FinishesUL Approved Dimensions:6 X 6 X 14H Our Hokkaido End Table,functions as a Lamp as well as an End Table.Traditional Window Pane lattice design with Rice Paper Backing.UL Approved.Dimensions:15 x 15 x 19H LAMPJapanese Design/Lamp/No7黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米LAMPJapanese Design/Lamp/No.4Our Authentic 18 High Scandinavian Spruce frame with Hand-Drawn Geisha on with Rice Paper.UL Approved 18H X 8W X 8D Available in 2 ColorsSolid Wood Frame with Natural fabric inserts.UL ApprovedAvailable in 4 FinishesDimensions:10 X 10 X 18H Our 72 Window Pane Shoji Lamphas a Wooden Lattice design and isbacked with White Rice Paper.UL Approved.Dimensions:72H X 12W X 12DLAMPJapanese Design/Lamp/No8黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米日本灯具设计二日本灯具设计二JAPANESE LAMP日本灯具设计二日本灯具设计二JAPANESE LAMP9黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米LAMPJapanese Design/Lamp/No.5Bamboo Frame with Rice PaperUL ApprovedDimensions:12 X 12 X 18H LAMPJapanese Design/Lamp/No10黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米LAMPJapanese Design/Lamp/No.7Our Authentic 18 High Scandinavian Spruce frame with Hand-Drawn Samurai Warrior on with Rice Paper.UL Approved 18H X 8W X 8D Available in 2 ColorsLAMPJapanese Design/Lamp/No11黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米LAMPJapanese Design/Lamp/No.8LAMPJapanese Design/Lamp/No12黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米日本灯具设计三日本灯具设计三JAPANESE LAMP日本灯具设计三日本灯具设计三JAPANESE LAMP13黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米LAMPJapanese Design/Lamp/No.10Our Authentic Ido LampAvailable in 3 FinishesUL Approved Dimensions:10 X 10 X 17H LAMPJapanese Design/Lamp/No14黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米LAMPJapanese Design/Lamp/No.11Our Contemporary Lamp with Fabric ShadeUL Approved Dimensions:10 X 6 X 15H Available in White only.Our Contemporary Lamp with Fabric ShadeUL Approved Dimensions:8 X 8 X 15HAvailable in White Shade only.3 Sizes:16-$19.0019-$25.0024-$30.00 Electrical socket included Price:$9.003 Sizes:12-$9.0016-$12.0024-$15.00 Electrical socket not included LAMPJapanese Design/Lamp/No15黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米LAMPJapanese Design/Lamp/No.12Stunning Wooden Lamp with White Fabric Shade Available in 3 FinishesUL Approved Dimensions:17 X 17 X 62H Stunning Wooden Lamp with White Fabric Shade Available in 3 FinishesUL Approved Dimensions:17 X 17 X 27H Our Contemporary Lamp with Fabric shadeUL ApprovedDimensions:6 X 6 X 19H LAMPJapanese Design/Lamp/No16黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米LAMPJapanese Design/Lamp/No.13Our Authentic Style Pagoda Lamp UL Approved-White Cotton ShadeDimensions:13 X 13 X 25H Classic Asian LampWooden Frame in Walnut Finish with Bamboo Matchstick ShadeUL Approved Classic Thai Pagoda LampWooden Frame in Walnut Finish with Rice Paper Shade UL Approved Dimensions:10 X 10 X 18H Classic Asian LampWooden Frame in Walnut Finish with Rice Paper Shade UL Approved Dimensions:10 X 10 X 18H LAMPJapanese Design/Lamp/No17黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米日本家具设计一日本家具设计一JAPANESE FURNITURE日本家具设计一日本家具设计一JAPANESE FURNITU18黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米FURNITUREJapanese Design /Furniture /No.1FURNITUREJapanese Design /Fu19黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米FURNITUREJapanese Design /Furniture /No.3FURNITUREJapanese Design /Fu20黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米FURNITUREJapanese Design /Furniture /No.4FURNITUREJapanese Design /Fu21黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米FURNITUREJapanese Design /Furniture /No.5FURNITUREJapanese Design /Fu22黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米日本家具设计二日本家具设计二JAPANESE FURNITURE日本家具设计二日本家具设计二JAPANESE FURNITU23黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米FURNITUREJapanese Design /Furniture /No.6FURNITUREJapanese Design /Fu24黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米FURNITUREJapanese Design /Furniture /No.7FURNITUREJapanese Design /Fu25黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米FURNITUREJapanese Design /Furniture /No.8FURNITUREJapanese Design /Fu26黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米FURNITUREJapanese Design /Furniture /No.9FURNITUREJapanese Design /Fu27黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米日本家具设计三日本家具设计三JAPANESE FURNITURE日本家具设计三日本家具设计三JAPANESE FURNITU28黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米FURNITUREJapanese Design /Furniture /No.10FURNITUREJapanese Design /Fu29黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米FURNITUREJapanese Design /Furniture /No.11FURNITUREJapanese Design /Fu30黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米FURNITUREJapanese Design /Furniture /No.12FURNITUREJapanese Design /Fu31黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米FURNITUREJapanese Design /Furniture /No.13FURNITUREJapanese Design /Fu32黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米FURNITUREJapanese Design /Furniture /No.14FURNITUREJapanese Design /Fu33黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米FURNITUREJapanese Design /Furniture /No.15FURNITUREJapanese Design /Fu34黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米高科技产品类高科技产品类日本设计在处理传统与现代的关系中采用所谓的“双轨制”在高技术的设计领域按照现代经济发展的需求进行设计。这些设计在形式上与传统没有直接联系，但设计的基本思维还是受到传统美学观念的影响，如：小型化、多功能及对细节的关注等。通过这种“双轨制”，使传统文化在现代社会中得以发扬光大，并产生了一些优秀的作品。日本的大型公司多实行终身雇佣制，并且十分重视合作精神。因此日本的设计是大多是公司的雇员，设计成果被视为集体智慧的结晶，并一公司的名义推出。设计师本人则是默默无闻的“无名英雄”。小型化多功能注重细节无名设计强调趣味性The Industrial Design Department Of HUNAN UNIVERSITY高科技产品类高科技产品类日本设计在处理传统与现代的关系中采用35黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米The Industrial Design Department Of HUNAN UNIVERSITYsony产品展示Sony VAIO TR2A Notebook PCG-TR2A HS-model 17 Flat Panel LCDSDM-HS73/L VAIO Digital Studio RZ44G DesktopPCV-RZ44G Sony VAIO W SeriesPCV-W510G The Industrial Design Departme36黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米The Industrial Design Department Of HUNAN UNIVERSITYsony产品展示CMTEP313DAVFC7DAVFC8Creative I-Trigue 3450 2.1 Speaker The Industrial Design Departme37黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米The Industrial Design Department Of HUNAN UNIVERSITYsony产品展示PCV-RS420 Sony VAIO V100G DesktopPCV-V100GKIT1 46 16:9 Hi-Scan Projection TelevisionKP-46WT51042 Plasma WEGA Flat Panel TelevisionKE-42XS910The Industrial Design Departme38黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米The Industrial Design Department Of HUNAN UNIVERSITYsony产品展示UX50 CLI Handheld with Free CasePEGUX50/UKIT1 TJ35 CLI Handheld with Free CasePEGTJ35/UKIT1 NX80V CLI with Free CasePEGNX80VKIT1 SJ22 CLI with Free CasePEGSJ22/UKIT1 The Industrial Design Departme39黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米The Industrial Design Department Of HUNAN UNIVERSITYsony产品展示27 FD Trinitron WEGA TVKV-27FS100 34 16:9 XBR FD Trinitron WEGA Television with Free SU-34XBR1 StandKV34XBR910KIT 20 FD Trinitron WEGA TVKV-20FV300 13 FD Trinitron WEGA TVKV-13FS100 The Industrial Design Departme40黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米The Industrial Design Department Of HUNAN UNIVERSITYsony产品展示DSC-P10 Cyber-shot Digital Camera with 100 Free 4x6 ImageStation PrintsMVC-CD500 CD Mavica Digital Camera with 100 Free 4x6 ImageStation PrintsMVCCD500KITIS DCR-TRV70 MiniDV Handycam Camcorder with Free Carrying CaseDCRTRV70KITB DCR-DVD200 DVD Handycam Camcorder with Free Carrying CaseDCRDVD200KITB The Industrial Design Departme41黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米The Industrial Design Department Of HUNAN UNIVERSITYsony产品展示DVD/VHS Combination UnitSLV-D500PDVD RecorderRDR-GX7 DVD PlayerDVP-PQ2Home Theater in a BoxHT-1800DP The Industrial Design Departme42黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米The Industrial Design Department Of HUNAN UNIVERSITYsony产品展示High Speed Net MD Walkman RecorderMZN10KITNetwork Walkman Digital Music PlayerNW-MS70DATRAC3/MP3 CD WalkmanD-NE1CD Walkman Portable Compact Disc PlayerD-EJ2000The Industrial Design Departme43黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米The Industrial Design Department Of HUNAN UNIVERSITYsony产品展示S2 Sports ATRAC3/MP3 CD WalkmanD-NS921Personal Travel Speakers S2 Sports Net MD Walkman Player/RecorderMZ-S1High Speed Net MD Walkman RecorderMZNF810CKKITThe Industrial Design Departme44黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米The Industrial Design Department Of HUNAN UNIVERSITYsony产品展示CLI Game ControllerPEGA-GC10Noise Canceling HeadphonesMDR-NC11128MB X2 Memory Stick Select MediaMSA-128S2Giga Vault Portable HardDisk MediaRH-K40U2The Industrial Design Departme45黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米本本田田产产品品展展示示The Industrial Design Department Of HUNAN UNIVERSITY本田产品展示1959 C100 Super Cub1959 CA76 Dream Touring 3001961 CB771961 CB92R本田产品展示The Industrial Design De46黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米本本田田产产品品展展示示The Industrial Design Department Of HUNAN UNIVERSITY本田产品展示1961 RC1431965 CB4501965 CL771965 Super 90本田产品展示The Industrial Design De47黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米本本田田产产品品展展示示The Industrial Design Department Of HUNAN UNIVERSITY本田产品展示1968 Z50R1969 CB750KO1970 CB350 Super Sport1970 US90本田产品展示The Industrial Design De48黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米本本田田产产品品展展示示The Industrial Design Department Of HUNAN UNIVERSITY本田产品展示1972 XL2501973 Elsinore1973 XR751974 CR125M Elsinore本田产品展示The Industrial Design De49黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米本本田田产产品品展展示示The Industrial Design Department Of HUNAN UNIVERSITY本田产品展示1975 Gold Wing1979 CBX1980 GL11001981 ATC250R本田产品展示The Industrial Design De50黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米本本田田产产品品展展示示The Industrial Design Department Of HUNAN UNIVERSITY本田产品展示1982 CX500 Turbo1981 CB900F1981 CR250R1983 CB1100F本田产品展示The Industrial Design De51黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米本本田田产产品品展展示示The Industrial Design Department Of HUNAN UNIVERSITY本田产品展示1983 Interceptor1983 Shadow 7501983 V65 Magna1984 V65 Sabre本田产品展示The Industrial Design De52黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米本本田田产产品品展展示示The Industrial Design Department Of HUNAN UNIVERSITY本田产品展示1985 Shadow 11001985 XR600R1986 FourTrax 200SX1986 FourTrax 250R本田产品展示The Industrial Design De53黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米本本田田产产品品展展示示The Industrial Design Department Of HUNAN UNIVERSITY本田产品展示1986 FourTrax 350 4x41987 Hurricane1989 NSR5001990 CBR600F本田产品展示The Industrial Design De54黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米本本田田产产品品展展示示The Industrial Design Department Of HUNAN UNIVERSITY本田产品展示1990 VFR750F1991 CBR600F21993 CBR900RR本田产品展示The Industrial Design De55黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米The Industrial Design Department Of HUNAN UNIVERSITY本田产品展示AQUATRAX12XAQUATRAX12XAQUATRAX12XCR250RThe Industrial Design Departme56黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米The Industrial Design Department Of HUNAN UNIVERSITY本田产品展示CBR954RRSilver Wing ABSCBR954RRSilver Wing Silver Wing ABSThe Industrial Design Departme57黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米The Industrial Design Department Of HUNAN UNIVERSITY本田产品展示CBR600F4iMetropolitanRC51The Industrial Design Departme58黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米The Industrial Design Department Of HUNAN UNIVERSITY本田产品展示ShadowA.C.E.750DeluxeElite 80Super HawkMetropolitanThe Industrial Design Departme59黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米The Industrial Design Department Of HUNAN UNIVERSITY本田产品展示CBR954RRGold WingThe Industrial Design Departme60黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米The Industrial Design Department Of HUNAN UNIVERSITY优秀产品设计展示VIOLETTA SOLARGEAR VS01D:MAKOTO SUDO,PRESIDENT,STUDIO DEL SOLE INC.M:STUDIO DEL SOLE INC.Good Design Award(2001)This is a solar battery that can generate electricity while being carried around.It offers superior functionality in many areas,including wide applicability to a variety of mobile devices,the highest level of generating efficiency,and a high degree of shock resistance.At the same time,efforts have been made to ensure the kind of ease of use that will let users generate electricity with little effort.The honest,beautiful shape of the solar battery makes it a joy to carry around,and it finally provides a practical link between solar batteries and everyday life,a link that has previously been difficult to create,despite the long history of solar technology.The company has provided a convenient,economical,and enjoyable product that belies the air of stoicism and oppression that usually attaches to such merchandise.The Industrial Design Departme61黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米The Industrial Design Department Of HUNAN UNIVERSITY优秀产品设计展示Speedglass 9000 and AdfloD:Carl-Goran Craaford,Hakan Bergqvist,Oskar Juhlin,David Craaford;Ergonomidesign ABM:Hornell International ABhttp:/Good Design Award(2002)#Gold PrizeProductThe Industrial Design Departme62黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米The Industrial Design Department Of HUNAN UNIVERSITY优秀产品设计展示DAIHATSU CopenD:Design Department,Daihatsu Motor Co.,Ltd.M:DAIHATSU MOTOR Co.,Ltd.Good Design Award(2002)#Gold PrizeProductThe Industrial Design Departme63黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米The Industrial Design Department Of HUNAN UNIVERSITY优秀产品设计展示YAMAHA TMAX(XP500)5GJ4D:Tetsuya SUZUKI,Shigeru HOSHINO,ELM DESIGN CO.,LTD.M:YAMAHA MOTOR CO.,LTDGood Design Award(2001)#Good Design Gold PrizeProduct CategoryDesigned with the conditions of the European touring market in mind,this large,comfortable tandem scooter was developed to offer a full range of functions for high-speed touring.In addition to its sporty construction,this scooter is the first in the world to have a 500cc 2 cylinder engine.The styling aims to provide an exhilarating and exciting ride while combining the functionality of a motorcycle and the convenience of a scooter.We were particularly impressed by its being the epitome of new two-wheeled vehicles for high-speed recreation and commuting.The Industrial Design Departme64黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米The Industrial Design Department Of HUNAN UNIVERSITY优秀产品设计展示muTECH telephone 610,810D:ICHIRO IWASAKIM:TAE KWANG INDUSTRIAL CO.,LTD.+IWASAKI DESIGN STUDIOGood Design Award(2001)#Special Prize of the Chairman of Jury,Design Management PrizeProduct CategoryThis is a family of products produced cooperatively by a designer.Elegant color design and simple,honest forms are combined to produce household appliances,an area in which companies often lose sight of the potential for creating a product with an attractive form.In this product development project,relations between the designer and the company were ideal,and the role and power of the designer were intelligently put to use during the entire process of producing the products.This made the role of the designer much better known throughout society.The Adjudication Committee was especially impressed with the way in which the attractive formal expression of these new products made one want to use them and take pride in ownership,and with the type of design management that had helped build up a new brand.The Industrial Design Departme65黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米The Industrial Design Department Of HUNAN UNIVERSITY优秀产品设计展示Advanced Hydraulic ExcavatorD:Hirano&Associates,Inc.Recipients:Komatsu Ltd.Hirano&Associates,Inc.http:/www.komatsu.co.jp/Good Design Award(2001)#Special Prize of the Chairman of Jury,Design Management PrizeNew Frontier CategoryThis is an example of design management by a construction equipment manufacturer and a design firm that focused on developing an oil-pressure power shovel as a concept machine.With the environment,information technology,and safety as their principal concerns,they proposed to figure out what construction techniques and machinery will look like in the near future.Under the management of the design studio,the company has been able to make maximum use of its own carefully cultivated cutting edge technology and has been promoting its ideas of the future of construction to the general public.We were most impressed by the total design management efforts of both participants in this project.The Industrial Design Departme66黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米The Industrial Design Department Of HUNAN UNIVERSITY优秀产品设计展示Compact passenger car CIVICM:HONDA MOTOR Co.,Ltd.http:/www.honda.co.jp/D:HONDA R&D Co.,Ltd.Good Design Award(2000)#Good Design Gold Prize Compact passenger car offers large,comfortable interior within a small body.The low,wide,flat floor and dashboard create an interior space reminiscent of the mini-van and unrivaled by other traditional passenger cars in this class and offer new standards in both uniform styling and practicality.With consideration given to the high-quality finish of top-class cars,as well as safety and environmental performance,the result is an extremely cost-effective car in every sense of the word.The designers were commended for product development consistent with the stance taken by this company to produce revolutionary compact cars in innovative styles.The Industrial Design Departme67黄金大米，又名“金色大米”，是一种转基因大米，通过转基因技术将胡萝卜素转化酶系统转入到大米胚乳中可获得外表为金黄色的转基因大米The Industrial Design Department Of HUNAN UNIVERSITY优秀产品设计展示PHS Modem Card P-in CompctM:NTT DoCoMo,Inc.http:/www.nttdocomo.co.jpD:Kazuto Nakajima,taichi t