创业精神教程(2)

Click to edit Master title style,Click to edit Master text styles,Second Level,Third Level,Fourth Level,Fifth Level,Chapter 1: Entrepreneurship,18,Copyright 2002 Prentice Hall Publishing Company,TheFoundationsofEntrepreneurship,TheWorldoftheEntrepreneur,Anewbusinessisbornevery11secondsintheUnitedStates,StudyofinfluentialAmericans,the,definingissueofthe21,st,Century:Entrepreneurship!,Oneof12Americansisactivelyinvolvedintryingtostartanewbusiness.,EntrepreneurialActivityAcrosstheGlobe,WhatisanEntrepreneur?,Onewhocreatesanewbusinessinthefaceofriskanduncertaintyforthepurposeofachievingprofitandgrowthbyidentifyingopportunitiesandassemblingthenecessaryresourcestocapitalizeonthem.,CharacteristicsofEntrepreneurs,Desireforresponsibility,Preferenceformoderaterisk,Confidenceintheirabilitytosucceed,Desireforimmediatefeedback,Highlevelofenergy,Futureorientation,Skilledatorganizing,Valueachievementovermoney,BenefitsofSmallBusinessOwnership,Theopportunityto:,createyourowndestiny,makeadifference,reachyourfullpotential,reapunlimitedprofits,contributetosocietyandberecognizedforyourefforts,dowhatyouenjoyandhavefunatit,DrawbacksofSmallBusinessOwnership,Uncertaintyofincome,Riskoflosingyourentireinvestment,Longhoursandhardwork,Lowerqualityoflifeuntilthebusinessgetsestablished,Highlevelsofstress,Completeresponsibility,Discouragement,FeedingtheEntrepreneurialFire,Entrepreneursasheroes,Entrepreneurialeducation,Demographicandeconomicfactors,Shifttoaserviceeconomy,Technologicaladvancements,Independentlifestyles,E-CommerceandtheWorldWideWeb,Internationalopportunities,TheCulturalDiversityofEntrepreneurship,Youngentrepreneurs,Women,Minority-ownedenterprises,Immigrantentrepreneurs,Part-timeentrepreneurs,Home-basedbusinesses,Familybusinesses,Copreneurs,Corporatecastoffs,Corporatedropouts,SmallBusinesses,Makeup99%ofallbusinessesintheUnitedStates.,Employ53%ofthenationsprivatesectorworkforce.,Createmorejobsthanbigbusinesses.,Areleadersinofferingtrainingandadvancementopportunitiestoworkers.,Produce51%ofthenationsprivateGDP.,Accountfor47%ofbusinesssales.,Create4XmoreinnovationsperR&Ddollarspentthanmedium-sizefirmsand24Xasmanyaslargecompanies.,SmallBusinesses,(continued),TheSmallBusinessFailureRecord,24%,ofnewbusinessesfailaftertwoyears.,51%failwithinfouryears.,63%failwithinsixyears.,NineDeadlyMistakesofEntrepreneurship,Managementincompetence,Lackofexperience,Poorfinancialcontrol,Failuretodevelopastrategicplan,Uncontrolledgrowth,NineDeadlyMistakesofEntrepreneurship,(continued),Poorlocation,Improperinventory control,Incorrect pricing,Inability tomake the “entrepreneurial transition”,AvoidingthePitfalls ofSmallBusinessFailure,Knowyour business in depth,Developa solidbusinessplan,Manage financialresources,Understand financialstatements,Learn tomanagepeople effectively,Keepintunewith yourself,演讲完毕,，,，谢谢观,看,看！,