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按一下以編輯母片標題樣式,按一下以編輯母片文字樣式,第二層,第三層,第四層,第五層,*,產業,運,運籌,管,管理,策,策略,規,規劃,實,實務,探,探討,遠擎,管,管理,顧,顧問,公,公司,總,總顧,問,問,郭浩,明,明,供應,鏈,鏈管,理,理與,運,運籌,管,管理,的,的不,同,同,Tier2,Customer,Tier1,Customer,Delivery,Make,Source,Tier1,Supplier,Tier2,Supplier,Corporate,GlobalLogistics,TotalSupplyChain,運籌,管,管理,的,的範,圍,圍,DemandPlanning/forecasting,Orderfulfillment,Procurement,Plantandwarehouselocationselection,Manufacturing,Inventorymanagement,Trafficandtransportationmanagement,Returngoodsmanagement,Performancemanagementsystem,運作,模,模式,的,的變,更,更,MFG,ASSY,Channel,Vendors,Customers,MFG,W/H,Channel,Vendors,Customers,宏碁,集,集團,第,第一,次,次再,造,造之,時,時代,背,背景,-1992,成品,運,運輸,時,時間,太,太長,CPU,HDD,SIMM,降,降,價,價速,度,度太,快,快,設計,變,變更,太,太多,庫存,及,及呆,滯,滯料,壓,壓力,降價,及,及利,潤,潤壓,力,力,宏碁,如,如何,推,推動,全,全球,運,流程,再,再造,組織,再,再造,理念,再,再造,全球,品,品牌,地,地方,結,結緣,網狀,主,主從,架,架構,速食,式,式全,球,球供,應,應,1998/04/30,6,宏碁,集,集團,第,第一,次,次再,造,造之,基,基本,理,理念,區域,產,產銷,模,模式(,1992-1995),1998/04/30,7,宏碁,如,如何,推,推動,流,流程,再,再造?,FastFoodBusinessModel(1),設計,篇,篇,DFA/DFD(,模組,化,化,易,易組,易,拆,拆,易,易維,修,修,),生產,線,線:3,0人,/班-18,人,人/,每,每班,產能:250台/班-500,台,台/,班,班,CPUChipUp,技術(易,昇,昇級),減重,計,計劃(空,運,運:,材,材積,HSF包裝(海運:8台每棧-32台每棧),1998/04/30,8,宏碁如何,推,推動流程,再,再造?,FastFood Business Model(2),擴廠篇,Uniload,全球佈點,策,策略,成吉思汗,特,特攻隊,26個國,家,家vs.35個據,點,點,Global Sourcing,Local Purchasing,空運,海,海運的應,用,用要點,DropShipment的應用,1998/04/30,9,Uniload,材料供應,策,策略,空運:,體,體積小,的,的,市,場,場變化大,MainBoard,Cards,.,海運:,體,體積大,市,市場變化小,Housing,Monitor,.,LocalPurchasing:,貴重,且,市,市價變化大,HDD,CPU,Memory,CD-ROM,.,LocalSupply:,地區性之材,料,料,Manual,Carton,Label,.,1998/04/30,10,宏碁的全球,擴,擴廠理念,著重於市,場,場之開拓,而不是人,工,工成本之考,量,量.,接近客戶,在,在客戶需要,時,時,才依客,戶,戶之需求製,造,造商品,並,將,將商品依約,定,定之時間送,就地取才,材,財,宏碁集團銷,售,售成長趨勢,圖,圖,0,1000,2000,3000,4000,5000,6000,7000,Y89,Y90,Y91,Y92,Y93,Y94,Y95,Y96,Y97,US$M,再造宏碁之,成,成效,1998/04/30,12,宏碁流程再,造,造之成效,宏碁集團之,營,營業額,1993,達,達US$1.8B G/R 50%,1994,達,達US$3.2B G/R 80%,1995,達,達US$5.8B G/R 70%,庫存水準:,1995vs.1993 降,低,低約45%,客戶滿意度,大,大幅提高,Timeto market,速,速度加快,企業流程改,造,造成功的關,鍵,鍵,有強勢的領,袖,袖領導,有足夠授權,及,及能力的改,革,革小組來推,動,動,有創新的構,想,想加入,能,打,打破現有格,局,局,新流程比現,在,在的流程更,快,快速,有效,益,益,必須考量人,事,事組織變化,的,的衝擊及因,應,應對策,不斷溝通,宣,宣導,與訓,練,練,再造宏碁後,之,之瓶頸,瓶頸,1998/04/30,15,Dell,運,運作模式興,起,起-,IT 的有,效,效應用,Global SCMchanges and Trend,Material,Preparation,Production,Warehousing,Shipment,Order,Received,point,Advantages:,-,Quickdelivery,-,Smooth production,Buildto Stock,Disadvantages:,-,Highinventory,-,HighRework probability,-,Wrongproduct mix,Material,Preparation,Production,Shipment,Order,Received,point,Advantages:,-,Product flexibility,-Lower inventory,-Quick delivery,Buildto Order,Global SCMchanges and Trend,Disadvantages:,-,Longer lead time,-,HighRequirementfor,EngandQuality,Material,Preparation,Assembly,Shipment,Order,Received,point,Advantages:,-,Masscustomization,-Quickdelivery,-Lower,inve,ntory,BuildtoConfiguration,GlobalSCMchangesandTrend,Disadvantages:,-,Highlysystemintegration,required,-,MaterialPlanningmethod,Change,BusinessModel,與,與料,號,號之,關,關係,CycleTime,ProductModels,BTC,ConfigurationList,KitBill,BTO,SKU,BTS,BOM,ConfigurationManagement,(Components),BOMManagement,(ProductGroup,Product,F/G),BusinessModel,與工,程,程變,更,更之,關,關係,CycleTime,ProductModels,BTC,ConfigurationList,KitBill,BTO,SKU,BTS,BOM,Where-usecannotbedefinedinapprovalstage,Where-usemustbedefinedinapprovalstage,BTCSystemArchitecture,BTCSystemMajorFunctions,RealTimeWebOrdering,Onlineproductpricing,RealtimeBOMgeneration,Assemblytocustomerorder,Onlineordertracking,ModularizeTestingsystem,GlobalLogisticsArrangement,WorldwideMFG/Assemblylocationconsolidation.,RegionalLogisticsoperationfocus,Manufacturing-outboundlogisticsbyair,OtherRBUterritory-Regionaldistribution,VMI,Longtermpartnershipwithkeyforwarders,OrderTrackingandforwardermanagementsystem,LocationSelectionCriteria,Manufacturingsites,Technologyinfrastructure,VendorCapability,Logisticsnetworking,Laborcost,Assemblysites,Closetomarket,Distributionnetwork,Laborcost,InputDuty,LogisticsPartnerselection,Provedperformanceresult,worldwidecoverage,Operationscope,ITcapability,Cooperationattitude,VMIArrangement,VendorHub forCustomer,Webuildinventoryfor Customer,VendorHub forAssemblysites,Venderbuildinventory forassembly,3rdpartyselection criteria,Warehouse managementexperience,IT capability,Inventory visibilitythroughWeb,Transportation IT Network,ERP,Picking&,Packing,System,Export,Control,System,Forwarder,Carrier,OTS,Traffic,EIS,Customer,Vendor,S/O,Picking,Packing,Order inquiry,Shippinginfo,.,S/O,InvoiceData,ShipAdvice,Shipping,Document,P/O,Forwarder,Carrier,Transportation,info.,Shipping,Document,IT Utility in the GlobalLogistics,ERP,SCM/APS,B2Bi,Transportation management,EIP/Portal,BI/EIS,RoleofAPS,APS,usetheinformationfrom the existing transaction system(ERP)to provide intelligent decisionsupportcapability in,Planning,and,Scheduling,Purchasing,Order Entry,Mfg.Management,System,Logistics,Transaction,Syst,em,(Legacy,ERP),Purchasing,Sales,Logistics,Manufacturing,Shipping,APS,DecisionMakingSupport,Data,Demand,Capacity,Materials,Output,Production Plan,ShippingPlan,PromisePlan,Final Plan,CurrentSituation,APS,Resources,Available,Production,Capacity,Distributi
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