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单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,*,*,Unit 1 Advertising Welcome to the unit,课件,Unit 1 Advertising Welcome to,译林牛津版高中英语必修4-Unit-1-Advertising-Welcome-to-the-unit-ppt课件,译林牛津版高中英语必修4-Unit-1-Advertising-Welcome-to-the-unit-ppt课件,译林牛津版高中英语必修4-Unit-1-Advertising-Welcome-to-the-unit-ppt课件,Brainstorming:,1.,Where can we find these ads?,2.Why do you like these ads?,On billboards,on the Internet,in newspapers/,Magazines,on TV,in leaflets,or in buses etc.,They are quite interesting,creative and we can get some useful information from them.,Brainstorming:1.Where can we,Observation:,Observe the four pictures on Page1.Try to divide them into two parts.,Ads for social problems,Ads for sales,Earth Day,Say No to drugs,Oxlin Airlines,Soft shine shampoo,Observation:Observe the fou,Discuss and speak:,Read the instructions and focus on the four posters.,Try to answer these questions:,What image(s)can you see on each poster?,What can you read on each poster?,What can you learn from each poster?,Discuss and speak:Read the,Commercial,advertisements,Public service,advertisements,Commercial Public service,This poster is a commercial,advertisement.It offer the,Airline service.It uses“I love,to fly with Oxlin Airlines.,Taking airlines is a fast way,to get to another place.In this way can much of time be saved.,Poster 1,This poster is a commercial Po,This poster strikes us a,lot.It is trying to show,us that the birds have,nowhere else to build their,nets.They have to build their nets in the sky because all the trees have been cut down.It sends us a serious warning and tells us that we should protect the environment from now on.,Poster 2,This poster strikes us aPoster,Taking drug is harmful both,to the people who take drug,and their family.If someone,takes drugs,he will become,seriously ill.This poster is,intended to educate people about health and problems in society and calls on people to make an anti-drugs campaign and it also tell us not to ignore the problem around us.,Poster 3,Taking drug is harmful both Po,This poster is targeting,young people especially,girls,because they pay,more attention to their,appearance.It uses persuasive words“Shine that lasts fro days”successfully to persuade young people to buy this shampoo.,Poster 4,This poster is targeting Poste,More ads for you to discuss:,Protect water,Protect ourselves.,Can you think about a good slogan for each ad?,More ads for you to discuss:Pr,Never delete Green,Keep it Forever!,Never delete Green,Enjoy your music,Enjoy your Sony!,Enjoy your music,Cherish,your life!,Cherish,Taiwan,China!,Taiwan,Shoes can fly!,So do your dreams!,Shoes can fly!,译林牛津版高中英语必修4-Unit-1-Advertising-Welcome-to-the-unit-ppt课件,Homework,1.Look for more interesting ads and show them to your classmates next time.,2.Make good preparations,for Reading part.,Homework1.Look for more inter,
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