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商务英语写作商务英语写作 _Chapter Four Replies and Quotation商务英语写作 _Chapter11.The general plan for replies1.Beginwiththeanswerthatyouarecomplyingwiththerequest.2.Showthanksorsincereinterestintherequestandtheperson.3.Presentthemostimportantinformationinapositiveway.4.Focusonthereadersbenefitsassociatedwiththeinformation.5.Provideadditionalhelpfulinformation.6.Endtheletterwithconfidenceandcourtesy.见letter4-11.The general plan for replies21).The Opening Thefirstparagraphyoushouldstartwithacknowledgingtheinquire.Thanksforyourinquiryof谢谢贵方Wearepleasedtolearnfromyouletterof很高兴从信中得知Yourinquirydated贵方的询问1).The Opening The first para32).The body Thebodyaimstoanswertheinquiryasclearlyaspossible.Youshouldalsoanticipatewhatreaderneedstoknowinthefuture.Hereareon现寄上我方有关的Enclosedpleasefindour随信附上2).The body The body aims to 43).The ClosingExpressthehopethattheinformationprovidedwillbeuseful.Ihopethattheinformationwillproveusefultoyou.PleasedonothesitatetocontactmeagainifIcanbeoffurtherhelp.Welookforwardtoreceivingyourorderinthenearfuture.见Sample4-23).The ClosingExpress the hope5 Exercises:Rearrange the sentencesa.ItseemstohaveeverythingIneed.b.Iamlookingforjustanarrangement.c.Ireceivedyourpriceinformationpackettodayandappreciateitspromptdelivery.d.Youmentionedadeeperdiscountinconsiderationoftheannualcontract.e.Shekeepsmycalendarandwillassistyoumakinganappointment.f.ShouldIbeunavailablewhenyoucallonFriday,pleasespeaktomyassistant,Annie.Exercises:Rearrange the sent6Exercises:作为对贵方询价的回应，我们将提出尽可能优惠的报价。Inresponsetoyourinquiry,wewillofferthebestpricepossible.若你方对此报价在本月内不接受，该报盘将被撤消。Theofferissubjectedtoyourreplyreachingusbeforetheendofthemonth.Exercises:作为对贵方询价的回应，我们将提出尽可能优7Exercises:对于小量订购来说，贵方还盘太低。Yourcounter-offerismuchtoolowforanorderofasmallamount.若订货超过600件，可享受8折优惠。Youwillenjoy20%discountifyourorderexceeds600.Exercises:对于小量订购来说，贵方还盘太低。8Exercises:我们已正式收到你方11月23日的来信及一份年度报告。WehavedulyreceivedyourletterdatedNov.23andacopyoftheannualreport.我们非常感谢您给我们寄来的有关重组问题的最新资料。Iappreciateyourupdatedinformationrelatedtotherestructuringissue.Exercises:我们已正式收到你方11月23日的来信及一9Exercises:除非按合同付款,否则我方将解除合同,并要求贵方赔偿因违约造成的损失。Unlessthepaymentismadeinaccordancewiththecontract,wewillhavetocancelthecontractandclaimdamagesforyourfailuretohonorthecontract.Exercises:除非按合同付款,否则我方将解除合同,并要10Exercises:as follow to reduce in line with be subject to provided that remain open to ones regret owing to discount acceptance 1.We intended to buy 300“Flying Pigeon”Brand bicycles at the prices_.2.We accept your offer_you cut prices by 20%.3.The offer_until 12:00 a.m.November 21,Beijing time.4.Our offer is a non-firm offer.It_our final confirmation.5.If you can_the price,we might place a large order.6.Our offer is firm,subjected to your_reaching us by March 1.Exercises:as follow to red11Exercises:亲爱的山本先生：亲爱的山本先生：谢谢您于谢谢您于2005年年8月月5日发出的询问我公司及产品情况的来日发出的询问我公司及产品情况的来信，随信寄去我公司最新的产品说明书，内列我公司生产的所信，随信寄去我公司最新的产品说明书，内列我公司生产的所有型号游艇及截止到有型号游艇及截止到2004年底的财务报表。年底的财务报表。过去我公司并未在日本市场销售过产品，因此我们非常高过去我公司并未在日本市场销售过产品，因此我们非常高兴与贵公司合作。请仔细阅读内附资料。我们很愿意回答任何兴与贵公司合作。请仔细阅读内附资料。我们很愿意回答任何问题。问题。我们期待着您的回复。我们期待着您的回复。Exercises:亲爱的山本先生：12Exercises:DearMr.Yamato:Thank you for your letter dated August 5,2005,inquiring about our company and our products.Enclosed please find our latest brochures listing all types of yachts we manufactured as well as our financial statement for the ending year of 2004.We have not sold our products in the Japanese market in the past,and we would be delighted to do business with your company.Please go through the enclosures.We would be happy to answer any questions that may arise.We look forward to hearing from you.Yours sincerely,Exercises:Dear Mr.Yamato:133.Declining an request AnExpressionofthanksfortherequestReasonforinabilitytoaccepttherequestAwishofotherbushinessopportunitiesinfuture3.Declining an request An Exp143.Declining an request拒绝要求的信应包括以下几点：拒绝要求的信应包括以下几点：1.对对方提出要求表示感谢对对方提出要求表示感谢2.对不能接受表示遗憾并给出具体的原因对不能接受表示遗憾并给出具体的原因3.3.提示一起合作的其他机会提示一起合作的其他机会3.Declining an request拒绝要求的信应15Samples:因为政府的禁令而无法满足顾客订购电缆的要求，这种拒绝类型的回复函应该怎样写呢？Samples:因为政府的禁令而无法满足顾客订购电缆的16Samples:DearSir:ThankyousomuchforyourofferforCablesonFebruary16,2005.Iregrettoinformyouthatourgovernmenthasjustimposedabanpositiontopurchasetheproductsatpresent.However,wehavekeptyourofferinourfileandwillcontactyouwhenthebanislifted.Yourtruly,Samples:Dear Sir:17Write a letterWriteareplytoABCco.withthefollowingparticulars.1.AcknowledgethereceiptoftheirletterofJune27.2.Agreetotheirproposalofestablishingtraderelationswithyou.3.CommodityinspectionwillbehandledbythebureauconcernedinShanghai.Write a letter Write a reply 18Dearsirs,WithreferencetoyourletterofJune27,wearegladtolearnthatyouwishtoenterintotraderelationswithus,whichalsomeetsourinterest.Togiveyouageneralideaofourproducts,wearesendingyoubyairacatalogueshowingvariousproductsbeinghandledbythiscorporationwithdetailedspecificationandmeansofpacking.Quotationsandsamplewillbesentuponreceiptofyourspecificenquiries.Dear sirs,19Aswehavenothadthepleasureofdoingbusinesswithyouinthepast,wewouldliketoinformyouthatourgoodsforexportaretobeinspectedbytheShanghaiCommodityInspectionBureaubeforeshipment,andnecessarycertificatesinregardtothequalityandquantityoftheshipmentwillbeprovided.Wearelookingforwardtoyourearlyreply.Yourfaithfully.As we have not had the pleas20
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