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单击此处编辑母版标题样式,单击此处编辑母版文本样式,第二级,第三级,第四级,第五级,2021/2/8,#,Twitterversity,13,th,Annual HR Technology Conference&Exposition,September 30,2010,Agenda,Getting Started,Now What?,Learning the Lingo,Advanced Concepts,Etiquette and Engagement,One More Thing!,2,Getting Started,3,So What Is Twitter?,4,Is Twitter for Me?,5,87%of Americans are“aware”of Twitter,7%of the population actually use it,21%of Twitter users are active users,51%of Twitter users follow fewer than five people,34%of Twitter users have never tweeted,73%of Twitters users have tweeted fewer than 10 times,Who is On Twitter?(Note:Famous People),6,Who Else Is On Twitter?,7,How Are People Using Twitter?(Casual),8,How Are People Using Twitter?(Jobs),9,How Are People Using Twitter?(Customer Service),10,How Are PeopleUsingTwitter?,11,How Are PeopleUsingTwitter?,12,How Are PeopleUsingTwitter?,13,Before YouGetStarted,For professional reasons,suchas,Youdliketo meet interestingHR professionals,You have best practices to share,Youre seekinganswers toquestions,Access tocontent,webinars,conferences,etc.,For personal reasons,such as,Your(crazy)friendsraveabout it,You have hobbies andoutside interests,Youdliketo expandyournetwork,You seek afaster sourceof breaking news,14,.ask yourselfwhyyoure joining?,Setting UpYourAccount:Register Your Info,15,Setting UpYourAccount:Register Your Info,16,Setting UpYourAccount:Create Your Profile,17,PointYourBrowser tohttp:/ can add itlater.,Name:,You have 15 characters,Canbe anything you,d like itto be,Location:,Helpsto builda sense ofcommunity,Web:,Yourwebsite,blogs,LinkedInprofiles,etc.,Bio:,You have 160 characters to includeanything youdlike.,Thinkof this as your Twitterresume,QuickTip:GettingAroundTwitter,18,Whenyou,reontheinternet,yourTwitterhomepagehaseverythingyouneed.,Ifyou,relost,thetopofthescreenhaslinkstoeverythingyouwanttodo.,NowWhat?,19,NowWhat?,20,NowWhat?FindPeople!,21,NowWhat?FindPeople!,22,NowWhat?FindPeople!,23,NowWhat?FindPeople!,24,NowWhat?FindPeople!,25,NowWhat?FindPeople!,26,NowWhat?Tweet!,27,LearningtheLingo,28,TheBasics,“Tweet,”,”,Referstoasinglemessage,“Tweeted,”,”,username,(e.g.,billkutik),Thisisyouruniqueidentifier,Whensomeonetalkstoyou,theyusethesymbolinfrontofyourusername,Whenyoutalktosomeoneormentionsomeoneinatweet,youusethesymbolinfrontofaname,Following/Followers,Whenyou,“,“follow,”,”someone,theirtweetswillappearonyourhomepage,Whenthey,“,“follow,”,”you,yourtweetswillappearontheirhomepage,29,MoreBasics,Reply,Usedtorespondtoanindividualuser,stweets,Simplyclickonthe,“,“Reply,”,”buttonavailableaftereachtweet,DirectMessages,TheprivateinstantmessagingplatformofTwitter,Onlyeffectiveifbothpartiesarefollowingoneanother,Referredtoas,“,“DM,”,”or,“,“DMing,”,”someone,Retweets,Usedwhenyou,dliketobroadcastsomeone,stweettoyourfollowers,Twooptions:,1)You can clickonthe,“,“Retweet,”,”buttonavailable aftereach tweet,2)You can highlightthemessageandcopy and pasteit intoyour,“,“Whatshappening?”field,Typically appears as,“RT username tweet”,30,PracticeMakes Perfect!,31,Find&Follow hrlaurierue,Find&Follow stelzner,Find&Follow steveboese,Find&Follow pdxmikek,Find&Follow shrm,Reply totweetsyousee!,Retweetsomething!,AdvancedConcepts,32,MoreAdvanced Concepts:Hashtags,33,Amethod of“tagging,”,”a concept,themeorevent withina tweet,Appearsas,“,“#hashtag,”,”,Forexample,theHRTechnology conference hashtag is,“,“#HRTechConf”,If clicked on,triggersa Twitter searchforalltweetscontaining thathashtag,Commonlyused todrive community,affinity and collaboration,MoreAdvanced Concepts:Hashtags,34,MoreAdvanced Concepts:Search&Trending Topics,35,MoreAdvanced Concepts:Search&Trending Topics,36,MoreAdvanced Concepts:Lists,37,Etiquette and Engagement,38,Etiquette:ItsAbout Relationships,Be Authentic,Ownyourmessage.Beclever,bewitty,be normal.,Attemptto achieve abalancebetweenthepersonal and professional.Knowthat you will probablyfail.Sodoes everyone else.,Likeemail,tweets can be misinterpretedwithoutcontext.,Feelfree tolurk beforeyoutweet anything.,Followers,Dont feel obliged to followeveryone who follows you.,Dont beafraidto“unfollow,”,”someone(for any reason).,TakeItOffline,Reach out tojust one persona weekandrequesta chat.,Locate fellow HRpros inyour area.,39,Etiquette:HaveFun,40,OneMoreThing,41,TheresAn App For That!,42,TheresAn App For That!,43,TheresAn App For That!,44,ContactInformation,45,
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