1919酒类直供介绍优秀PPT

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企划中心,部 姓名,An Innovative Leading Brand which Intergrates Online and Offline W,ine&Spirits,Selling,1919 WINE&SPIRITS IMPORTER AND RETAILER,1919现状介绍 1919 Current Situation,企业介绍 Corporation Introduction,品牌基础,Brand Foundation,公司规模Corporation Scale,商业模式,Business Model,品牌优势,Brand Advantages,品牌荣誉,Brand Honors,1919将来规划,1919 Future Planning,上市支配,IPO planning 门店销售规划,Retailer-shops Sales Planning媒介支配,Media Planning,附:旗舰店项目介绍,Enclosed:Flagship Shop Program Introduction卓越商圈,Excellent Business Cycle品类丰富,Diversified Products多元体验,Diversified Experience全球选购,Global Purchase前瞻设计,Foresighted Design,书目 Catalog,1,2,3,附:央视广告片及媒体报道,Enclosed:CCTV Advertisement Video and Media Reporting,品质篇,“Quality”Chapter,立刻送篇,“Instant Delivery”Chapter,随E购篇,“Easy Buy”Chapter,品种篇,“Category”Chapter,部分媒体报道,Portion of Media Reporting,4,1919,现状介绍,1919 Current Situation,企业简介,Corporation Introduction,1998六月,June,正式成立酒类销售公司,成为酒类中间商,Wine,&spirits selling company was formally founded.Being wine and spirits middle-man.,2005一月,January,筹备1919酒类连锁,Preparing 1919 Wine&Spirits Chain Store,2006二月,February,1919酒类连锁第一家门店开业(个体性质),First 1919 Wine and Spirit,s Chain retailer shop was opened(individual properties),2011十二月,December,市区门店数量达,26,家,销售达,2.4,亿,确定省内扩张策略,Number of local retailer shop,s,reached 26,sales volume reached 2.4 hundred million(CNY).Confirmed expansion strategies in the same province.,201,2,六月,June,1919酒类连锁超市更名为1919酒类直供。,The name of“,1919 Wine&Spirits Chain Supermarket“was changed to”1919 Wine&Spirits Importer and Retailer”,商标:1919,壹玖壹玖(已获得,35,类相关类别国家注册证),Trademark:1919(acquired 35 related categories registration),商号:1919酒类直供,Brand Name:1919 WINE&SPIRITS I,MPORTER AND RETAILER,名称:四川壹玖壹玖企业管理连锁有限公司,Corporation Name:SICHUAN 1919 ENTERPRISE MA,NAGEMENT CO.LTD,Approved Registration Number:,2013十二月,December,全国近,200,家门店,销售达,15,亿。确定全国规模扩张策略 股东会通过决议,正式确立上市规划,Number of retailer shop,s,reached,200,sales volume reached,15,hundred million(CNY).,Confirmed the expansion strategy in the whole country.Equity holder meeting approved the decision of Initial Public Offerings,IPO.The preparation of IPO was confirmed and begun.,15年酒水行业阅历;,7年连锁管理阅历;,3000万打造的连锁信息系统;,15大职能部门为核心的系统性优势;,年销售额200%增长;,成就1919行业领导者地位。,品牌基础,Brand Foundation,15 Years,wine and spirits selling experience,7 years,chain management experience,30 million,valued chain communication system,Systematic management,advantage,15 core,departments,Annual sales growth reaches,200%,Construct,Leading Position,in the industry,公司规模,Corporation Scale,旗下共拥有,5,种运营业态:,1919,酒类连锁超市、,1919,进口酒商店、,1919,商场店中店、,1919,酒类网上商城、,1919,战略合作配送商,现已于国内拥有近,200,家直营零售店(点),2014,年成长为覆盖全国,31,个省级行政区,全国销售网点达,1800,个。,There are five forms,of business,which are 1919 wine&spirits chain supermarket,1919 import,wine&spirits,shop,1919 shop in shopping mall,1919,wine&spirits,online shop,and 1919 strategically cooperating distributor.,At present,there are,20,0 direct selling retailer shops(distribution points),in China.,It is proposed that 31 provinces in the whole country will be covered in 2014.The number of distribution points will reach 1800.,门店发展状况,Retailer shop delevelopment progress,3家门店,销售额300万,3retailer-shops,sales volume:3million,2006,2007,3家门店,销售额800万,3retailer-shops,sales volume:8million,2008,6家门店,销售额3000万,6retailer-shops,sales volume:30million,2009,1,1,家门店,销售额6000万,11retailer-shops,sales volume:60million,2010,16,家门店,销售额1.4亿,16retailer-shops,sales volume:140million,2011,26,家门店,销售额,2.4,亿,26retailer-shops,sales volume:240million,2012,40,家门店,销售额,4,亿,40retailer-shops,sales volume:400million,201,3,约,200,家门店,销售额,15,亿,20,0retailer-shops,sales volume:1,500million,年份 Year:,酒类直供:是酒类行业中先进的、创新的销售模式。是传统实体连锁和电商融合的酒类销售模式,是线上和线下相,融合的双向,O2O,。,W,ine&Spirits Importer and Retailer,a new selling method in wine selling industry,is the combination of traditional chain store and online shop.which,is,also,the intergration of online and offline,known as,two directional O2O,.,商业模式,Business mode,1919酒类直供,Wine&Spirits Importer and Retailer:0+0=100%,以资金运用效率最高、资本收益最大化为前提;,Our first target is to maximize the capitial,Usage and capitial return,与上游厂家或供应商保持最干脆合作关系;,We maintain most direct relatioship with upstream factories and suppliers,杜绝中间销售环节,不依靠并跨过全部终端;,We ban middle sellig process,not rely and jump over the middle-man,干脆向客户实现销售;,Direct sales to cosumers,100%全球优质产品;,100%Highest quality products,100%绝对低价和超高性价比;,100%absolute low price and high cost-performance ratio,100%全面深度服务体系;,100%all-rounded service provided,100%,我们和厂家,0,距离,Distance between 1919 and factories is zero,我们和消费者,0,距离,Distance between 1919,and consumers is zero,品牌优势一,Brand Advantage,s,西南地区最专业、规模最大的酒类连锁 国内知名度、美誉度、购买度最高的酒类销售企业,The most professional and biggest wine,selling chain store in,southwest,region.,Highest popularity,reputation and purchase ratio in wine selling industry,in China,.,品牌优势二,Brand Advantage,s,线上线下一体化运营,按电商高标准建立的官网 1919,运营良好的国内酒类行业最专业的呼叫中心400-999-1919,在京东商城、天猫、当当等战略合作伙伴开设专营店,,均已实现和地面连锁和配送点一体化运营,并在所覆盖城市的供应数小时内,乃至半小时到货的城市快速配送“立刻送”服务,让消费者全方位的轻松购酒。,1919.Cn,Official Website,Call,centre,Third,party online
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