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Unit1SectionAIII Vocabulary1. prent 2. permeated 3. decisive 4. inherent5. literally 6. blessing 7. literacy 8. mingled9. distorted 10. formidable 11. precedent 12. certifiedExercises on CD and web course only:13. simulate 14. doomed 15. cloningIV 1. hunt down 2. absorbed into 3. have access to 4. with the exception of5. For that matter 6. In the absence of 7. with respect to 8. is tailored to9. be restricted to 10. calls for 11. in large measure 12. ranged fromExercises on CD and web course only:13. ignorant of 14. to some extent 15. filled withV Collocation1. understanding 2. system 3. muscles 4. technique5. skills 6. ability 7. film 8. insightsExercises on CD and web course only:9. imagination 10. resourcesVI Translation1. In a world full of misinformation it is a formidable challenge for the students to learn to identify the true, thebeautiful, and the good.2. Any form of mountaineering has its inherent danger. After all, it is an adventure sport.3. The university will permit a degree of individual instruction and the students may receive a curriculumtailored to their needs, learning style and pace.4. It is said that the understanding of the genetic basis of learning will tell us which youngsters are likely toadvance quickly and which ones seem doomed to difficult school experiences.5. It has been reported that in Canada literally thousands of lakes and rivers are no longer able to support fishor plants.6. In countries with relatively high literacy rates, books play an important part in enriching peoples lives.7. The essence of government intervention has been to limit and distort competition rather than to encourage it.8. The great cause of reform being carried out by Chinese people is without precedent in history.9. Practice in simulated examination conditions must not be delayed until close to theexamination time.10. People have found that the lions and wolves in the forest often hunt down live animals by cooperativeefforts.VII TranslationThe Internets speed, vast resources, and its ability to directly communicate with others are its greatestbenefits. Because the Internet uses the quickness of computers to transmit its data, information can travel attremendous speeds. Speed is not the only benefit. The Internet uses hundreds of thousands of computers allconnected to each other to store vast amounts of information. And finally, because the Internet allowsindividuals to have specific electronic mail addresses, people can easily communicate with one another.VIII Translation1. 可能除了教会以外，很少有机构做主管下一代正规教育的学校教育机构那样缺乏变化了。2来自过去的参观者一眼就能辨认出现在的课堂，但很难适应现今一个10岁孩子的校外世界，3但变化在我们的世界中是如此迅速和明确，以至于学校不可能维持现状或仅仅做一些表面的改善而生存下去。4在某种程度上，这些科技辅助设施已被吸纳到校园生活中，尽管他们往往只是用一种更方便，更有效的模式教授旧课程。5计算机将在一定程度上允许针对个人的授课，这种授课形式以往只向有钱人提供。6我们再也无须花费很长时间查找某个出处或某个人现在信息的传递是瞬时的。7信息和虚假信息轻易地混杂在一起，现在还没有将网上十分普遍的被歪曲的事实和一派胡言与真实含义区分开来的可靠手段。8今天，数以百万计的信息源人人伸手可及，这种情况是史无前例的。9一些权威人士坚持认为这些发现应该应用于特定情况中，而另一些人则极力反对在基因信息基础上所做的任何决定。10如果年青人要为自己期望承担的迅速变换的角色作好准备，那么必须培养出新的和富于想像力的方法。IX Essay summary1. B 2. A 3. C 4. D 5. D 6. B 7. B 8. A 9. C 10. A11. D 12. B 13. C 14. D 15. A 16. A 17. C 18. B 19. D 20.AXI StructuredWritingSchools have to change rapidly and radically to meet the demands and expectations of innumerablespecial interests from the changing world. Nowadays few people will remain in the same occupation for theirwhole lives. Many of them will move frequently from one position and company to another. School educationmust enable youngsters to educate themselves and to prepare themselves for a constantly changing job market.The education that was essentially designed to make sure that individuals could carry out a single job has beenseriously challenged. Besides, there is a strong demand that schools should permit a degree of individualinstruction to every student. Every student should receive a curriculum designed and modified according to hisown needs, his own learning style and his own learning pace. The time when all the students were working onthe same materials and doing the same drills is gone forever.Section BXIII Comprehension of the Text1. It means as a teacher, one should make his own decisions in teaching, instead of passively following others.2. It stands for the teachers inner voice, i.e. his/her opinions, ideas, etc.3. They are optimistic, thinking that being a teacher is valuable, and they are resolved to make a difference.4. Because they find that as teachers they are nothing more than factory workers, and the school system isbarely more than a 19th-century factory where students collect basic skills on an assembly line.5. Teachers, like factory workers, are busy accepting everything passively, therefore having no time to reflector dream. Thus, they are unable to positively contribute to schoolings original purpose, i.e., to nourishminds and mold dreams.6. The author is trying to show the result of accepting everything passively-the teacher cannot stand tall andproud; and the inspectors will believe that he is crippled, and that the suit is well-fitting.7. Because if not, they may be in trouble, or be exiled by their colleagues.8. The tailor can be state departments, school superintendents, parents, principals or special interest groups.9. The result is that teachers become busy and tired, and lose the ability to know what is truly important.10. Only when the teachers act from their own voice can real improvements be made to education.XIV Vocabulary1. crippled 2. tugged 3. limped 4. affirms5. nourishing 6. assimilating 7. nurture 8. tucked9. murmurs 10. indignant 11. staggered 12. pleadingXV 1. from 2. with 3. into 4. on 5. of 6. down7. up 8. of 9. out/in 10. with 11. up 12. aboutExercises on CD and web course only: 13. out 14. on 15. outSection C1. F 2. T 3. F 4. F 5. F 6. F 7. F 8. F 9. T 10. FUnit TwoII Comprehension of the TextI. Because they couldnt live longer without growing older.2. Be was more famous for his search for the Fountain of Youth.3. They take a bath in tubs of warm mud and receive injections of monkey glands.4. Many people can reach the age they are designed for because of their being well off.5. The emphasis is on finding ways to ensure that more people achieve the maximum lifespan healthyconditions.6. He hated exercise and never took any.7. Because they reproduce less or dont reproduce at all.8. It can help slow down ageing.9. Old people would soon end up as a huge majority and the planet would have trouble supporting so manypeople.10. The author thinks that old age is one of the natural phenomena, and it is the last pan of ones life.II Vocabulary1.terminating 2. originates 3. tempted 4. afflicted5. optimum 6. rapture 7. adhered 8. persistent9. diminishing 10. despised 11. patented 12. manipulateExercises on CD and web course only:13. promising 14. necessitate 15. perishIV1. searching for 2. ended up 3. in the hope of 4. looked forward to5. ho1d on to 6. in time 7. well off 8. conditions9. involved in 10. to such an extent 11. originated in 12. adhered toExercises on CD and web course only:13. perished from 14. slowed down 15. handed outV Collocation1. abilities 2. quality 3. condition 4. standard5. system 6. chances 7. utilization 8. skillsExercises on CD and web course only:9. efficiency 10. environmentVI Translation1. During that battle a large number of men perished from hunger and thirst due to the severe shortage of food.2. This research project bas further proved that fireworks have originated in China.3. He is tempted to go there in person and check out how the accident happened.4. At present, people have not found an effective way to cure this disease, which is still afflicting old people.5. The contractor must adhere to the contract and complete the important project on time.6. With persistent efforts, they finally settled the dispute between the two regions.7. If Party B fails in delivering goods at a given time, Party A is entitled to terminate the contract and claim forany loss.8. It usually takes a week to patent ones invention.9. A clever politician knows well how to manipulate the public opinion and take advantage of his supporters.10. The amount of water in tile rivers and lakes will diminish as the dry season continues.VII TranslationWith the 21 st century coming, people have increasingly realized file importance of acquiring round easyinformation. If a nation can make effective use of all the information it will benefit In the fields of scientificresearch, education, economic development, etc. What the nation needs to do is to establish a nation-wideinformation network, so as to link up scientists, businessmen, educators, etc. If such a network is set up, itwill promote the second information revolution in the country.VIII Translation1几千年来，人们一直想要长寿，想不变老，然而他们总是失望。2许多作家总是幻想着有可以长命百岁的福地，在那里，人们以各种办法，多数是左道旁门的招数，保持着他们的青春和活力。3虽然长寿的可能性已经明显加大了，但是在绝大多数有记载的历史时期内，自然界赋予人类的寿命并没有多大变化。4即使主要从理论上探讨，人的寿命在写圣经的那个时候就是70岁，到现在也没有增加多少。5在出生后的第一年里，婴儿不再会大量死亡，在随后的日子里人们不会因为传染病或者像阑尾破裂这样的医疗问题而死亡，也不会因为饥饿或过度劳累而死亡。6目前衰老研究的重点是寻求有效的方法，确保日益增多的达到最大寿限的人能够在最佳健康状况下实现长寿，而不是仅仅在慢性病和体力衰退的折磨下再多活几年。7但是，即便是对那些遵循这些忠告的人来说，一种健康的生活方式的作用只不过是使他们更有机会保持就其年龄而言合理的健康状况，而不会减缓衰老的过程。8. 唯一显示的确能延长臭名的实验是用实验室动物进行的，受试的大家鼠灰色小家鼠接受严格的饮食限制。9衰老过程是一个复杂的事情，涉及到许多不同的基因。但是，人们即使不能消除衰老，最终也能够用基因疗法减缓衰老。10然而，老年可以说是人生戏剧中的最后一幕，当我们疲倦时，当我们已经饱尝人生的一切之后，我们应该从这最后一幕中消失。IX Essay Summary1. D 2. A 3. C 4. D 5. B 6. A 7. B 8. A 9. C10. B 11.D 12. B 13. C 14. D 15. A 16. D 17. C 18. B19. A 20. DXII Reading Skills1. Dr. John Andrews. (Para. 3)2. They hope to cure DNA deficiency, and to fix a genetic defect that causes a severe form of blood disease.(Para. 5)3. It is about injecting functioning genes into the rapidly dividing cells of embryos to replace flawed DNA.(Para. 7)4. They worry that Andrews technology would help doctors to engineer babies for attractive traits, andinterfering with genes before birth might result in serious birth defects. (Para. 7)5. In 1995 it abolished federal funding for human embryo research; it also made such research exempt fromFederal reviews and controls. (Para. 12)XIII Comprehension of the TextI.C 2. C 3. B 4. A 5. A 6. C 7. C 8.A 9. C 10. DXIV Vocabulary1. threshold 2. apt 3. preview 4. premature5. abolished 6. injected 7. rigorous 8. induced9. epidemic 10. integrity 11. abortion 12. appraisalExercises on CD and web course only:13. deficiencies 14. recipient 15. ironyXV1. onto 2. on 3. in 4. at 5. from 6. forth7. In 8. on 9. to 10. from 11. at 12. withExercises on CD and web course only: 13. of 14. out 15. onXII Reading Skills1. The young people. (Para. l)2. They dominated the protests against the nuclear weapons and the Vietnam War. (Para. 2)3. Young people are being asked to participate in decision-making affairs. (Para. 5)4. Almost every school has an elected student council, handling school-level issues. (Para. 7)5. They are honest, and are able to force sensitive issues out into the open. (Para. 10)XIII Comprehension of the Text1. C 2. C 3. B 4. A 5. A 6. C 7. C 8. A 9. C 10. DXIV Vocabulary1. threshold 2. apt 3. preview 4. premature 5. abolished6. injected 7. rigorous 8. induced 9. epidemic 10. integrity11. abortion 12. appraisalExercises on CD and web course only: 13. deficiencies 14. recipient 15. ironyXV1. onto 2. on 3. in 4. at 5. from 6. forth 7. In 8. on9. to 10. from 11. at 12. withExercises on CD and web course only: 13. of 14. out 15. onXVI Reading Sills1. The young people (Para. 1)2. They dominated the protests against the nuclear weapons and the Vietnam War (Para 2)3. Young people are being asked to participate in decision making affairs. (Para 5)4. Almost every school has an elected student council, handling school- level issues. (Para. 7)5. They are honest, and are able to force sensitive issues out into the open. (Para 10)XVII Comprehension of the Text1. T 2. F 3. T 4. T 5. F 6. T 7. F 8.T 9. F 10. TUnit Three1. Sales promotion, advertising, personal selling and publicity.2. Business people use techniques of sales promotion mainly in two ways: they often use a combination ofthese techniques; they use these techniques as supplementary to the other three promotional activities.3. Sales promotion is to stimulate demand.4. They are applicable to both consumers and businesses. Also, they can be used with industrial selling as wellas consumer products.5. Because it brings promotion to the point of purchase, which has been found more effective than mediaadvertising. For example, a US study shows that a majority of purchases in supermarkets are generated by in-store decisions.6. It helps consumers become acquainted with a new product and it also helps provide extra competitiveadvantage to existing products.7. The effectiveness of sales-promotion techniques may be reduced or even nullified if they encounterpsychological barriers on the part of shop owners and/or consumers. Sales-promotion techniques that are notconsistent with the local preferences will also be ineffective.8. From the last two paragraphs we may learn that, to make the techniques of sales promotion effective, onemust take into account the psychological barriers on the part of both shop owners and consumers. At thesame time, the techniques must be consistent with the local preferences.9. Positive.10.The author wrote this passage in order to discuss various aspects of sales-promotion techniques,recommend them and advise using them carefully.Vocabulary III1. acquainted 2. magnified 3. quota 4. slump5. accommodating 6. collided 7. repay 8. amended9. whereby 10.launch 11. filmed 12. expenditureExercises on CD and web course only:13. stimulus 14. localities 15. enlightenedIV 1. as such 2. fail under 3. enlightened about4. applicable to 5. in conjunction with 6. become acquainted with7. is supplementary to 8. bring in 9. in search of10. given away 11. in nature 12. put upExercises on CD and web course only:13. collide with 14. participated in 15. be consistent withV. Collocation1. education 2. capacity 3. knowledge 4. discussion5. population 6. awareness 7. empire 8. operationsExercises on CD and web course only: 9. links 10. programVI Translation1. As such, the event evoked curiosity and awe in most of us.2. The techniques of sales promotion, to work well must gain the trust of middlemen in business as well asconsumers. At the same time, they should be consistent with the local preferences and customs.3. TO launch this new product into the European market, the company gave away 10,000 free samples for thelocal consumers to try.4. As their life has been bettered, going on tours/trips out in the holidays has become a fashionable/stylishpastime for quite a few people.5. The purpose of waging the war is, in nature, to control the oil resources in the area.6. Sales promotion is effective in helping consumers become acquainted with a new product when it is firstintroduced to a market.7. The new administration has realized that economic reforms must be deepened in conjunction with effectivemeasures taken to ensure the basic conditions of employment and daily life for those poor people.8. Towards its sales objective this year, the company offered a training course to enlighten consumers aboutits latest products.9. To effectively raise our productivity, we should bring in advanced management experience from othercountries.10. Professor Wus lecture helped the students become acquainted with the use of this software product. It alsogave them an idea of software development.VII TranslationWith the development of a market economy in China, techniques of sales promotion have been more andmore widely employed. The popularity of varied and numerous promotional activities such as discounts,bonuses, and promotional parties has grown steadily. The reason is that they not only help manufacturers andbusinesses earn higher and quicker profits, but also help consumers become acquainted with the productsinvolved and get some practical benefits. However, if these techniques are used to promote products of inferiorquality, both the manufacturers and the businessmen will be made to pay for that.VIII Translation1一项问卷调查显示，除去食品以外，有70的购物行为源自于顾客在超市内一时冲动的决定。2为了使当地人能够了解该产品，该培训课程运用了大量图例，以适应他们较低的文化水平。3有些国外零售商不大愿意接受产品厂家提供的打折赠券，因为他们担心厂家不会补偿其在打折销售中损失的款额。4贸易活动中经常不加区分地使用这一概念。商务人员在说“推销时，实际上指的是“促销。5促销不仅可以刺激消费者的需求，也可以鼓励中间商加大对销售产品的支持。6有五分之三的公司开始增加对非媒体宣传的投入，如在产品交易会摆设摊位，使顾客能直接购买产品。7一家航空公司向顾客赠送打折卡，用这种卡在一家有名的服装公司购买大衣，价格会低很多。8为了将百威啤酒打入英国市场，啤酒公司运用了美国主题，在7 月4 日和感恩节播放由美国演员在加利福尼亚拍摄的电视广告片。9同时，该美国公司还得说服这些泰国中间商不要在冰箱中储存其他公司的产品，并且不要为了省电而在夜间拔去冰箱的电源插头。10正如同营销活动的其他诸多方面一样，促销手段也需改进。要使所用手段产生效果，就应使其迎合当地人的喜好。IX Essay Summary1C 2B 3D 4A 5B 6B 7C 8C9A 10D 11. A 12B 13D 14C 15B 16C17A 18D 19B 20DXI StructuredWritingAs China is increasingly integrated into the global economy, more and more Western festivals areentering and influencing the Chinese peoples lives, especially the university students life.Take Christmas for example. As long as one month before December 25th, the students begin theirpreparations for this most important Western festival. Most activities are for entertainment in nature since thestudents are not much concerned with the religious meaning of Christmas. And most activities are eveningparties, often lasting all night long. As a result, quite a few students feel tired or even fall asleep in class duringthat month.Another incident still fresh in my mind took place last April. Some of us English teachers received a noteon April I st to say that all the English classes were to be canceled the next day. But actually we were fooled!Likewise, students act in a pretty westernized manner on Valentines Day. They say to everyone theymeet darling, love and so on and so forth. In general, the Western festivals add a lot of fun and variety to astudents life. At the same time, one must realize that they do challenge the Chinese culture and customs to acertain degree. (Words: 201)Section BReading Skills1. Many is obviously a repetition of 30,000 products.2. Louis Cheskin, a specialist are repetitions of a forerunner.3. Array actually is a repetition of arrangement.4. Get attention is synonymous to eye-catching whereas shapes is synonymous to graphic elements inthe context.5. Kindly messages is repeated by the same words with the same meaning in the next sentence.6. The synonymous meaning of feminine can be found in completeness, softness and inclusiveness andpositive associations.XIII Comprehension of the Text1. B 2. D 3, C 4. B 5. D 6. A 7. A 8. B 9. D 10. CXIV Vocabulary1. consoling 2. bewildered 3. array 4. sensation5. inclusive 6. overwhelming 7. gigantic 8. deemed9. dazzled 10. graphic 11. consensus 12. differentiatingExercises on CD and web course only: 13. integral 14. trigger 15. irritatedComprehension of the Text1. to 2. for 3. with 4. of 5. in 6. of7. about 8. under 9. between 10. to 11. to 12. with/byExercises on CD and web course only: 13. against 14. of 15. onSection CXVI Reading skills1. “Smart consumers” is synonymous to “car owners” whereas “Tricks” is synonymous to “clever practice”.Therefore, they are taken as repetition.2. “Sever circumstances” is synonymous to “sever conditions”. Therefore, it is taken as a repetition.3. Maintenance practices is services that appears twice in the above paragraph. Therefore, it is taken as arepetition.4. The word adjust is repeated in its derivative
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