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Why integrity is important in business?Good evening,ladies and gentlemen,its my great honor to stand here and give you a short speech.To start with, I want to ask a question. Have you ever eaten fake goods? Have you ever experienced network fraud？Have you ever heard of false accounting?I think most of you will say yes.Today,my speech is why integrity is significant in business.In the two sessions period, the most popular topic is not financial issues but credit problems. Good faith almost become deputies and members most frequently used words.There is no doubt that Chinas economy is becoming stronger and stronger.However,along with its development ,there is a potential huge problem is threatening its sustainable development.That is the integrity problem.Horrifying dishonesty problems are just like an devil surrounding us. We fear that the bridge may collapse which we are driving on , we fear that the house may collapse which we live in .We fear that we may be deceived when we eat outside. Fake diplomas, false accounts, false contracts, the word fake seems to be pervasive. From the counterfeit market to secret operations on the stock market; from black whistle on football to academic corruption;from commercial fraud to individual local government and so on.Credit crisis, credit deficiency have become the sepsis.market economy.According to the National Bureau of Statistics, because of some enterprises dishonesty, it led to direct or indirect economic losses of 500 billion yuan last year, 500 billion yuan means what?how many laid-off workers can solve! How many school children can solve! How many samll enterprises can save.Chinas economic development can not be separated from investment capital.The financing method isnt essential but the good credit environment. Because the improvement of hard environment is not very difficult, but the construction of credit environment needs a longer process.Beijings old brand tongrentang , good faith management for 350 years, from a little-known household pharmary becomes the first brand of Chinese medicine. The potential credit value is obvious.A business will not prosper without sincerity and a person will not succeed without trust.Integrity is the top policy of life, the basis of government,even,it is the golden rule of the market economy. In the world, the jews is very rich, they are skilled in business.The secret to their success in their business lies in keeping business ethics integrity.In the minds of the jews, the contract is sacred and can not be destroyed. They have benefited a lot from it, which was a great wealth.A government and social environment of honesty and trustworthiness is the fundamental of investment confidence.vice versa,the environment where is a lack of credit and rampant fraud, disorder of market place, certainly will not become an investment hot spot, certainly will not become a cradle of enterprise development and growth. In the long run, the economy trauma can be calculated by money, while the lack of honesty and trustworthiness is difficult to measure with money. Only the construction of the credit government, only the construction of the credibility of the community, investment behavior and investment security can be guaranteed.Market economy has two eyes: one is the visible eye, namely the rule of law; the other is the invisible eye, this is the integrity. Like a beautiful girl, no matter which eye blind, full of the defects and misery!If we compare the business world as a battlefield,the most efficient weapon we can use is integrity and morality,Only if we use integrit to run business and build harmony business world,and as a result, both businessmen and customers will has a double win from it
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