管理学罗宾斯9版中文附录4A数量化决策工具

Click to edit Master title style,Click to edit Master text styles,Second level,Third level,Fourth level,-Fifth level,Copyright 2015 Pearson Education,Inc.,QM-,*,Click to edit Master title style,Click to edit Master text styles,Second level,Third level,Fourth level,-Fifth level,Copyright 2015 Pearson Education,Inc.,1-,*,Click to edit Master title style,Click to edit Master text styles,Second level,Third level,Fourth level,-Fifth level,Copyright 2015 Pearson Education,Inc.,Click to edit Master title style,Click to edit Master text styles,Second level,Third level,Fourth level,-Fifth level,Copyright 2015 Pearson Education,Inc.,1-,*,Click to edit Master title style,Click to edit Master text styles,Second level,Third level,Fourth level,-Fifth level,Copyright 2015 Pearson Education,Inc.,1-,*,Click to edit Master title style,Click to edit Master text styles,Second level,Third level,Fourth level,-Fifth level,Copyright 2015 Pearson Education,Inc.,1-,*,Click to edit Master title style,Click to edit Master text styles,Second level,Third level,Fourth level,-Fifth level,Copyright 2015 Pearson Education,Inc.,1-,*,Click to edit Master title style,Click to edit Master text styles,Second level,Third level,Fourth level,-Fifth level,Copyright 2015 Pearson Education,Inc.,1-,*,Click to edit Master title style,Click to edit Master text styles,Second level,Third level,Fourth level,-Fifth level,Copyright 2015 Pearson Education,Inc.,1-,*,Click to edit Master title style,Click to edit Master text styles,Second level,Third level,Fourth level,-Fifth level,Copyright 2015 Pearson Education,Inc.,1-,*,Click to edit Master title style,Click to edit Master text styles,Second level,Third level,Fourth level,-Fifth level,Copyright 2015 Pearson Education,Inc.,1-,*,Click to edit Master title style,Click to edit Master text styles,Second level,Third level,Fourth level,-Fifth level,Copyright 2015 Pearson Education,Inc.,1-,*,Click to edit Master title style,Click to edit Master text styles,Second level,Third level,Fourth level,-Fifth level,Copyright 2015 Pearson Education,Inc.,1-,*,QM-,1,数量化决策工具,辅助决策的数量化模型,附录,4A,支付矩阵,QM-,2,维萨公司的市场战略,美国运通公司的反应,CA1,CA2,CA3,S1,13,14,11,S2,9,15,18,S3,24,21,15,S4,18,14,28,表 4A-1 维萨公司的支付矩阵单位：百万美元,悔值矩阵,QM-,3,维萨公司的市场战略,美国运通公司的反应,CA1,CA2,CA3,S1,11,7,17,S2,15,6,10,S3,0,0,13,S4,6,7,0,表 4A-2 维萨公司的悔值矩阵单位：百万美元,决策树,QM-,4,1,=,决策点,=,结果点,2,320 000,美元,50 000,美元,240 000,美元,130 000,美元,不扩租,选,20 000,平方英尺,选,12 000,平方英尺,衰退,0.3,繁荣,.0.7,衰退,.3,期望利润,=0.7320 000+0.350 000=239 000,（美元）,期望利润,=0.7240 000+0.3130 000=207 000,（美元）,扩租,4 000,平方英尺,扩租,8 000,平方英尺,盈亏平衡分析,QM-,5,比率分析,QM-,6,线性规划,QM-,7,线性规划图,QM-,8,WINDOW,的数量,MAC,的数量,图,4A-3,排队论,QM-,9,n=3 名顾客,到达率=每分钟2个,效劳率=每个顾客4分钟,Pn=1(到达率/效劳率)*到达率/效劳率n,经济订货量模型,QM-,10,图,4A-4,总成本,订货成本,持有成本,o,订货量,成本,Q,最优经济订货量,