0 - Intro to xRM_30 minutes_noVideo

Master title style,Click to edit Master text styles,Second level,Third level,Fourth level,Fifth level,xRM Kick-off,Bryan Nielson,Director, WW Product Marketing,xRM,& Microsoft Dynamics CRM,Agenda,Kick-off 1 hour,Separate into 2 Tracks,Marketing &,S,ales,xRM Capabilities,Marketing xRM,Selling xRM,Technical Sales,Selling to Architects and Developers,xRM Architecture,Building a customer prototype,4pm: End,Keynote,Over,20,000 customers,from small to enterprise,Over,1,000,000 users,in more than 80 countries,Multi-language,with more than 40 languages,Global network,of 4,000+ software & services partners,100,+ industry solutions,built leveraging xRM,platform capability,Native Office,experiencefor rapid adoption,Full,CRM suite,of marketing, sales, &,service,Powerful xRM capabilities,for rapid application development,Advanced,multi-tenant SOA / web services,architecture,Power of Choice delivers,on-premise,and,on-demand,Microsoft Dynamics CRM at,a Glance,Fast. Flexible. Affordable.,2005,2006,2007,2008,2009,Industry Recognition,FORRESTER,: The Forrester Wave is copyrighted by Forrester Research, Inc. Forrester and Forrester Wave are trademarks of Forrester Research, Inc. The Forrester Wave is a graphical representation of Forresters call on a market and is plotted using a detailed spreadsheet with exposed scores, weightings, and comments. Forrester does not endorse any vendor, product, or service depicted in the Forrester Wave. Information is based on best available resources. Opinions reflect judgment at the time and are subject to change.,GARTNER:,The Magic Quadrant is copyrighted April 3, 2009 and July 15, 2008, respectively by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartners analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the Leaders quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. The Magic Quadrant graphic was published by Gartner, Inc., as part of a larger research note and should be evaluated in the context of the entire report. The Gartner report is available upon request from Microsoft.,A CHALLENGER:,Magic Quadrant,for,Sales Force AutomationJuly 15, 2008,A LEADER:,Enterprise CRM Suites, Q3 2008,A LEADER:,Midmarket CRM Suites, Q3 2008,A LEADER:,Multichannel Sales Force Management Software, Q4 2008,A LEADER:,Direct,Sales Force Management Software, Q4 2008,A LEADER:,Record-Centric Customer Service Solutions, Q4, 2008,A LEADER,:,Magic Quadrant,for CRM Customer Service Contact,CentersApril 3, 2009,Peoples Choice Award,xRM,xRM Definition,xRM is the,concept of using the flexibility and extensibility of Microsoft Dynamics CRM to accelerate the development of other relationship-oriented business applications,Transition from CRM to xRM,xRM Accelerates the Development of,R,elationship-oriented Applications,Used By,To Manage,Automates,Tracks,Provides,CRM,x,RM,Marketing, Sales and Customer Service Teams,“Any” Team,Customer Relationships,“Any” Relationship,(People, Places, Things),Marketing, Sales and Service Business Processes,“Any” Relevant Business Process,Interactions, Activities, Tasks, and 360 History,Interactions, Activities, Tasks and 360 History of “x”,Customer-centric Analytics,“x”-centric Analytics,x,= Any Relationship,C = Customer,xRM Video,Many Applications on xRM,Vendor Management,Asset Management,Employee Management,Program Management,Supplier Management,Property Management,Recruit Management,Project Management,Contractor Management,Fleet Management,Resource Management,Product Management,xRM Application Framework,Shared Resources & Shared Environment,Partnership Management,Contract Management,Lifecycle Management,Customer Management,Grant Management,Licensing Management,Legislation Management,Task / Activity Management,Service-Oriented,Architecture & Multi-tenant Services,Integration Services,Extensibility,Services,User Experience Services,Business Logic &,Security Services,Metadata Services,Database Services,Analytics Services,xRM Application Framework,Key xRM Capabilities,Point & Click Development,(,Declarative Application Services and Reusable Application Features),Leverages Familiar Microsoft Application Platform Technologies,(SQL, Windows, Server, SRS/SAS, WWF, .NET),Familiar Microsoft User Experiences,(Outlook, Office, Mobile, Offline),SOA Architecture,Multi-tenancy,Power of Choice,“xRM reduces our development timelines by over 75%”,POAG,Crossing the Chasm,Business Results,Productivity,Business Process,Differentiation,Innovation,Agility,Insight,Business,IT,We need,We cant,Limited Budgets,Limited Resources,Legacy Systems,Change Requests,New Applications,Governance,Security,xRM,We can ,Streamline IT Operations,Develop Flexible Applications,Deliver Agility and Innovation,Drive Business Success,Putting xRM to the Test,Microsoft 24 Hour Challenge,PA Office of the Attorney General,Challenge:,Recreate LOB application (Intelligence Audit application),Results,Senior Developer:,3 months - $50K,Unpaid Intern,: 2 weeks Free,Quotes,“Plus, the interns applications had a better interface and more robust functionality than the original ones. For instance, agency auditors can put the application on a portable computer for use in the field in disconnected mode, for added flexibility,.”,“xRM reduces our development timelines by 75,%” POAG,Challenge,Build a LOB application in 24 hours based on audience vote at WPC.,Sports Team Management won vote,Results,4 resources,(Bryan, Barry, Reuben, Nikhil) spent 70 combined hours to build full team/player/match management capabilities,Quotes,“I have never seen that depth of application built so quickly. xRM is now officially our application platform layer.”,Sports Team Management,Player Acquisition,Scouting,Recruiting,Offer & Negotiation,Contract,New Player Automation,Facilities,Uniform,Paperwork,Kick-start,Player Development,Skill Development Plan,Strength/Conditioning,Injury Tracking,Development league,Game Preparation,Schedules,Location,Opponent,Appearances,Player Requests,Player Portal,Player Requests,Player Grievances,Player Support,Game-time Automation,Updates,Individual Statistics,Team Results,Player Outreach,Meeting Planning,Interaction Management,Outbound Email,Player Comms,Team Management,League,Sponsors,Ownership,xRM Demo,xRM Drives Business Results,Replaced,100+ applications,Reduced,application,development,staff by 60%,Saves,$138,000 per each system addressed with xRM,Reduced,employee training by 3 months and,increased,user satisfaction (3.5 out of 4.0),Reduced,data cycle from 6 weeks to less than 24 hours,Eliminated,over 40 custom LOB applications (Lotus Notes),Consolidating,additional 120 LOB applications in less than 1 year,Reduced,costs by 60%,Reduced,project timelines down to 5 (small projects) to 45 days (complex). “Thats incredibly fast!”,Subscription Management,Supplier,Management,Agriculture Management,Dealer Management,Microsoft | XRM,Call Center / 311,Constituent Management,Contact Management,Grant Management,Defense Task Management,Personnel Management,Contract Management,Legal Case Management,Investigation Management,Permitting & Licensing,Student Information Systems (SIS),Recruiting Management,Health & Human Services Case Management,One Platform : Many Applications,XRM applications deployed worldwide in Public Sector,One Platform : Many Applications,Many different XRM applications being used at ING,Corporate Presentation,Real Estate Development,Real Estate Investment Management,Real,Estate Finance,Vendor,Management (2,500+ users),More in the plan,“We were finished building our Real Estate Development application in only 3 weeks!”,PA Office of Attorney General,12 applications built using xRM,-Intelligence,auditing,-Education and outreach-Contractor registry-Case-expense,tracking,- Coroner Management and more,On average, were able to develop applications at least four times,faster, and we,get so much more functionality out of the xRM applications than we,do,with custom applications.,Tron,Keefer,Business Integration Group,Manager,“xRM cuts our development time,by,75%”,Arbor Day Foundation,xRM supports 15+ programs,Tree Planting Event Planning,Application,Process,Campus Outreach,Program Sponsorships,Grant Requests / Appropriations,Donor Management and more,“Widespread adoption and accelerated proficiency with xRM have amplified productivity across the organization.”,Mike,AshleyIT Director,“xRM improves our development time,by,300%”,CAPTRUST,20 Applications Built With xRM,Portfolio,management,Billing,systems.,Vendor management,Investment,research,Revenue-projection,tools.,Online,fiduciary,management and more,“CAPTRUST estimates that it saved the equivalent of 24 full-time administrative employees each year,by automating workflows through xRM,.,Patricia,Picquet,Managing Director,“xRM lets us get new ideas to market quickly.”,Mitsubishi Caterpillar,A,pplications Built With xRM,Order Entry Solution,Dealer Management and Support,IT Project Management,Central Knowledge Base and more,“,Everyone already knows how to use Microsoft Office, so the seamless integration was key to our decision. Giving users solutions that have an interface theyre already familiar with means less training time and more productive work,”,Patricia Picquet,Managing Director,“xRM has reduced our development costs by 60%”,Royal Borough of Kingston,A,pplications Built With xRM,Constituent Management,Contractor Management,Permitting,Street Repair Management,Smart Card System and more,“In,addition to being able to quickly apply,xRM to,new services, were also able to fix problems within a couple of minutes or hours, rather than weeks,”,Patricia Picquet,Managing Director,“Were,expecting to save more than 5,million by 2012”,ValMark Securities,A,pplications Built With xRM,Underwriting Policy Applications,Partner Relationship Management,Licensing and Registration,Member Development,Member Onboarding and more,“xRM is,the Swiss army knife I use to solve my companys business problems. I look to it first to develop business-line applications.,Mike Hauck,Chief Information Officer,“Almost of staff reallocated elsewhere due to productivity gains”,xRM Within Microsoft,Citizen Project Management (500+),CritSit Premier (12,000+),Partner Recruitment (500+),Partner Management (800+),Windows Azure Beta Program Management,Unified Event Management,Mobile for Mobile Operator Management,New Hire Management,Shared Source Initiative,Analyst/Media Relationships,Bug Tracking,Product Development Lifecycle,1. Accelerates,development & consolidation of LOB applications,2. Power of Choice,through public cloud and private cloud options,3. Flexibility,to,fit people, business, environment and budget,4. Usability,through familiar,Microsoft,Office/Outlook interfaces,5. Ecosystem,of partners and partner solutions deliver relevant value,6,. Leverage,your existing/future Microsoft technology investments,xRM Differentiators, 2008 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.,The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.,