BUSINESS-REPORT范文

Human resource management Student name UOG NO 000643507 1 BUSINESS REPORT Topic Business report for Toyota Written by Date Human resource management Student name UOG NO 000643507 2 Content 1 Executive summary 2 2 Introduction of the Toyota 3 3 Issues 3 4 SWOT analysis 4 4 1 internal analysis 4 4 2 external analysis 5 5 Recommendation 6 6 Conclusion 7 7 Reference 8 Human resource management Student name UOG NO 000643507 3 Executive summary The aim of this paper is to analysis Toyota Auto corporation s strengths weaknesses opportunities and the threats through using SWOT method At the same time human resource development displayed in the process of case analyzing The major problems in this article are what makes Toyota become the world first Auto manufacture What are the Toyota s strategies The prospects of the Toyota and so on the main purpose is to identify Toyota s problems and shortcomings and finally to find out the reasons caused these problems in the end of the article the author forward his own opinions and recommends for the Toyota s developing Introduction of the Toyota Toyota is Japan s largest car manufacturer which was founded in 1933 and Toyota Company is headquartered in Toyota City Initially is one of the Toyota Automatic Loom s production departments In 1937 Toyota merged into Toyota Motor Co since then Toyota established several related companies including Toyota Machinery Co Ltd in1941 and Toyota Body Co in 1945 In the 1960s and 1970s Toyota s expansion rapidly the vehicle volume even sold to foreign markets And in 1982 the company obtained its present name Toyota Today Toyota has assembly plants and distributors in many countries the company also has the subsidiary which produce the motor vehicles line and the other parts rubber and cork materials steel synthetic resin automatic loom and the cotton wool and so on Arkadi B 2010 Issues of the article With the economic globalization development more and more automobile manufacturers appeared followed by the more and more intense competitive pressure in addition global economics instability and uneven makes a great impact on the automotive industries development Economic depression and rising costs of raw materials and labor competition in the automotive industry is also growing and so on All these questions caused every company must reposition its self recreate the developing strategy Human resource management Student name UOG NO 000643507 4 SWOT analysis of Toyota Internal environment Strengths in research and development sector Toyota Company in order to be the leader in innovation way it has continuously involved in research and development activities and uses this point as one of its strategies to stay in the market The research and development activity done has been a success as Toyota is now able to produce a customer car in five days In addition Toyota is also able to produce a commercially viable hybrid car with this two newly found strategies Toyota has continued to revolutionize the auto industry Y Arayici P Coates L Koskela 2011 In Toyota s management process with Toyota s production system TPS all work are done according to schedule employees follow a well defined sequence of steps for a particular job this shows that every employee follows he rules and this reflects that Toyota s management team has done a good job in managing the employees Welltrained employees are more committed to their jobs and indirectly it will help to boost the production volume Jo o P B 2011 Weaknesses in year 2008 2009 the global financial crisis bring a great impact to Toyota s sales income with the weak and slow moving economic around the world hardly enable for Toyota to abstain a higher profit margin as to compared to recent years the closing of some of its plants in China proves that Toyota s financial or liquidity state unable to support its explanation of production in other countries like China Therefore it would be a weakness for Toyota during the global economic crisis whereby losses of closing its plant and the cost of construction shall be bared by Toyota which naturally caused the corporation s liquidity to fall S K Breja D K Banwet 2011 Human resource management Student name UOG NO 000643507 5 External environment Opportunities before Toyota takes on any strategies Toyota must take the effort to understand the role played by the scientific process in its culture Toyota took one step further to evaluate its problem solving process Toyota makes itself fully understand its current state of affairs and also the norms before planning for improvements this is important and needed to be done beforehand because by implementing the wrong plan or plan that contradicts with the culture of either party the company itself or the market the market may be turned off and lose interest as well as confidence towards Toyota Donna A 2010 With the advancement of technology the pathway of Toyota s product and services has become simpler and simpler Technology has enable Toyota to have more use friendly machines which in turn benefits the production line at Toyota production line in Toyota can be set up so easily in now days and has nor fail to follow the specified path indirectly it will boost the efficiency level in production department and thus more products can be produced in the same period as the time before more advanced machines were brought in Chuck W 2008 Threats Looking at the buying pattern of today s people this kind of consumption becomes more and more less and this is due to the current situation faced by people during recession At this point of time where economy is not doing quite well though improving people tend to save more money for rainy days Patrick V Stijn H 2010 As a result people send lesson their wants Toyota should fell the impact of session because people now spend less and they are not willing to spend thousands of money just buy a car when they already have one As an effect Toyota s sales figure will drop while all other fixed cost such as utilities expenses floor rent etc are needed to be paid if this is to be continue for a long time most of the Toyota s factories may be closed down Nabyla D 2011 Human resource management Student name UOG NO 000643507 6 Recommendation As the largest automobile manufacturing company Toyota attracted in the world wide attention Toyota s any decision may become the focus no matter the strengths weaknesses or the opportunities and threats Toyota was staring at by the medias all over the world because Toyota is the first Marios I K 2006 To continuous maintain the first position is a big challenge for the company itself increasing cost of raw materials and workers emerging new technologies Increasing competitors and so on all these lead the first position is not forever So to keep the first position in a longer time what Toyota has to do is innovation not only in human resource sector but also in operation and information selection Conclusion The case lead the author detailed analysis of the company s strengths and weaknesses and its faced opportunities and threats highlight the opportunities and threats that for Toyota s further development in the end the author forward his own opinion for Toyota that is implement the talents strategy and continuously innovation Human resource management Student name UOG NO 000643507 7 References Arkadi Borowski 2010 Report on the Toyota Company GRIN Verlag Chuck Williams 2008 Effective management Cengage Learning Donna Anselmo 2010 Marketing Demystified McGraw Hill Professional Jo o Paulo Bola Sousa 2011 Research in Rural Sociology and Development Emerald Group Publishing Marios I Katsioloudes 2006 Strategic management global cultural perspectives for profit and non profit organizations Butterworth Heinemann Nabyla Daidj 2011 Developments in Corporate Governance and Responsibility Emerald Group Publishing Patrick Van Bommel Stijn Hoppenbrouwers 2010 The Practice of Enterprise Modeling 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